Fractional CMOs & The Best Marketing Strategy You Can Use Now
Release Date: 09/06/2023
Burnout warning: Your work schedule is holding you back
Right on Time Podcast
Could your business survive without you for a week? Could YOU survive without checking in? In this episode, I take The Vacation Test—a three-part challenge designed to reveal if your business is truly set up for freedom. The rules? No work calls. No "just checking in" texts. No scrambling to catch up when you get back. I thought I had this in the bag… but what happened on my trip to Marrakesh might surprise you. Did I pass or fail? And, more importantly, would YOU pass? Come find out. Mentioned In This Episode:
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How to Take a Vacation Without Your Business Falling Apart
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Can your business pass The Vacation Test? If stepping away for a week (or more!) feels impossible without chaos erupting, this episode is a must-watch. I’m breaking down why vacations actually grow your business (yes, really!), the three-question test that reveals if your business is truly set up for freedom, and the exact steps to make sure you can unplug without the stress. Don’t forget to like, comment, and subscribe for more strategies to run your business like a true Modern CEO! Mentioned In This Episode:
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AI Tools for Productivity in 2025
Right on Time Podcast
Google is out here doing the most—and you’re probably not even using half of what it can do. These five AI tools inside Google Suite will blow your mind and save you hours. Inbox zero in five minutes (yes, really) Scheduling meetings with one click (no back-and-forth nonsense) AI workflow productive hacks that keep you on track Best AI apps built right into Google (no extra downloads) The sneaky new Google Docs trick that makes SOPs actually usable Hit play now if you’re ready to ditch the busy work and start working smarter. PS: What’s your favorite productivity AI hack?...
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Overcoming Burnout and Staying Productive
Right on Time Podcast
Ever feel like you're running on fumes and, instead of a superwoman cape, you're wearing a frayed “I’m fine” sign? Feeling burnt out but still trying to power through like a WiFi signal that only works when you stand on one leg in the corner of your kitchen? In this episode, we dive deep into burnout recovery, how to prevent burnout before it knocks you flat, and the sneaky signs of emotional burnout you might be ignoring. If your morning coffee looks at you like, “ I can’t help you,” we need to talk. Tune in as we break down real strategies to stay productive without running...
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Productivity Tips for Entrepreneurs and Business Owners
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Ready to take control of your day, eliminate chaos, and actually get the important stuff done? Tune into today’s episode, where I spill the secrets to getting more done without losing your sanity. From entrepreneur productivity tips to time management skills that work, we’re covering it all. Say goodbye to distractions, spinning your wheels, and guilt about protecting your time.
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How to Time Block for Maximum Efficiency
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In this episode, I’m diving deep into a topic that’s been a total game-changer for my productivity: time blocking. But not just any old time blocking—I’m talking about a flexible, realistic, let’s-make-this-work-for-real-life kind of approach. We’re covering: Why deep work is 5x more productive than multitasking (science says so!) How Parkinson’s Law explains why you’re taking too long to finish things (hint: work expands to the time you give it) The magic of micro time blocks—because even 15 minutes can move the needle My exact scheduling shift that turned my...
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Inside My 2025 Plan: How I Set Goals & New Year Resolutions as a Solo Parent and Entrepreneur
Right on Time Podcast
In this podcast episode, Amber McCue takes us behind the scenes of her goal-setting process for 2025, blending her entrepreneurial insights with the realities of solo parenting. She emphasizes a practical, flexible approach to planning that allows for both personal and professional growth, even amidst the chaos of life as a solo parent. Amber doesn’t lock herself into rigid, year-long plans. Instead, she prefers to set shorter 90-day goals that allow her to pivot when necessary. She breaks down her 12-month roadmap into manageable chunks, focusing on the essential activities, launches, and...
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This podcast episode dives into practical strategies for goal setting and planning to maximize success. It acknowledges that life gets chaotic (hello, orthodontist appointments and surprise projects) and offers three steps to stay on track: Don't max out your calendar: Fill only 60–80% of your available time to allow for unexpected detours and magic moments. Schedule CEO time: Dedicate 20 minutes every Monday and Friday to review, plan, and adjust your week in alignment with your goals. Create a rainy-day plan: Have a go-to list of mood-boosting and focus-restoring activities for when...
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Build Your 2025 Business Plan: The Step-by-Step Action Plan You Need to Grow
Right on Time Podcast
Amber McCue shares her tried-and-true strategy for turning your big, audacious yearly goals into manageable, bite-sized action steps. She introduces her 90-day and 6-week planning methods, detailing how these approaches help avoid overwhelm, maintain focus, and create momentum throughout the year. By breaking down goals into smaller, actionable steps and prioritizing milestones, listeners can achieve consistent progress while staying flexible for life's curveballs. Amber emphasizes the importance of simplicity, pacing, and aligning personal and business commitments. Mentioned In This...
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Plan with Me: The Simple Grid to Prioritize Your Goals & Stop Overwhelm
Right on Time Podcast
This podcast episode introduces a practical, flexible framework to prioritize tasks and achieve your goals more effectively. Using a four-box grid, you can evaluate various approaches based on ease and impact to identify the best starting points for your specific goals. Whether you're chasing the "fastest path to cash," deciding where to focus your marketing efforts, or mapping out your priorities for the next 90 days, this method simplifies decision-making. You can tailor your plans to your unique strengths and objectives by focusing on ease and impact. The episode also offers a free...
info_outlineIn the ever-evolving realm of marketing, finding the right strategies to fuel growth can be a challenge, whether you're a small business owner or part of a larger organization. Aimee Schuster is an expert at marketing the invisible. This means services over products.
She has spent the last 25 years helping B2B organizations to build, advance, and energize their lead generation. She is all about getting leads into their business so they can continue to grow. Aimee also founded Bandwidth Strategy: A fractional CMO and COO consultancy to help growth-stage organizations drive the right leads into their funnel.
Aimee began her career in legal marketing. She saw this wave of digital marketing coming and knew that lawyers were not going to be the first to adapt. She was going to be an early adapter though. This propelled her to start her first business, which she grew and sold before moving into her next career phase. She then stuck to helping business-to-business companies with marketing and growth. Which eventually turned into owning her company: Bandwidth Strategy. She has learned so much over her incredible 25-year career in this industry. And she is sharing them with us today.
The strategies we talk about in this episode just might help you prioritize where you want to spend your marketing time, sales time, branding time, and dollars in various marketing activities. This is such a fun conversation that you don’t want to miss it.
Don’t forget to let me know what you think by leaving a comment, tagging me on Instagram (@ ambermccue), or even leaving a review wherever you listen to the Podcast.
In this episode, we chat about:
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The power of SEO
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How long does it take for SEO to work
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What is a fractional CMO?
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Where to focus to see an ROI?
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How Improv just might improve your business
Mentioned in this episode:
Connect with Aimee on LinkedIn