The Balancing Act of Creativity, Technology, and Sustainability in Experiential Design

Immersive environments pull from art while experimenting with technology. This balancing act brings design to the intersection of innovation and longevity. Staying mindful of all the elements involved lead to design choices that are impactful and integrated into a planet conscious approach.

Welcome to the second season of Architecture 5 10 20! I’m your host, Guy Geier, Managing Partner of FXCollaborative Architects in New York. Guests from a wide range of backgrounds and experiences related to the built environment will come to share their thought leadership. Our conversations will start with understanding how they arrived at what they’re doing now. More importantly, we will focus on discussing their vision for the future, looking out 5, 10, and 20 years.

Today, we are joined by David Schwarz, creative leader and founding partner of HUSH. David integrates content, technology and physical spaces to create compelling experiences that cater to the spectrum of human senses and intuition. I look forward to discussing with David the multidisciplinary realm of immersive experiential design, and its opportunities and challenges, especially those pertaining to sustainability and the constantly changing landscape of technology.

Listen as we discuss the balancing act of creativity, technology, and sustainability in experiential design. David shares how HUSH transforms client ideas into experiential spaces. We talk about developing sustainability storytelling to projects as we pursue thoughtful design.

David's work integrates an artful combination of storytelling, data, visualization, and creative technologies to design experiences that inspire and inform. What sets David apart is not just his design prowess, but also his commitment to innovation and sustainability. David prioritizes low carbon materials and designs within energy budgets for the work he produces at HUSH.

 

Time stamps:

[01:09] - David Schwarz explains how he entered the design field.

[03:55] - What’s the original thesis of HUSH?

[05:54] - How does HUSH transform client ideas into experiential spaces?

[08:48] - The balance between innovation and longevity.

[10:35] - How does HUSH work with interior designers? PART 1

[13:20] - How does HUSH work with interior designers? PART 2

[15:13] - David talks about the art direction and the creative direction needed in design challenges.

[17:03] - David explains the goal of adapting to and planning for technology as projects develop. PART 1

[19:38] - David explains the goal of adapting to and planning for technology as projects develop. PART 2

[22:12] - What is David excited about lately?

[24:25] - David talks about tracking energy use in buildings and finding creative solutions for sustainable design.

[26:36] - David recalls the sustainability storytelling added to projects when using thoughtful design.

[29:24] - How does David approach sustainable projects with ESG goals? PART 1

[32:20] - How does David approach sustainable projects with ESG goals? PART 2

[33:50] - There are many roads that lead to the same outcome.

[36:41] - “It does unlock something.”

[38:51] - Thank you David for reminding us of design experiences that inspire and inform.

 

Links / Resources:

Guy Geier

Instagram | Twitter

 

David Schwarz

HUSH