843: Power Talk Friday: Carla Titus: Think Like a CEO By Outsourcing Your Numbers
A Well-Designed Business® | Interior Design Business Podcast
Release Date: 01/13/2023
884: Virginia Toledo and Jessica Geller: Tactics to Building a Thriving Interior Design Business During any Economic Climate
A Well-Designed Business® | Interior Design Business Podcast
Today With Virginia Toledo and Jessica Geller: Welcome to a Well-Designed Business. Running a business is hard. Running one through economic downturns and recessions is tougher. My guests today, Virginia Toledo and Jessica Geller of Toledo Geller, have been running their firm together for 17 years. They’ve seen ups and downs in the financial climate—and through it all, they’ve pivoted, built up their network, and come out stronger than before. Today, they’re sharing what you can do in your business to come through even the toughest of economic climates. Pick It Apart [3:58] Jessica and...
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883: Power Talk Friday: Aubre Fox: Increase Your Profit and Create Your Own Flooring Collection With Revel Woods
A Well-Designed Business® | Interior Design Business Podcast
Today With Aubre Fox: Welcome to A Well-Designed Business. Today with Aubre Fox we answer everything you’ve ever wondered about working with Revel Woods. As the first point of contact and an interior designer herself, Aubre takes us through all of the steps and benefits to getting your flooring through Revel Woods. She also talks about their new showroom packages, which she is very passionate about. Pick It Apart [1:24] Aubre starts us off talking a little about herself and how she got into Revel Woods. [6:10] What is the process when a designer wants to work with Revel Woods?...
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882: Bria Hammel: Doing Fewer Interior Design Projects and Increasing Your Profitability
A Well-Designed Business® | Interior Design Business Podcast
Today With Bria Hammel: Today on A Well-Designed Business I am welcoming back Bria Hammel. Bria is the Creative Director and CEO of Bria Hammel Interiors and Brooke & Lou. Bria was on before giving tips on how to scale your interior design business. And let me say, she is still a #smartlady. Bria has perfected her process for her out of state clients, as well as her team, to make the experience as easy and seamless as possible. Today she is sharing how, and the changes that her businesses have experienced since her last visit. Pick It Apart [1:35] Bria shares what she and her business,...
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881: Power Talk Friday: Katie McDonald: Self-Care is Key to a Thriving, Well-Designed Business
A Well-Designed Business® | Interior Design Business Podcast
Today With Katie McDonald: Welcome to A Well-Designed Business. Today I'm joined by Katie McDonald, certified holistic health coach, raw food chef and instructor at b.nourished. Katie’s motto is self-care is not fluff and it isn’t selfish. That is exactly what she helps her clients through so they can both take care of their business and take care of themselves. Katie has worked with several interior designers over the years and has discovered that in service to their clients and their craft, they ignore their own wellbeing, dismissing their needs, and even their own spaces. If this sounds...
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880: Barry Bordelon and Jordan Slocum: Adventures in Business with the Brownstone Boys
A Well-Designed Business® | Interior Design Business Podcast
Today With Barry Bordelon and Jordan Slocum: Today on A Well-Designed Business I am joined by Barry Bordelon and Jordan Slocum, AKA the Brownstone Boys. Barry and Jordan are designers, DIY-ers, renovators, and restorers who followed their passions and serendipitously fell into a flourishing business together. In 2018, Jordan and Barry bought a brownstone in Brooklyn and started The Brownstone Boys blog the day they closed on the house, and that’s just the beginning of their adventure. Today they are renovating their way across Brooklyn and New York City, one brownstone at a time. In...
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879: Power Talk Friday: Sarah Daniele: Mydoma Studio and the Business of Change as the Interior Design Industry Enters a Digital Transformation
A Well-Designed Business® | Interior Design Business Podcast
Today With Sarah Daniele: Today on A Well-Designed Business I am joined by software designer Sarah Daniele. Sarah is the CEO and co-founder of Mydoma Studio, an all-in-one project management solution for interior designers. Sarah is a professionally educated interior designer, and she is passionate about building tools and technology that help other designers grow their businesses. Through Mydoma, Sarah has a unique, top-level perspective on industry trends, and she is here to help us interpret those insights and share her predictions for what’s to come. We talk about task management...
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878: Throwback Tuesday: Brad Leavitt: A Builder’s Perspective on the Design Build Process
A Well-Designed Business® | Interior Design Business Podcast
Today With Brad Leavitt: Today we’re doing a Throwback Tuesday with Brad Leavitt! Brad is the President and Founder of “A Finer Touch Construction” - a Scottsdale based luxury residential and commercial builder. He’s also one of the speakers at LuAnn Live 2023, which is why we couldn’t miss the chance to bring one of his shows back. In today’s episode, we’ll learn what is his perspective on working alongside interior designers for his project and how this has made his life easier! More About Brad Leavitt Brad Leavitt is President and Founder of “A Finer Touch...
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877: Power Talk Friday: Jisun Sunny Fisher: Your Brain is Your Blueprint for Success
A Well-Designed Business® | Interior Design Business Podcast
Today With Jisun Sunny Fisher: Welcome to a Well-Designed Business. I often talk about the power of mindset. Limiting beliefs are tied to almost every issue you can have in your business, and in all of my years of coaching and helping other business owners, I can say that almost every single time, the key came down to mindset. Today, I’m joined by psychologist and happiness coach Jisun Sunny Fisher. She works at the intersection of spirituality and science, helping courageous leaders remember their true north and re-discover what makes them fall in love with life again. Jisun is sharing with...
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876: Natasa Jones: Making Bold Moves to Achieve Big Results
A Well-Designed Business® | Interior Design Business Podcast
Today With Natasa Jones: Welcome to A Well-Designed Business. Today I’m joined by my good friend, Natasa Jones. She is the CEO and Principal Designer of Natasa Jones Interiors. European architecture and fashion are rooted in her design style. Today she’s back on the show to tell us how she has been scaling her business the last few years. LuAnn Nigara and Natasa Jones' Ah-Ha Moments “I’m never afraid to ask, what’s the worst thing that can happen?” - Natasa Jones “There is no such thing as competition in this industry” - Natasa Jones “If I wanted that luxury client, I wanted...
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875: Window Treatment Friday: Vita Vygovska: The Straight Talk About Unstable Fabrics
A Well-Designed Business® | Interior Design Business Podcast
Today With Vita Vygovska: Welcome to a Well-Designed Business. It’s Window Treatment Friday, which means I am joined by Vita Vygovska. Vita is the founder of Vitalia Inc. and a regular here on the podcasts. She is an expert in all things window treatments, and today Vita will share her knowledge of unstable fabrics to help us better understand the qualities of these linens, wools, open weaves, and anything viscose. Window treatment professionals can’t guarantee the results when working with these fabrics, so neither should you as the designer. But don’t worry, Vita is here to...
info_outlineToday With Carla Titus:
Welcome to A Well-Designed Business Podcast. Today we are joined by financial expert Carla Titus, founder and CEO of Wealth & Worth Within, a financial planning company offering fractional CFO services to transform business profitability.
Carla helps us understand what a fractional CFO is and how this service can provide the financial support and insight many businesses need to achieve financial clarity and plan for a profitable future. She specializes in helping 6- and 7-figure businesses gain control of their numbers with a 5-step framework she calls 2C3P that tackles financial health from all sides. Listen in to find out more.
Pick It Apart
[3:08] Carla walks through the roles of bookkeeper, CPA and CFO and the conversations you as a business owner should be having with each.
[8:58] Carla and LuAnn discusses the goal of hiring a CFO and improving the financial picture of the company .
[15:19] Carla talks about changing your mindset and thinking like the CEO of your business by looking at five key components in a framework she calls 2C3P: Cashflow, Capacity, Planning, Pay Compensation, and Profit.
[24:42] LuAnn and Carla discuss the seasonality of business, and the importance of being in tune with this as a business owner.
[31:32] Carla lists her non-negotiables she helps business owners set as goals for a successful business: cash in the bank, profitability, and paying yourself.
LuAnn Nigara and Carla Titus' Ah-Ha Moments
“The beauty of bringing an expert into your business is that you do not need to know everything. That is the whole point of outsourcing your finances. You're bringing that knowledge, and also that person that's going to guide the process from beginning to end, [to] make you feel empowered and comfortable around your finances and your numbers.” – Carla Titus
“Don’t overthink what you don’t know.” – LuAnn Nigara
“There's times where you need to step into that CEO role and work on your business, not in your business.” – Carla Titus
“Managing the influx and outflows of cash really can help a business be more financially stable, but also feel completely in control of what's happening.” – Carla Titus
“If you want to sell your business one day, if you want to run a successful long term company, there has to be a salary for someone that is in charge.” – Carla Titus
More About Carla Titus:
Finance expert with over 15 years of combined corporate financial planning, analysis, strategy, and established online businesses fractional CFO consulting experience. Our company provides a vast array of on-demand CFO services that leverage our industry expertise. A well-rounded CFO team with Finance, Sales & Marketing, HR, Supply Chain, Online Business, Operations, Execution, Planning, and Tech background.
She provides fractional CFO services and financial consulting to business owners. Wealth & Worth Within’s mission is to empower business owners to achieve financial clarity and peace of mind, so that they can get back to what they enjoy.
She is dedicated to imparting financial knowledge in order to properly manage finances and achieve profitable results. She has applied that expertise to businesses, helping them grow by creating simple yet effective systems to improve cash flow management and bottom-line results.
Connect with Carla Titus
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Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
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Other Shows Mentioned:
#489: Power Talk Friday: Brad Clinard: Intentional Planning for Abundant Living
#719: Peter Lang, Kimberly Merlitti, and Michele Williams: Financial Prep for Year-End- The Must Do’s
#395: Power Talk Friday: Michele Williams: Financial Health Checklist for Your Interior Design Business
#464: Power Talk Friday: Peter Lang: Understanding Your Finances #FreeTheDesigner
#361: Power Talk Friday: Kimberly Merlitti: Does Your Interior Design Business Need a CFO?