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876: Natasa Jones: Making Bold Moves to Achieve Big Results

A Well-Designed Business® | Interior Design Business Podcast

Release Date: 05/09/2023

916: Marilyn Watson-LaVergne: Clients Don’t Buy What We Do, They Buy What We Believe show art 916: Marilyn Watson-LaVergne: Clients Don’t Buy What We Do, They Buy What We Believe

A Well-Designed Business® | Interior Design Business Podcast

Today With Marilyn Watson-LaVergne: Today on A Well-Designed Business I am joined Marilyn Watson-LaVergne. In her first career, Marilyn worked in marketing and public relations in New York City, witnessing the progression of branding for products and creative services, including interior design.  Now a seasoned designer and owner of Marilyn LaVergne Interiors, Marilyn is teaching us that we can’t be all the things to all the people—and what to do instead. It all starts with identifying what you believe and finding your point of differentiation, because clients don’t buy...

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915: Power Talk Friday: Masha Koyen: 7 Mistakes Interior Designers Make on Their Website Messaging show art 915: Power Talk Friday: Masha Koyen: 7 Mistakes Interior Designers Make on Their Website Messaging

A Well-Designed Business® | Interior Design Business Podcast

Today With Masha Koyen: Welcome to a Well-Designed Business. It’s Power Talk Friday.  Your website matters for so many reasons. It’s the gateway for how your clients get to know you, whether they trust you, and ultimately whether they ever contact you or not.  My guest today, Masha Koyen, understands the importance of web copy. She is the founder of Content Vertical, a copywriting agency for the interior design industry. She helps designers and builders level up their brand and create messaging that connects, engages, and attracts their ideal audience.  Masha has...

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914: Maria Leigh Palantino: Giving Yourself Permission to Launch an Interior Design Business show art 914: Maria Leigh Palantino: Giving Yourself Permission to Launch an Interior Design Business

A Well-Designed Business® | Interior Design Business Podcast

Today With Maria Palantino: Welcome to a Well-Designed Business. My guest today, Maria Leigh Palantino, came into the interior design industry as her second career. She started a career in fashion design then pivoted, and brought with her many skills from her fashion career that guide her philosophies, design style, and the way she cultivates a memorable experience for her clients.  For Maria, it wasn’t just about being scared to take the plunge to start a new career. The real challenge was giving herself permission to leave behind not just her expertise but something she...

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913: Power Talk Friday: Terri Taylor: The Importance of Money Mindset in Charging Your Worth show art 913: Power Talk Friday: Terri Taylor: The Importance of Money Mindset in Charging Your Worth

A Well-Designed Business® | Interior Design Business Podcast

Today With Terri Taylor: Welcome to a Well-Designed Business. For today’s sponsored show, I’m excited to welcome back Terri Taylor, creator of the Interior Design Business Academy – an education and coaching resource that provides a unique mix of business strategies and systems along with powerful positive mindset practices to help interior designers create meaningful success. Today, she is giving us an inside look at her upcoming Design Biz Summit—a 3-day event to help designers shake their mindset breaks and develop the skills to know their worth, charge it, and deliver on it....

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912: Jessica Bantom Continued: Take Action With the Six Habits of Culturally Competent Designers show art 912: Jessica Bantom Continued: Take Action With the Six Habits of Culturally Competent Designers

A Well-Designed Business® | Interior Design Business Podcast

Today With Jessica Bantom: Today on A Well-Designed Business, I am joined Jessica Bantom, interior designer, color consultant, and DEIB practitioner. This is Part Two of our conversation on how to become a culturally competent designer, and we are going even deeper.  In this conversation, Jessica walks us through the six habits of a culturally competent designer—the same habits outlined in her new book, Design for Identity: How to Design Authentically for a Diverse World. Listen now to learn more about each of these habits and how you can incorporate them into your...

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911: Power Talk Friday: Jenna Gaidusek: Introducing Virtual Assistant Certification by Mydoma Studio show art 911: Power Talk Friday: Jenna Gaidusek: Introducing Virtual Assistant Certification by Mydoma Studio

A Well-Designed Business® | Interior Design Business Podcast

Today With Jenna Gaidusek: Today on A Well-Designed Business I am joined by Jenna Gaidusek, Director of Community and Education at Mydoma Studio. Jenna is a talented designer, founder of the Interior Design Playbook (formerly eDesign Tribe) Facebook community and creator of eDesign U, an online school dedicated to providing designers with the knowledge and tools needed to succeed in the eDesign industry. Jenna doesn’t want you to go it alone as a designer, which is why she joined forces with Mydoma Studio and created the Virtual Assistant Certification program. Listen now to...

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910: Christina Richardson: Expanding Your Design Business Internationally: What You Need to Know show art 910: Christina Richardson: Expanding Your Design Business Internationally: What You Need to Know

A Well-Designed Business® | Interior Design Business Podcast

Today With Christina Richardson: Welcome to A Well-Designed Business. Today we’re traveling outside the country. My guest Christina Richardson from Christina Richardson Interiors. Christina is a Scandinavian native who grew up on the charming coast of Northern Sweden. After moving to the U.S. with her husband and two daughters, Christina earned her interior design degree from the New York Institute of Art and Design. With 20 years of interior design under her belt from Sweden, Christina has learned a lot in the business of starting over in another country. She is here to share the...

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909: Power Talk Friday: Traci Connell: Normalizing Wealth With The Gloss show art 909: Power Talk Friday: Traci Connell: Normalizing Wealth With The Gloss

A Well-Designed Business® | Interior Design Business Podcast

Today With Traci Connell: Today’s show is sponsored by Traci Connell’s free masterclass The Reveal which begins on September 11, 2023. Traci joins us once again to share all of the ways you can work with her in The Gloss, including her free masterclass The Reveal where she “reveals” all of the secrets and shortcuts she has learned in the interior design industry. This is a five-day, one-hour-per-day event. In The Reveal, you will learn the strategies Traci teaches designers to hit one million in revenue. This FREE course is for any interior designer who wants to reach the next level....

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908: Jessica Bantom: How to Be a Culturally Competent Design Activist & Why You Want to Be One (Part 1) show art 908: Jessica Bantom: How to Be a Culturally Competent Design Activist & Why You Want to Be One (Part 1)

A Well-Designed Business® | Interior Design Business Podcast

Today With Jessica Bantom: Today on A Well-Designed Business I am joined Jessica Bantom, interior designer, DEIB practitioner, and author of Design for Identity: How to Design Authentically for a Diverse World. This is the first part of a conversation about how to become a culturally competent designer.  In this episode, part one of a two-part series, Jessica explains cultural competence is the ability to understand, interact with, and appreciate people of different backgrounds or belief systems that are different from your own. But she explains that it essentially comes down...

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907: Power Talk Friday: Manuela Keller and Philip McKay: Introducing 2 New Home Industry Trade Shows; Sun Shading Expo North America and R+T, Stuttgart Germany show art 907: Power Talk Friday: Manuela Keller and Philip McKay: Introducing 2 New Home Industry Trade Shows; Sun Shading Expo North America and R+T, Stuttgart Germany

A Well-Designed Business® | Interior Design Business Podcast

Today With Manuela Keller & Philip McKay: Today’s episode is sponsored by Messe Stuttgart, a German company that specializes in organizing trade shows, particularly for the home decor industry. They have been in the trade show business for more than 80 years, annually organizing around 60 shows and 100 conferences worldwide.  Manuela Keller and Philip McKay are joining us to tell us all about two upcoming events: Sun Shading Expo 2023 and R+T 2024, which will both bring together the sun shading and textiles industries. Here, you will be able to maximize your time and meet...

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Today With Natasa Jones:

Welcome to A Well-Designed Business. Today I’m joined by my good friend, Natasa Jones. She is the CEO and Principal Designer of Natasa Jones Interiors. European architecture and fashion are rooted in her design style. Today she’s back on the show to tell us how she has been scaling her business the last few years.

LuAnn Nigara and Natasa Jones' Ah-Ha Moments

“I’m never afraid to ask, what’s the worst thing that can happen?” - Natasa Jones

“There is no such thing as competition in this industry” - Natasa Jones

“If I wanted that luxury client, I wanted to be able to provide them with a luxury experience” - Natasa Jones

More About Natasa Jones

Natasa Jones, CEO and Principal Designer of NJI was born and raised in Europe. Natasa’s intuitive sense of style started at a young age. European architecture and fashion are rooted in her design style. She studied studio arts in her home country of Montenegro where she learned principles of art and design. Natasa continued her design journey in Chicago, where she obtained a degree in Interior Design. 

Home has a special meaning to Natasa. As she moved from Bosnia to Montenegro to the United States, home became more than the place where you live. Natasa believes that home is a space where you feel safe, where all the visual appeal tells a story and where you love to be!

Connect with Natasa Jones

Website

Instagram 

Natasa’s video

What’s new with LuAnn Nigara

LuAnn Live 2023

luannuniversity.com

http://www.luannnigara.com/cob

A Big Thank You to Our Keynote Sponsors:

Nancy Ganzekaufer

Traci Connell

Duke Renders

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Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

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Book 2: A Well-Designed Business – The Power Talk Friday Experts

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#570: Natasa Jones: How to Maximize the ROI on Any Webinar, Course or Conference

#363: Power Talk Friday: Eileen Hahn: Building An Exceptional Interior Design Team

#634: Power Talk Friday: Jessica Harling: A Specific Process for Onboarding a New Hire

#310: Pulp Design Studios® : How To Attract a Licensing Deal 

#89: Marie Flanigan – How Marketing Strategies Helped Her Grow Her Firm

#329: Dala Al-Fuwaires: Commercial Designer, Focused Business Owner 

Other Resources Mentioned:

Casey Gromer - C Suite Boutique

Brodie Kerst