Palash Soni on Building Goldcast and the Future of AI Video Marketing
Lifeselfmastery's podcast I Startups I Venture Capital
Release Date: 04/24/2025
Courageous Marketing: How Udi Ledergor Scaled Gong from Zero to Unicorn
Lifeselfmastery's podcast I Startups I Venture Capital
I am thrilled ot have the Chief Evangelist at Gong, where he spent nine years helping build the company from zero to a multi-billion-dollar valuation. A five-time B2B marketing leader, bestselling author of Courageous Marketing, angel investor, and board member In this conversation, Udi Ledergor, Chief Evangelist at Gong, shares his journey from product management to leading marketing at a billion-dollar company. He emphasizes the importance of human-centric marketing, the need to challenge traditional best practices, and the significance of creating valuable content that resonates with...
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Railsware's Journey from Agency to SaaS Powerhouse with Sergiy Korolov
Lifeselfmastery's podcast I Startups I Venture Capital
I am excited to have Sergiy, who is the Co-CEO of Railsware and co-founder of multiple products In this conversation, Sergiy Korolov, CEO of Railsware, discusses his journey from software developer to entrepreneur, the evolution of his products like Mailtrap and Coupler, and the challenges faced in the tech industry. Sergiy shares insights on transitioning from service to product, the importance of understanding user segments through surveys, and the role of AI in enhancing productivity. He also reflects on the complexities of email delivery and strategies for competing against larger...
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Rise of Defence Tech from Brad Harrison from Scout Ventures
Lifeselfmastery's podcast I Startups I Venture Capital
I am thrilled to have , a former Army Ranger turned venture capitalist, and the founder and Managing Partner of Scout Ventures. Brad invests at the intersection of national security and critical technology innovation, backing companies like Unite Us, ID.me, Voyager Space, and Tomahawk Robotics — which was recently acquired by AeroVironment. In this conversation, Brad Harrison, a former Army Ranger turned venture capitalist, shares his journey into the world of venture capital and the founding of Scout Ventures. He discusses the importance of mission-driven investments, particularly in the...
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Emerging Market Lessons That Make Better Investors with Elias Mufarech from Collide Capital
Lifeselfmastery's podcast I Startups I Venture Capital
I am thrilled to have who is a Senior Associate at Collide Capital, a pre-seed to Series A venture fund investing in fintech, future of work, and supply chain software. In this conversation, Elias Mufarech, a senior associate at Collide Capital, shares his insights on venture capital, the importance of operational support for founders, and the evolving landscape of startup expectations. Elias discusses his journey from building fintech software in Latin America to investing in startups, highlighting the critical lessons learned along the way. He emphasizes the need for founders to have strong...
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Ankur Patel from Multimodal on Building Agentic AI for the Enterprise
Lifeselfmastery's podcast I Startups I Venture Capital
I am excited to have who is the founder and CEO of , where he's automating the most complex workflows in finance and insurance. He has 15+ years of work experience across companies like J.P. Morgan and Bridgewater In this conversation, Ankur Patel, founder and CEO of Multimodal, traces his path from JP Morgan and Bridgewater to building AI agents that automate complex workflows in finance and insurance. He explains how early exposure to data science and macro trading convinced him that AI would reshape enterprise work. He discusses why agentic AI is fundamentally different from...
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How Vivek Krishnamurthy from Commerce Ventures Thinks About Venture, AI, and Markets
Lifeselfmastery's podcast I Startups I Venture Capital
I am thrilled to have , who is a Partner at , where he's spent over 8 years investing in commerce infrastructure and fintech. Before Venture, he was an Investment Banking Analyst at Financial Technology Partners. He's particularly bullish on AI's transformation of insurance, backing companies like Kin Insurance, Liberate, and Authentic. In this conversation, Vivek Krishnamurthy, a partner at Commerce Ventures, discusses his journey into venture capital, the evolution of investment strategies, and the intersection of commerce and fintech. Vivek shares insights on the impact of AI on business,...
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Dallas Price from Forum Ventures on Venture Studios, Founder-Market Fit, and What Actually Wins in AI
Lifeselfmastery's podcast I Startups I Venture Capital
I am excited to have , a Venture Builder at , where he helps launch and scale six B2B SaaS startups every year through their AI Studio. His work centres on turning early-stage concepts into real companies, guiding founders across product, go-to-market, and fundraising In this conversation, Dallas Price, a venture builder at Forum Ventures, discusses his journey into the startup world, the workings of a venture studio, and the current landscape of AI startups. Dallas shares insights on navigating chaos in startups, the importance of defensibility, new distribution channels, and evolving pricing...
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Capital Evolution: A New Era of Capitalism with Seth Levine and Elizabeth McBride
Lifeselfmastery's podcast I Startups I Venture Capital
I am excited to have , venture capitalist and co-founder of Foundry, and , international business journalist and founder of Times of Entrepreneurship. Together, they co-authored The New Builders and now their latest book, , explores how American capitalism is shifting—and why businesses, not government, may hold the keys to building a more inclusive and prosperous future. In this conversation, Seth Levine and Elizabeth McBride discuss their new book, 'Capital Evolution,' which explores the shifting landscape of American capitalism. They delve into the challenges posed by neoliberal...
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Art and Science of Pricing Strategies with Marcos Rivera of Pricing I/O
Lifeselfmastery's podcast I Startups I Venture Capital
I am thrilled to have , the founder and CEO of , where he helps B2B SaaS companies capture the value they've built. Former Head of Pricing at Vista Equity Partners, he's priced over 400 SaaS products and has authored Street Pricing. In this conversation, Marcos Rivera, founder and CEO of Pricing.io, discusses the intricacies of pricing strategies in B2B SaaS. Marcos shares his journey from product management to pricing, highlighting common mistakes companies make, especially in underpricing their products. He emphasizes the importance of understanding customer needs, the blend of art and...
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Navigating the AI Investment Landscape with Aabhas Khanna of MyAsia VC
Lifeselfmastery's podcast I Startups I Venture Capital
, is General Partner at MyAsiaVC, a venture syndicate and fund with $125M AUM backing 250+ companies, including 5 unicorns. Previously at HSBC and Deloitte, he now invests in pre-seed and seed AI-native startups across enterprise growth, healthcare, fintech, and advanced manufacturing, focusing on obsessive founders tackling overlooked challenges. In this conversation, Aabhas Khanna, a general partner at MyAsia VC, discusses his journey from working in large corporations to venture capital. Aabhas shares insights on evaluating AI startups, the importance of founder quality, and the unique...
info_outlineI am thrilled to have Palash Soni, the CEO of Goldcast, an AI-powered B2B Video Campaign Platform that transforms marketing by putting video and events at the heart of the customer journey.
In this episode, Palash Soni, CEO and Co-founder of Goldcast, shares how dropping out of Harvard Business School during the pandemic led to building an AI-powered B2B video marketing platform. Palash walks us through his early failures, the moment he saw the COVID tailwind, and how Goldcast scaled from zero to $1M ARR with Drift as an early customer. He also explains the future of AI-powered video content, why authentic human storytelling will never be replaced, and how lean teams using AI can transform marketing, and much more!
Timestamps
01:15 – Palash shares how he got started in startups and his journey to Harvard
03:10 – Early startup failures and the mindset shift at Harvard Business School
05:45 – Identifying the Goldcast opportunity during COVID and recognising tailwinds
08:30 – Convincing family to drop out of Harvard with a newborn and navigating visa challenges
11:40 – Raising the first $1.5M and the urgency of going full-time on the startup
13:10 – Launching Goldcast’s first product and targeting B2B marketers
15:00 – Getting early traction through cold outbound sales
16:45 – Drift becomes a customer and helps Goldcast scale from $50K to $1M ARR
18:30 – Expansion into multi-product strategy in 2023
20:15 – Navigating product positioning and building a second AI-powered tool
22:40 – Funnel strategy: free trials leading to sales conversations
24:00 – Advice for early-stage founders on when to hire AEs and VPs of Sales
26:10 – Will AI replace human creativity in B2B video marketing?
28:00 – Goldcast’s thesis: Authentic, human-led content will rise in value
29:40 – How AI helps repurpose expensive, time-intensive content
31:15 – The future of AI-powered video marketing and authentic communication
33:00 – AI compressing the content creation funnel for modern marketers
34:50 – Will AI displace jobs? How to stay relevant as a student or early professional
36:55 – The rise of AI agents and their impact on sales and marketing teams
39:00 – Coding AI and its effect on product building and entrepreneurship
41:10 – Pricing pressures in SaaS and AI’s effect on procurement expectations
43:30 – Klarna’s AI-powered savings: can every company build in-house tools?
45:00 – Biggest mistake: not defining company values early enough
Palash’s Links
LDN– https://www.linkedin.com/in/palashsoni/
Website – https://www.goldcast.io/
My Links
Podcast: https://lifeselfmastery.com/itunes
Newsletter: https://partner-grow.beehiiv.com/subscribe
YouTube: youtube.com/lifeselfmastery
Twitter: https://twitter.com/rohitmal
LinkedIn: https://www.linkedin.com/in/rohit857/
Agency: https://bit.ly/41YuNnx