Palash Soni on Building Goldcast and the Future of AI Video Marketing
Lifeselfmastery's podcast I Startups I Venture Capital
Release Date: 04/24/2025
Ankur Patel from Multimodal on Building Agentic AI for the Enterprise
Lifeselfmastery's podcast I Startups I Venture Capital
I am excited to have who is the founder and CEO of , where he's automating the most complex workflows in finance and insurance. He has 15+ years of work experience across companies like J.P. Morgan and Bridgewater In this conversation, Ankur Patel, founder and CEO of Multimodal, traces his path from JP Morgan and Bridgewater to building AI agents that automate complex workflows in finance and insurance. He explains how early exposure to data science and macro trading convinced him that AI would reshape enterprise work. He discusses why agentic AI is fundamentally different from...
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How Vivek Krishnamurthy from Commerce Ventures Thinks About Venture, AI, and Markets
Lifeselfmastery's podcast I Startups I Venture Capital
I am thrilled to have , who is a Partner at , where he's spent over 8 years investing in commerce infrastructure and fintech. Before Venture, he was an Investment Banking Analyst at Financial Technology Partners. He's particularly bullish on AI's transformation of insurance, backing companies like Kin Insurance, Liberate, and Authentic. In this conversation, Vivek Krishnamurthy, a partner at Commerce Ventures, discusses his journey into venture capital, the evolution of investment strategies, and the intersection of commerce and fintech. Vivek shares insights on the impact of AI on business,...
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Dallas Price from Forum Ventures on Venture Studios, Founder-Market Fit, and What Actually Wins in AI
Lifeselfmastery's podcast I Startups I Venture Capital
I am excited to have , a Venture Builder at , where he helps launch and scale six B2B SaaS startups every year through their AI Studio. His work centres on turning early-stage concepts into real companies, guiding founders across product, go-to-market, and fundraising In this conversation, Dallas Price, a venture builder at Forum Ventures, discusses his journey into the startup world, the workings of a venture studio, and the current landscape of AI startups. Dallas shares insights on navigating chaos in startups, the importance of defensibility, new distribution channels, and evolving pricing...
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Capital Evolution: A New Era of Capitalism with Seth Levine and Elizabeth McBride
Lifeselfmastery's podcast I Startups I Venture Capital
I am excited to have , venture capitalist and co-founder of Foundry, and , international business journalist and founder of Times of Entrepreneurship. Together, they co-authored The New Builders and now their latest book, , explores how American capitalism is shifting—and why businesses, not government, may hold the keys to building a more inclusive and prosperous future. In this conversation, Seth Levine and Elizabeth McBride discuss their new book, 'Capital Evolution,' which explores the shifting landscape of American capitalism. They delve into the challenges posed by neoliberal...
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Art and Science of Pricing Strategies with Marcos Rivera of Pricing I/O
Lifeselfmastery's podcast I Startups I Venture Capital
I am thrilled to have , the founder and CEO of , where he helps B2B SaaS companies capture the value they've built. Former Head of Pricing at Vista Equity Partners, he's priced over 400 SaaS products and has authored Street Pricing. In this conversation, Marcos Rivera, founder and CEO of Pricing.io, discusses the intricacies of pricing strategies in B2B SaaS. Marcos shares his journey from product management to pricing, highlighting common mistakes companies make, especially in underpricing their products. He emphasizes the importance of understanding customer needs, the blend of art and...
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Navigating the AI Investment Landscape with Aabhas Khanna of MyAsia VC
Lifeselfmastery's podcast I Startups I Venture Capital
, is General Partner at MyAsiaVC, a venture syndicate and fund with $125M AUM backing 250+ companies, including 5 unicorns. Previously at HSBC and Deloitte, he now invests in pre-seed and seed AI-native startups across enterprise growth, healthcare, fintech, and advanced manufacturing, focusing on obsessive founders tackling overlooked challenges. In this conversation, Aabhas Khanna, a general partner at MyAsia VC, discusses his journey from working in large corporations to venture capital. Aabhas shares insights on evaluating AI startups, the importance of founder quality, and the unique...
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How AI Is Shaping the Future of Sales with Doreen Pernel from Scaleway
Lifeselfmastery's podcast I Startups I Venture Capital
I am thrilled to have Doreen Pernel, Chief Sales Officer at Scaleway, Europe's leading sovereign cloud provider. She's built and scaled sales teams across Meta, Dataiku, Box, and Bloomberg, navigating Sydney, New York, London, and Paris. In this conversation, Doreen Pernel, Chief Sales Officer at Scaleway, shares her insights on sales leadership, cultural adaptability, and innovative strategies in the cloud computing industry. She discusses the importance of resilience in hiring, the evolving role of cold calling, and how to motivate teams against larger competitors. She also reflects on the...
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Unlocking Subscription Success with Daniel Layfield
Lifeselfmastery's podcast I Startups I Venture Capital
I am thrilled to have Daniel Layfield, who is Director of Product Management at Diligent and founder of Subscription Index, advising subscription businesses on monetisation. In this conversation, Daniel Layfield shares his journey from finance to product management, discussing his experiences at Code Academy and Diligent. He emphasises the importance of understanding churn, effective pricing strategies, and the role of AI in product management. Daniel also explores the complexities of subscription models, the significance of metrics, and the impact of price localisation on revenue. Timestamps...
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Scaling Product Organizations in the Age of AI with CallRail's Ryan Johnson
Lifeselfmastery's podcast I Startups I Venture Capital
I am excited to have , who is the Chief Product Officer at CallRail, an AI-powered lead intelligence platform serving 200,000+ businesses with over $100M ARR. In this conversation, Ryan Johnson, Chief Product Officer at CallRail, shares his journey from finance to product management, discussing the evolution of CallRail from a call tracking service to a lead intelligence platform. He emphasises the importance of scaling product organisations, balancing sales and product-led growth, and navigating the challenges posed by AI disruption. Ryan also delves into pricing strategies, monetisation...
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Evolution of Pricing Strategies in Business with Gary Bailey
Lifeselfmastery's podcast I Startups I Venture Capital
I am thrilled to have , founder of Strategim, a monetisation & pricing expert with a deep background in financial services, accounting, pricing, and AI. In this conversation, Gary Bailey, a monetisation and pricing expert, shares his journey from accounting to product management and pricing. He discusses the importance of pricing as a core discipline in business education, the evolving role of finance in pricing strategies, and the impact of AI on SaaS pricing models. Gary emphasizes the need for training the next generation in pricing and the role of a monetization architect in modern...
info_outlineI am thrilled to have Palash Soni, the CEO of Goldcast, an AI-powered B2B Video Campaign Platform that transforms marketing by putting video and events at the heart of the customer journey.
In this episode, Palash Soni, CEO and Co-founder of Goldcast, shares how dropping out of Harvard Business School during the pandemic led to building an AI-powered B2B video marketing platform. Palash walks us through his early failures, the moment he saw the COVID tailwind, and how Goldcast scaled from zero to $1M ARR with Drift as an early customer. He also explains the future of AI-powered video content, why authentic human storytelling will never be replaced, and how lean teams using AI can transform marketing, and much more!
Timestamps
01:15 – Palash shares how he got started in startups and his journey to Harvard
03:10 – Early startup failures and the mindset shift at Harvard Business School
05:45 – Identifying the Goldcast opportunity during COVID and recognising tailwinds
08:30 – Convincing family to drop out of Harvard with a newborn and navigating visa challenges
11:40 – Raising the first $1.5M and the urgency of going full-time on the startup
13:10 – Launching Goldcast’s first product and targeting B2B marketers
15:00 – Getting early traction through cold outbound sales
16:45 – Drift becomes a customer and helps Goldcast scale from $50K to $1M ARR
18:30 – Expansion into multi-product strategy in 2023
20:15 – Navigating product positioning and building a second AI-powered tool
22:40 – Funnel strategy: free trials leading to sales conversations
24:00 – Advice for early-stage founders on when to hire AEs and VPs of Sales
26:10 – Will AI replace human creativity in B2B video marketing?
28:00 – Goldcast’s thesis: Authentic, human-led content will rise in value
29:40 – How AI helps repurpose expensive, time-intensive content
31:15 – The future of AI-powered video marketing and authentic communication
33:00 – AI compressing the content creation funnel for modern marketers
34:50 – Will AI displace jobs? How to stay relevant as a student or early professional
36:55 – The rise of AI agents and their impact on sales and marketing teams
39:00 – Coding AI and its effect on product building and entrepreneurship
41:10 – Pricing pressures in SaaS and AI’s effect on procurement expectations
43:30 – Klarna’s AI-powered savings: can every company build in-house tools?
45:00 – Biggest mistake: not defining company values early enough
Palash’s Links
LDN– https://www.linkedin.com/in/palashsoni/
Website – https://www.goldcast.io/
My Links
Podcast: https://lifeselfmastery.com/itunes
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YouTube: youtube.com/lifeselfmastery
Twitter: https://twitter.com/rohitmal
LinkedIn: https://www.linkedin.com/in/rohit857/
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