The Three People You Need in Order to Grow
Shark Theory
No one succeeds alone. Behind every spotlight are people introducing, guiding, and amplifying. Show Notes In this episode of Shark Theory, Baylor shifts the focus from life on stage to the people behind the scenes who make everything possible. After a recent Call it Closed Realty conference, he reflected on how many pivotal roles are played by individuals most people never see. And from that reflection came a powerful framework: there are three types of people you need in your corner. First, you need someone who introduces you. Doors rarely open themselves. Someone has to believe in you...
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Find the Thing That Silences Everything Else
Shark Theory
For one hour on stage, I only have one problem in my life. What if you could find something that does that for you? Show Notes In this episode of Shark Theory, Baylor answers a question he was asked after a recent keynote: What is it like on your side of the stage? Public speaking is often labeled as the number one fear in the world. But Baylor challenges the idea that fear is universal. Many fears are borrowed. Many limitations come from opinions, polls, or statistics that never actually included you. Instead of asking whether something is scary, ask whether you’re looking at it through...
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Nerves vs. Nervous
Shark Theory
There’s a difference between having nerves and being nervous. One means you care. The other means you didn’t prepare. Show Notes In this episode of Shark Theory, Baylor pulls back the curtain on building a brand-new keynote from scratch and the psychology behind performance pressure. Unlike refining a talk over months like a comedian workshops material, this time Baylor had to deliver something completely new. New stories. New structure. New neuroscience. And with that came something he doesn’t often feel: nerves. But here’s the distinction that changed everything. Nerves simply mean...
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What Are You Really Mad At?
Shark Theory
Before you explode, ask yourself one question: What am I actually mad at? Show Notes In this episode of Shark Theory, Baylor shares a frustrating piano lesson that almost ended with a keyboard through the wall and the powerful insight that came from it. While trying to master a section of the James Bond theme, he hit a wall. Repeated mistakes. Rising frustration. Boiling anger. The kind that makes you want to quit. But instead of staying in that emotion, he paused and asked a deeper question: What is the real source of this frustration? From that moment, two powerful categories emerged....
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Reverse Engineer Joy
Shark Theory
You say certain things make you happy. But what does happiness actually feel like to you? Show Notes In this episode of Shark Theory, Baylor shares a powerful question from a recent therapy session that completely shifted his perspective: What does happiness feel like? Not what makes you happy. Not what you’re doing when you’re happy. But what does it feel like? At first, Baylor listed activities. Walking his dog. Playing golf. Spending time with friends. But his therapist pressed further. Feelings aren’t events. They’re states. That distinction changes everything. Too often, people...
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Stand Tall in the Storm
Shark Theory
When the storm comes, giraffes don’t run. They don’t hide. They stand tall and face away from it. Maybe that’s exactly what we need to do. Show Notes In this episode of Shark Theory, Baylor shares one of his favorite late-night research discoveries and the powerful life lesson hidden in how giraffes handle storms. At three in the morning, a random question led to a fascinating insight: where do giraffes hide when it rains? The answer is simple and powerful. They don’t. Instead of trying to curl up or seek shelter they can’t find, giraffes stand tall and face away from the storm....
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Go for the Gold
Shark Theory
t’s easy to judge from the couch. It’s harder to compete in the arena. The question is which one you want to be. Show Notes In this episode of Shark Theory, Baylor breaks down powerful lessons from the Winter Olympics and what they reveal about competition, criticism, and courage. Watching elite athletes perform at the highest level makes one thing clear: there are countless ways to be great. Some sports may not make sense to you. Some events may look strange or unfamiliar. But at the highest level, everything is competitive. Everything has a degree of difficulty. And every gold medal...
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Spring Cleaning for Your Mind
Shark Theory
You never clean a house by adding to it. And the same thing is true for your mind. Show Notes In this episode of Shark Theory, Baylor takes a familiar childhood memory of spring cleaning and applies it to something far more important: your mental space. Growing up, spring cleaning wasn’t optional. Drawers came out. Closets were emptied. Things were thrown away. And Baylor explains why real cleaning has always been about subtraction, not addition. The problem is, while most people eventually clean their homes, they rarely clean their minds. Day after day, mental clutter piles up. Negative...
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Turn the Weakness Into the Win
Shark Theory
What if the thing you think is holding you back is actually the source of your strength? Show Notes In this episode of Shark Theory, Baylor shares a moment from a dog park that turned into a powerful lesson about perspective, joy, and self-acceptance. While watching dogs play, Baylor couldn’t stop noticing one dog in particular. The happiest dog in the park only had three legs. It wasn’t self-conscious. It wasn’t comparing itself to the others. It wasn’t focused on what it lacked. It was simply living, playing, and enjoying the moment. That moment sparked a deeper reflection on how...
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Humble Doesn’t Mean Small
Shark Theory
Humility doesn’t mean downplaying everything good about yourself. And if you keep doing that long enough, your own mind will start to believe it. Show Notes In this episode of Shark Theory, Baylor breaks down the dangerous misunderstanding many people have about humility and why false humility slowly erodes confidence. For years, we’ve been taught that being humble means deflecting compliments, minimizing accomplishments, and acting like nothing we do really matters. Baylor explains why that mindset doesn’t make you humble, it makes you invisible to yourself. When you constantly say...
info_outlineNo one succeeds alone. Behind every spotlight are people introducing, guiding, and amplifying.
Show Notes
In this episode of Shark Theory, Baylor shifts the focus from life on stage to the people behind the scenes who make everything possible.
After a recent Call it Closed Realty conference, he reflected on how many pivotal roles are played by individuals most people never see. And from that reflection came a powerful framework: there are three types of people you need in your corner.
First, you need someone who introduces you.
Doors rarely open themselves. Someone has to believe in you enough to mention your name in rooms you’re not in. Those introductions can change careers, trajectories, and opportunities. But they only matter if you perform once you get there. Appreciate the people who, like Cathleen Lewis, open doors for you and be that person for someone else.
Second, you need someone who guides you.
Literal guidance. Emotional guidance. Strategic guidance. In large arenas or complex seasons of life, it’s easy to get lost. The right guide, like Ally Kidman, brings clarity, direction, and energy. They help you navigate the space and elevate your confidence. And just as important, you must strive to be that source of energy and direction for others.
Third, you need someone who amplifies you.
Behind every polished performance are people running audio, video, logistics, and unseen systems. Without amplification, even the strongest message goes unheard. In your life, this could be someone who shares your work, champions your ideas, or supports your visibility. Amplifiers make impact scalable.
The deeper lesson isn’t just to look for these people. It’s to become them.
Growth isn’t a solo sport. Introduce others. Guide others. Amplify others. That’s how momentum multiplies.
What You’ll Learn in This Episode
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Why no one grows alone
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The power of strategic introductions
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The value of guidance and positive energy
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Why amplification determines reach
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How to identify these three people in your life
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Why becoming these three roles accelerates growth
Featured Quote
“Behind every spotlight are people introducing, guiding, and amplifying.”