Ditching ‘Reluctant Fundraising’ with Cindy Wagman
Beyond the Bake Sale
On this episode, I sat down with Cindy Wagman, President and CEO of the Good Partnership and the author of Raise it! The reluctant fundraiser’s guide to raising money without selling your soul. "Cindy's goal is to unlock the potential of small nonprofits through fundraising. Having spent her entire career in fundraising, Cindy knows how to make it accessible to small nonprofits in a way that is mission-enhancing and empowering. Cindy is the host of the top-rated podcast, The Small Nonprofit and we also did an episode together that you can find in the show notes below. And Cindy has a special...
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A Masterclass in Fundraising Fundamentals with Jasmine Shaw
Beyond the Bake Sale
On this episode I sat down with Jasmine Shaw, an amazing leader in the women and STEM space and the co-founder of the Ontario Sick day relief project Jasmine Shaw is an engineer, entrepreneur, speaker, and advocate for positive change in STEM (Science, Technology, Engineering, Math). She has over 5 years of experience in system design and project management in the aerospace sector, leading both engineering and enterprise-level activities. In 2021, she started a service-based business that helps women in STEM achieve their full career potential through mentorship, networking, and storytelling....
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Engaging the Next Generation of Philanthropists with Lauren Ott
Beyond the Bake Sale
On this episode I sat down with Lauren Ott, Chief Kits Officer at Kits for a Cause Lauren Ott is a social entrepreneur who connects leading Canadian businesses, families, and organizations to the causes they care about. After spending time teaching at a public high school on the side of a volcano in Ecuador, Lauren returned to Canada and turned her passion for community into a career of driving impact across the country and beyond. She has worked on Parliament Hill, one of the largest education boards in Canada, and WE (Free The Children). Lauren worked in communities in the Amazon region, as...
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Beating Burnout and Managing Teams with Amanda Weingarten
Beyond the Bake Sale
On this episode, I sat down with Amanda Weingarten Amanda is the Chief Development Officer of the International Crisis Group. The International Crisis Group is an independent organisation working to prevent wars and shape policies that will build a more peaceful world. She oversees Crisis Group’s fundraising efforts in the philanthropy, foundations and government sectors, and oversees the Communications and Outreach team. Within her first year as Chief Development Officer she increased Crisis Group’s revenue by 10%, established a foundation relations team and a development operations team,...
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Extended Cut: Testing your Fundraising Messages with Ronen Tal
Beyond the Bake Sale
An extended cut of our episode with Ronen Tal. Ronen currently oversees Nature Conservancy of Canada’s (NCC) Integrated Marketing & Fundraising department. His team interacts with donors at all touchpoints along their journey, from initial awareness of NCC to their first gift and, ultimately, to becoming a monthly donor or leaving a bequest.
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Testing your Fundraising Messages with Ronen Tal
Beyond the Bake Sale
Ronen currently oversees Nature Conservancy of Canada’s (NCC) Integrated Marketing & Fundraising department. His team interacts with donors at all touchpoints along their journey, from initial awareness of NCC to their first gift and, ultimately, to becoming a monthly donor or leaving a bequest.
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One Day's Pay campaign with Josh Hensman and Kris Archie
Beyond the Bake Sale
The One Day's Pay campaign is an invitation to give one day's pay to support Indigenous projects, movements, organizations and nations on the National Day for Truth and Reconciliation in Canada (September 30th)
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Excellence not Perfection, the Hard Work and Impact of Professional Volunteer Leadership
Beyond the Bake Sale
Nicole is a Panamanian-American, workforce development specialist, published author of Game On! Relentlessly Pursue Your Dreams and the 101 Note-taking Affirmation Journal Series, motivational speaker, blogger podcast host of From The Suggestion Box; Navigating Feedback The Good The Bad and the Say Whaaatttt??? and dancer. She was listed as one of WLRN’s “Local Women Who Inspire You” and was selected as one of Legacy Miami’s Most Prominent and Influential Black Women In Business and Industry of 20
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Extended Cut: The $750,000 BBQ with Mike Machargo
Beyond the Bake Sale
An extended cut of our episode with Mike Machargo.
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The $750,000 BBQ with Mike Machargo
Beyond the Bake Sale
For his entire adult life, Mike has been running the CHEO BBQ. It started from the humble roots in his Grandma’s backyard 27 years ago, to the premier event that it has evolved to today. It is difficult to think of Mike without thinking about the CHEO BBQ, for the most part they are one and the same.
info_outlineTom Ahern is considered one of North America’s leading authorities on donor communications.
Tom works with dozens of clients nationwide every year. They include brand names like the Sierra Club and Save the Children, as well as hospitals, universities, foundations, and local charities. He specializes in bequest marketing; donor communications evaluations; direct mail; newsletter interventions; and case statements for big-ticket campaigns.
Each year, he delivers dozens of workshops on the techniques of (and psychology behind) effective fundraising communications. He is also the author of four well-received books
Tom is also an award-winning magazine journalist, for articles on health, women’s rights and other social justice issues. He has his MA and BA in English from Brown University, and a Certificate in Advertising Art from the RI School of Design. His office is in Rhode Island. He writes his books at his second home in France.
In our conversation we discussed
- How fundraising is about activity
- Why now, why us, why anyone would care
- How nonprofits and charities need authenticity