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041: Be Clear, Get Heard! with Steve Woodruff

The Bill Perry Show

Release Date: 10/15/2019

053: Appreciation in the Workplace with Dr. Paul White show art 053: Appreciation in the Workplace with Dr. Paul White

The Bill Perry Show

As a leader, are your attempts at intended appreciation with your team falling flat? Maybe it's because you're not speaking their language. Today, I'm talking with the man who literally wrote the book on appreciation at work, Dr. Paul White. He is the co-author of the book, Five Languages of Appreciation in The Workplace. It is hands down one of the best books that leaders can utilize in order to grow their sense of effective communication with their teams. 

052: Creating a Better Version of Yourself in 2020 show art 052: Creating a Better Version of Yourself in 2020

The Bill Perry Show

It is a new year. It's a new decade. Welcome to 2020! With these moments on the calendar, there's always the hope of great change. But the reality is the movement of dates on the calendar doesn't create change, something else has to happen. Very little change occurs until you make a significant change in the way you see the world. And this is the topic of this week’s podcast episode.

051: A Christmas Message show art 051: A Christmas Message

The Bill Perry Show

Ho, ho, hold on…you don’t like Christmas? I understand this season can be painful for some. It can be a season where depression and suicide rates are on the increase. Or perhaps, as you get older the events of Christmas don’t match the warm, sentimental memories you carry for the season. Today, I want to offer you a message of kindness and hope.

050: Coaching to Develop Your Team with Keith Webb show art 050: Coaching to Develop Your Team with Keith Webb

The Bill Perry Show

Do you know how much it costs an organization when employees are not engaged? It can be very costly to the bottom line. Employee engagement is a vital piece to any organization and effective coaching on the part of your management and leadership can be a solution to engaging employees. 

049: Developing Emotional Intelligence with Teresa Quinlan show art 049: Developing Emotional Intelligence with Teresa Quinlan

The Bill Perry Show

Emotional intelligence is a skill that is so important to everyone, including those in leadership. My guest this week is Teresa Quinlan. She has over two decades of experience in learning and development, and she has spent the last 15 years training leaders and their teams, giving particular attention to the area of emotional intelligence. On this episode, she helps us understand why we need to develop that area of our lives and how to go about doing it. 

048: Appreciation and Employee Engagement with Jennifer McClure show art 048: Appreciation and Employee Engagement with Jennifer McClure

The Bill Perry Show

Today I’m talking with Jennifer McClure, a former executive recruiter and HR executive who offers a wealth of knowledge on the subject of corporate leadership. Jennifer is here to talk to us about developing corporate leaders and the importance of employee appreciation.  

047: Strategies for Leaders to Enjoy the Holiday Season show art 047: Strategies for Leaders to Enjoy the Holiday Season

The Bill Perry Show

The holiday season is my favorite time of year. I grew up in a great family situation where holidays were marked with extended family time together with good food and great family engagements. However, there is a lot of pressure attached to the holidays. This year, I would encourage you to take a step back and relieve some of that stress during this busy season.

046: Navigating Change with Charles Weathers show art 046: Navigating Change with Charles Weathers

The Bill Perry Show

Today I welcome friend and business leader, Charles Weathers to the show. I've known Charles for some time, and I've benefited from his extensive knowledge of leadership development.  Charles spends time working with nonprofits and faith-based organizations. He loves working with them because they share his heart for the community. He has worked to help these companies with board development, governance, leadership development and strategic planning. 

045: Fixing Work with Laurie Ruettimann show art 045: Fixing Work with Laurie Ruettimann

The Bill Perry Show

I am so pleased to welcome Laurie Ruettimann to the show. Laurie had spent many years in human resources leadership and realized she hated her job. She left her position in HR and is now on a mission to fix work. She has some ideas about what is currently wrong with work and some steps we can take to fix those problems; not only in our workplaces but in our lives as well.

044: Why Leaders and HR Teams Should Consider Podcasting Featuring Danny Ozment show art 044: Why Leaders and HR Teams Should Consider Podcasting Featuring Danny Ozment

The Bill Perry Show

This week I am pleased to have Danny Ozment of Emerald City Productions on the show. Danny is the producer of this podcast and always works hard to make me sound good! Danny and I talk about the creative potential for leaders and human resources teams to utilize the medium of podcasting to drive vision, values and policies through every level of your organization! 

More Episodes

Today it’s my honor to have a new acquaintance on the show with me. Steve Woodruff has a really interesting title. He is known as the “King of Clarity.” If your organization needs some guidance on getting through all of the “noise” that is out there, this is the episode for you!


We live in an age of information that is everywhere, all the time. Everywhere we turn there is more noise; it is coming from all angles and from companies of all sizes. There is so much out there competing for our attention. So companies are faced with the challenge of breaking through gray matter overload (“GMO”). Steve points out that everyone out there is suffering from GMO, and companies need to find a way to reach their audiences. Does your company have an effective way to cut through all that sensory input and get your message heard? Steve has ways of doing that, and he shares some valuable information in this episode.


Steve describes clarity as being characterized by a memory dart, a way of cutting through the clutter and making people understand you. He thinks of the memory dart as “a way to get a message across into people's brains very quickly.” That is important when you consider all of the information people process each day. Clarity has a great deal of value for every organization. How do you effectively get your message across to others? He also discusses the core value of organizational clarity both internal and external to the organization. We all know to prioritize connecting with our customers for branding and growth, but there is also great value to be had internally. After all, it is essential to have everyone on the same page with regards to internal communication, collaboration, networking, branding, and vision. So we also discuss this huge need for internal clarity.

Episode Highlights:

  • What a memory dart is and how it can help your business
  • GMO - gray matter overload - what it is and how to cut through it
  • What the human brain reacts to and how even small companies can be competitive
  • “It’s not our audience’s job to figure us out” - the importance of truly understanding that and moving beyond it
  • The huge need for internal, as well as external, communication and some insight on developing that
  • Keywords to communicate identity and value within an organization
  • The 5 elements on the approach to clarity
  • Referral readiness - what it is and why it’s important

Until next time, lead well! 


Episode Resources:

Connect with Steve Woodruff: https://clarityfuel.com/

LinkedIn: https://www.linkedin.com/in/swoodruff/

FaceBook: https://www.facebook.com/kingofclarity/

Book: Clarity Wins


Connect with Bill:

Book a time to speak

Web: https://www.theinnovatusgroup.com

LinkedIn: https://www.linkedin.com/in/bill-perry/

Twitter: @innovatusgroup

Instagram: https://www.instagram.com/thebillperryshow/





If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at https://emeraldcitypro.com