Efficient Alternatives for Traffic and Leads | Episode 26
Blueprint
In this episode of Blueprint, Bobby answers questions related to reviewing search terms reports in Google Ads (and Bing Ads), whether it is ok to run the same keywords but different match types in Google Ads and more!
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Can you over-post on LinkedIn? | Episode 25
Blueprint
In this episode of Blueprint, Bobby answers questions related to adjusting bids at the device level in Google Ads, how often you should update old blog content, one impactful way to grow your podcast and more!
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What Small Businesses Aren’t Talking Enough About | Episode 24
Blueprint
In this episode of Blueprint, Bobby answers questions about customer life-time value, what to do when you run out of ideas for content and how to know when to hire an agency vs handling marketing in-house.
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What You Need To Do in Addition to Lead Generation | Episode 23
Blueprint
In this episode of #Blueprint, Bobby responds to questions about lead generation and what you can do in addition, social media marketing, Wordpress website builders and more!
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Is SEO really “free” traffic? | Episode 22
Blueprint
In this episode of #Blueprint, Bobby answers questions about SEO traffic and rankings, paid traffic in Google Analytics, why you shouldn't wait to start a social media content strategy and more!
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5 Digital Marketing Takeaways From 2020
Blueprint
2020 taught us a lot in several areas of life, whether it be personal, professional, or even in the digital marketing world. In this video, we cover our thoughts on the Top 5 Digital Marketing Takeaways from 2020 and what to look forward to in 2021!
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Should you keep search and display campaigns separate? | #Blueprint Episode 21
Blueprint
In this episode of #Blueprint, Bobby answers questions about search and display campaigns, why you shouldn't wait to add negative keywords, how to test ad copy, and more!
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Does brand influence SEO rankings? | Episode 20
Blueprint
In this episode of #Blueprint, Bobby answers questions related to branding and SEO, cheap paid media traffic sources, posting on Google My Business, and much more!
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Should you be using Smart Campaigns in Google Ads? | Episode 19
Blueprint
In episode 19 of #Blueprint, Bobby answers whether you should be using Smart Campaigns in Google Ads, his thoughts around Anchor.fm, what real estate agents can do to stand out, and more!
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Are your Google Ad Extensions not appearing often? | Episode 18
Blueprint
In this episode of #Blueprint, Bobby answers questions on how to make your Google Ad Extensions appear more often, if you should redesign your old website without risking your search engine rankings, whether you should be deleting old pages from your website, and more!!
info_outlineOn the Blueprint pilot episode, Bobby answers a few commonly asked digital marketing questions and discusses the flexibility and strength of video and carousel ads on Facebook. Submit your own questions @SignaMarketing through Facebook, Twitter, Instagram, or YouTube with the hashtag #BlueprintShow to get them answered on the next episode.
BlueprintShow is a conversational Q&A style show in which we answer any and all questions related to digital marketing and marketing your business online. From brand building to tactical digital marketing advice, the purpose of this show is to answer any burning online marketing questions that may be holding your business back.
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