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503: COMPOUNDING INTEREST...BUT WITH SOCIAL MEDIA & MORE

And So...

Release Date: 01/29/2025

527: THE BEST BRANDS DON'T SELL -- THEY BUILD BELONGING show art 527: THE BEST BRANDS DON'T SELL -- THEY BUILD BELONGING

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This week, I’m sharing a real-time glimpse into what it looks like when something clicks — when your business starts to connect in a way you can feel. The farm stand is only a few weeks old, but the response? Immediate. Loyal. Deep. It’s reminding me of something I’ve always believed but hadn’t felt this strongly in a while: the best brands don’t sell — they make you want to join the club. I’m talking through how that’s unfolding, what it means for how we show up in business, and why availability, curiosity, and collaboration might just be the secret sauce. Plus a quick...

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Instagram hasn’t exactly been pulling its weight lately—and after months of watching the needle barely move, I’m making a shift. In this episode, I’m walking you through my latest experiment: a story-driven strategy inspired by content creator Sarah Snow. We’re talking bold hooks, visual storytelling, and why one reel a week might be enough to finally see traction. Plus: what’s working (and not) in my garden, a few juicy search bar confessions, and the big reminder that AI can’t fake meaning—but you can tell a story that actually sticks. RESOURCES MENTIONED ...

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Hey, hey — welcome back to the show. Today is a very special episode, because we’re celebrating 10 years — yep, a full decade — of this podcast. And if you’ve ever wondered what it really takes to show up for something week after week for 525-ish weeks… this is the episode. I’m pulling back the curtain on how it started, what almost made me quit before I even launched, and the one person who’s been with me from episode one: my editor, Zach — aka the podcast man himself. This is the first real-time conversation we’ve ever had in ten years of...

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So I wasn’t planning on pulling a business lesson out of my garden this week… but here we are. This episode started as a house update and a chat about summer reading and YouTube stats — and somehow ended with me sitting on the floor of a storage container, feeling completely ripped off by a gardening educator I thought was original. Spoiler: she wasn’t. And I’ve got the 2007 notebook paper to prove it. We’re talking about what happens when people build brands on borrowed ideas — and don’t give credit. The difference between inspiration and appropriation. And how...

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This week, I’m taking you behind the scenes of one of the most emotionally chaotic, logistically packed, spiritually sobering 48 hours I’ve had in a long time — but what anchored me through it all? A single sentence from a U.S. Olympian on Top Chef, of all places. It stopped me in my tracks and gave me the business pep talk I didn’t know I needed: pressure is a privilege. So in this episode, we’re pulling that thread — what it means, how it shows up, and why it might just be the quiet mindset shift you need if you’ve been feeling the weight of trying to grow...

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Got hit with a surprise charge and thought, no biggie—I’ll just ask for a refund. What followed? Five emails, a survey, and a whole lot of no thanks. In this episode, I’m breaking down the hoops Rise Guide made me jump through and why that kind of customer service is a brand reputation killer. If you sell anything online, you need to hear this. RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services. DISCOUNT: Code for 30+ free days of...

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Quick and gritty update before I hit the road — I’m headed to Colorado, my garden’s exploding, and oh yeah, business is throwing curveballs left and right. From audits and attorneys to hitting 1K on TikTok, I’m walking you through the real stuff: what’s working, what’s frustrating, and why your paper trail might just be your best business asset. RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services. DISCOUNT: Code for 30+ free days of...

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Feeling stuck in a season that’s just… a lot? This week, I’m sharing the behind-the-scenes of a wild work stretch, falling (literally), and the real question I’m asking to stay grounded: What’s right for me right now? If you’ve been second-guessing your next move, this one’s for you. RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services. DISCOUNT: Code for 30+ free days of Podcast Audio Hosting through  RESOURCE: Need a...

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If you’ve been feeling like you’re carrying too much and still not doing enough—you’re not alone. This episode is a real-time snapshot of what it looks like to juggle a packed life and still choose softness over self-criticism. I’m sharing updates on my trays journey (almost done!), content strategy progress, garden harvests, and the house build… but more importantly, I’m naming the overwhelm and offering permission to let a few things slide. Because giving yourself grace is a strategy—and sometimes, it’s the most important one. RESOURCES MENTIONED NOTE:...

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Trying to manage content for multiple brands without losing your mind? In this episode, I’m sharing how I’m using ChatGPT and Trello to run three brands with more ease and less chaos. From my content framework to behind-the-scenes systems, this is your peek into what’s working, what’s not, and how I’m staying (mostly) sane through it all. RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services. DISCOUNT: Code for 30+ free days of...

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Compounding interest…but with social media?? It’s a curious methodology and I’m diving in to why I think it’s possible for you to replicate what works in the stock market but for your social media. Tune in to hear my thoughts!

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EPISODES YOU MIGHT ALSO ENJOY...

EPISODE 502 – SHORT FORM CONTENT TIPS
EPISODE 493 – THE LIES WE TELL OURSELVES
EPISODE 453 – THE ONE ABOUT BUSINESS STRATEGY
EPISODE 403 – THE DARK SIDE OF ENTREPRENEURSHIP
EPISODE 353 – UNDERSTANDING THE POWER OF YOUR PURPOSE
EPISODE 303 – TIPS FOR CRUSHING QUARTER 2
EPISODE 253 – BUSINESS PIVOTS
EPISODE 203 – WHEN TO PIVOT
EPISODE 153 – THE ONE ABOUT GDPR
EPISODE 103 – BLOGGING MISTAKES

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Blog – The House of Sugar Creek
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Pinterest – thehouseofsugarcreek
Twitter – @taybradfordblog
YouTube – The House of Sugar Creek
YouTube – Boss Girl Creative