143. When Going Off Track Lands You On Purpose with Jenna Zaffino
Release Date: 10/20/2025
Bound & Determined
After a wonderful lunch with a former client last week, sharing stories and delicious Italian food, I was reminded how damaging comparison can be in the creative process. What does it look like to move through your creative journey in alignment, self-trust and agency instead? That’s the conversation I’m bringing to the Bound+Determined pod this week–A quick, 10-minute pep talk for all creatives who are growing into something new.
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This week on Bound & Determined, we’re breaking down the process of book and brand creation and how you can write a book even if you don’t deem yourself a writer. My favorite quote from the episode, and a concept we dive deep into, is when Mike shared: “All the good stuff reveals itself on the field of play.” Tune in to see what we mean! Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create impact with their ideas and get their message heard. Mike’s refreshing approach has made him a sought-after speaker, online educator, and...
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Have you ever been working on a big project that spawns lots of little project ideas? This recently happened to me while looking for a new bed for my son. It turned into an entire room remodel and started giving me ideas for changes to make in my own room and entryway, new organization for the kitchen, and more. I see it happen with books, too–working on the proposal, then deciding to start a Substack or a podcast. Creativity begets creativity. Recently, one of my Book Proposal Blueprint students reached out to let me know how much the program benefited her business with new products and...
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This week on Bound + Determined, I’m beyond thrilled to introduce you to my editor and book collaborator, Hannah Robinson. She has been an integral part in helping me make Do the Thing all that I want it to be for you. I have 3 weeks until my manuscript deadline, and I’m right on time! In this episode, you’ll hear how we worked together, and some of the challenges I came across in my writing. Hannah and I crossed paths many times over the years, as she was previously at Simon & Schuster and Hachette, where many of my clients have published. Now, Hannah is out on her own and eager to...
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You know that ol’ Salt-N-Pepa classic “Let’s Talk About Sex”? It begs the question…have we, ever? Do we really understand our own sexuality? This week on Bound + Determined, I’m chatting with esteemed “sexpert” as she discusses how she distilled her extensive experience in counseling and education into her new book, . Addressing a wide range of topics, from sensuality, pleasure, and ethical non-monogamy to LGBTQ+ and other intersectional identities, she takes you on an intellectual, emotional, and soul-searching journey of self-discovery in this necessary,...
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What happens when you put two Leo Queens in a room–well, this week’s podcast for one. But mostly, you get a lot of laughs, massive helpings of honesty, and loads of hard-earned wisdom. This week on Bound + Determined, I’m chatting with Beatriz (Béa) Victoria Albina, NP, MPH, SEP, all about codependency, perfectionism, and people-pleasing– OH MY! And from what I know about myself and the women around me, this episode couldn’t have come soon enough. Béa is a UCSF-trained Family Nurse Practitioner, Somatic Experiencing Practitioner, Master Certified Somatic Life Coach, and author of...
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When it comes to publishing, I like to explain the process as a little bit of science and a little bit of magic. We can do ALL THE THINGS, and follow all the “rules”, and still have to hand that work over to someone to assess, to review, and to judge. The work is the science, but it’s the relationships that are the magic. I’m a big believer in alignment. When I work with my clients, I tell them that their book proposal is the biggest piece of self-advocacy they have, which will allow them to find the right-aligned partner in an agent and a publisher. And one of the ways I help...
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This week on Bound + Determined, we’re chatting pelvic floor health with Dr. Sara Reardon, aka The Vagina Whisperer! This episode is full of laughs AND love–because when it comes to peeing when you sneeze, or understanding what’s happening to your body at every age and stage–both are needed! For over 18 years, has been caring for people’s pelvic floors as a board-certified pelvic floor physical therapist. She is the Founder of The V-Hive, an online pelvic floor workout platform for pregnancy, postpartum, menopause, painful sex, and pelvic floor strengthening. As The...
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You know that feeling when you meet a new friend and it’s an instant love match? Friendship love at first sight? That’s how I felt when I met . A few years ag0, we met at Farnoosh Torabi’s book launch for A Healthy State of Panic. She’s a book coach living abroad with her family, and…well, you know the work I do. Don’t miss this episode of Bound & Determined–there’s so much shared wisdom, and a lot of comfort around the sticky parts of being a writer. Stacy is a best-selling author, coach, and speaker on a mission to help leaders clarify their ideas and harness their unique...
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This week on Bound and Determined, I’m sharing how my own book deal came to be, the process of getting it to the right idea that lit me up, and all that I’m learning about myself along the way. This is the first installment and there will be more as I move deeper into the process! Join me for the ride! And as I say in the close of the episode—it’s all for you. This book is a love letter to your creative soul and an action plan for bringing it to life. Whether it’s a book, podcast, new business, program offering, stage talk, etc… you will find home in these pages. I can’t...
info_outlineHave you ever been working on a big project that spawns lots of little project ideas? This recently happened to me while looking for a new bed for my son. It turned into an entire room remodel and started giving me ideas for changes to make in my own room and entryway, new organization for the kitchen, and more.
I see it happen with books, too–working on the proposal, then deciding to start a Substack or a podcast.
Creativity begets creativity.
Recently, one of my Book Proposal Blueprint students reached out to let me know how much the program benefited her business with new products and writing gigs, even though she was still working on the “Big Book” idea. We decided to bring the conversation to the podcast for a few reasons:
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I LOVE catching up with former students
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I think it’s important to hear different timelines and processes when it comes to publishing
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It’s important to focus on the value of what you’re learning, even if you apply it elsewhere
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To bring creative inspiration to people who may feel their book journey is taking too long
Listen in as Jenna Zaffino and I chat all things success and obstacles when it comes to chasing your big dream.
With more than two decades of experience in the health and wellness industry, Jenna is a board-certified health coach, movement expert, and inspiring keynote speaker. She is the founder of JZ Wellness, a platform dedicated to helping individuals live well despite limits™️, navigating the challenges of chronic conditions in midlife to find a support plan that works for them in the long term.
An author of two self-published books, Jenna has a gift for making complex ideas accessible. Her first book, the children's story Horatio Moves, encourages young readers to embrace their individuality through movement. Her second, You're Doing a Great Job: The Movement Teacher's Guide to Fearless Movement, is a resource for fellow movement teachers to identify their strengths, establish their vision, and rise above the abusive power dynamics that often frequent fitness training spaces.
As a freelance writer for the American Lung Association’s Patient and Caregiver Network, she combines her deep knowledge of wellness with a passion for empathetic communication.
Currently, she is channeling her expertise into her Book Proposal Blueprint project, which is close to being determined…
I hope you’ll tune in!