#167: How I Self Published an Amazon Best Selling Book (A Step-by-Step Guide)
Release Date: 03/04/2025
#195: Mastering Group Programs - Avoid These Four Mistakes!
The Fitness Business Podcast
Timestamps 00:00 Introduction to Group Programs 03:07 Building for Scale: The First Mistake 05:59 Onboarding Process: The Second Mistake 09:14 Tracking Progress: The Third Mistake 12:07 Scaling Expertise: The Fourth Mistake 15:01 Creating a Self-Sustaining Ecosystem 17:54 Conclusion and Next Steps How to scale your online fitness business course: The Circle https://briankeanefitness.com/online-mastermind
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My new book just launched! 🎉
The Fitness Business Podcast
Just wanted to let you know — my new book has officially launched! Scaling Your Story: The Five Step Framework for Fitness Entrepreneurs Looking to Increase Their Impact and Income. The Kindle version is FREE until tomorrow, so if you’ve been curious, now’s the perfect time to grab a copy. ​​ Hope you enjoy it!
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#194: Your Biggest Business Struggles Answered (Panic During Quiet Spells, Avatars, Niche vs General Content +More)
The Fitness Business Podcast
Solo Podcast with Brian. 00:00 Introduction to Common Struggles 03:02 Understanding Quiet Spells in Business 06:09 Creating Effective Content for Your Audience 08:58 Niche vs. General Content Strategy 12:13 Leveraging Experience for Client Attraction 15:04 Next Steps for Small Business Growth 17:50 Investing in Coaching and Mentorship 21:10 Building Confidence and Overcoming Doubt
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#193: What Happens After You Hit 10K Per Month (The Honest Truth)
The Fitness Business Podcast
Here’s what scaling past €10k per month actually looks like - and what most people don’t warn you about. 00:00 Introduction to Scaling Beyond 10K 02:54 The Importance of Systems Before Hiring 08:06 Navigating Opportunities and Avoiding Indigestion 11:26 Evolving Identity: From Coach to CEO 16:53 Attracting the Right Clients Through Messaging
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#192: The Entrepreneurship Phases Nobody Talks About (Phase 3 Is The Killer)
The Fitness Business Podcast
00:00 Introduction to the Five Phases of Entrepreneurship 02:51 Phase One: The Rise - Starting Your Journey 06:07 Phase Two: The Breakthrough - Gaining Momentum 11:53 Phase Three: The Tear Down - Facing Negativity 17:08 Phase Four: The Decision - Choosing to Persist 19:59 Phase Five: Escape Velocity - Achieving Resilience The Circle: Business mentorship:
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#191: 6 Things I Believe That Most Business Coaches Disagree With..
The Fitness Business Podcast
Solo podcast going through the 6 hills I will die on as a business coach (and why).. Timestamps: 00:00 Introduction to Business Coaching Philosophy 05:05 The Importance of Pull Marketing 09:47 Value First: Building Trust Before Selling 15:06 Work-Life Balance: The Myth of Hustle 19:50 Lead Generation: Targeted Messaging Over Quantity 24:52 Scaling Your Business: Leverage vs. Hustle 26:55 Premium Pricing: The Value of Expertise The Circle Group Mastermind: Business Mentorship: https://briankeanefitness.com/mentorship-and-business-coaching
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#190: The Truth About Why You're Not Scaling (It's One of These Three)
The Fitness Business Podcast
I was planning to release this a new series on The Brian Keane Podcast; but after listening back, I think its a better fit here. It’s an unedited podcast talking about belief, skills and process; alongside some other things that may be holding your business back. Timestamps: 00:00 Introduction to Strategy Saturday 02:45 Identifying the Core Problems in Business 06:01 Understanding Belief Issues 08:53 Exploring Skills Gaps 12:12 The Importance of Process 15:06 Navigating Financial Literacy 17:51 Addressing Delegation Deficits 20:55 Creating Effective Systems 24:08 Conclusion and...
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#189: 10 Weird Signs Your Fitness Business Is Actually Growing!
The Fitness Business Podcast
Solo with Brian: 00:00 Introduction to Growth Signals in Fitness Business 03:13 Understanding Growth Beyond Metrics 06:00 The Importance of Saying No 09:06 Evolving Content and Curiosity 11:58 Redefining Busy and Productive 14:50 Navigating Imposter Syndrome 18:09 The Value of White Space in Your Calendar 20:46 Client Dynamics and Growth 24:02 Teaching vs. Training 26:45 Feeling Behind While Ahead
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#188: THE LIFESTYLE AUDIT FOR 2026: Are You Building a Business or Buying a Job?
The Fitness Business Podcast
Solo with Brian: Timestamps: 00:00 Introduction to the Lifestyle Audit 02:48 Reality Check: Tracking Your Week 05:56 Identifying Your Business vs. Job 08:47 The Energy Audit: Understanding Your Drains and Gains 12:02 Automate, Eliminate, Delegate: Streamlining Your Business 15:11 Revenue Audit: Assessing Your Income Streams 17:59 Actionable Steps for Business Improvement 20:54 Final Thoughts: Building a Sustainable Business
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#187: Gavin Meenan on Transitioning from PT to Modern Warrior Coach, Building Retreats into Your 1:1 Coaching and Rewards of Serving People on a Deeper Level!
The Fitness Business Podcast
In this episode, I sit down in person with Gavin Meenan from Modern Warrior to discuss his journey from personal trainer to holistic coach and retreat leader. Gavin shares his experience transitioning beyond traditional PT work to create the Modern Warrior methodology—a deeper approach to transformation that integrates physical training with mindset and personal development. We dive into how Gavin built retreats into his coaching model, the practical steps for fitness professionals looking to add retreat experiences to their business, and why this format creates such powerful...
info_outlineIn this episode, I share the journey of self-publishing my Amazon bestselling book 'Rewriting Your Story' - detailing the entire process from writing to marketing.
00:00 Introduction to Self-Publishing Success
03:09 The Writing Process: Crafting Your Book
06:02 Self-Publishing vs. Traditional Publishing
09:13 Proofreading and Editing: Ensuring Quality
12:07 Marketing Strategies for Your Book
15:00 Achieving Amazon Bestseller Status
18:13 The Importance of Reviews and Ratings
21:03 Reflections on the Self-Publishing Journey
Free Ebook: How To Move Your Personal Training Business Online
https://briankeanefitness.com/personal-fitness-business-online-ebook
Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching:
https://briankeanefitness.com/mentorship-and-business-coaching
Online Business Courses:
How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/
How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/
How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/