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8 Minute Mastermind
Marina is a doctor of Chinese medicine and acupuncture. She opened her office in Encinitas four months ago. She's grateful for the transformation it's given her. She's making enough to cover her costs, and her clients are referring even more clients.
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You are worth it: holding yourself back is doing a disservice to your audience.
8 Minute Mastermind
Ben is a health and nutrition coach for entrepreneurs and thought-leaders. He's grateful for his health. He's celebrating setting up a live talk at Eve.
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But first, you’ve got to get angry: working through tough emotions
8 Minute Mastermind
Stacy has two businesses; an online gardening business and adventures for entrepreneurs. She's grateful for the certainty and support she gets from the group.
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Fighting fear and stepping into your calling
8 Minute Mastermind
Charity is a middle and high school teacher. She thinks it's time to pursue entrepreneurship. She's celebrating a family reunion for the first time in six years.
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You need to clean up your rats’ nest
8 Minute Mastermind
Kit Volcano runs The Little Volcano with his wife, Rosy. They train coaches. Their business has been compared to running a mystery school and a sacred funhouse of mirrors. He's celebrating completing his first talk. He opened for Kyle Seaspin. And he nailed it.
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Scaling 101: Don’t skip too many steps all at once
8 Minute Mastermind
Rosy Volcano is a transformational coach and a new mom. She and her partner Kit incorporate yoga, shamanic training, and body work into a coaching training course. She is celebrating her baby boy, and another big launch coming up.
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Networking with networkers: leverage your affiliates
8 Minute Mastermind
Stacy has two businesses: a digital online gardening business which helps people around the world grow herbs and vegetables; and life changing adventures for entrepreneurs. She's grateful for her beta on Circus of Entrepreneurs and the help from this group. It was an extraordinary experience.
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Finding your name and asking for help
8 Minute Mastermind
Sharleen is an intuitive strategist. She just had one of the most synchronous weekends of her entire life, with her good friend Courtney.
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A no is not a failure
8 Minute Mastermind
Paul is sale marketing specialist. He builds chat bots. He's starting a business in Southern California that offers discounted travel, tourist tickets, and activities, and incentivizes people who do good in the world, whether it be recycling, mindfulness, or other do-good challenges. He's celebrating a move, and streamlining his budget. He's 14 days sober from caffeine.
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Investing for beginners
8 Minute Mastermind
Stacy has two businesses. She helps people grow vegetables and herbs and she provides adventures for entrepreneurs. Her first event is Friday. She's grateful that the details are coming together beautifully.
info_outlineGiovanna is the author of Let Me Break it Down for You. She's grateful for her Q&A experience at Eve.
01:34 Challenge: What is the best social media platform for Lives. Does Facebook Lives every Wednesday, "Wellness Wednesday, Holistic Happy Hour." How do I figure out which platform to focus most on? Which would be most effective? Which would be best for reaching a larger audience and which would be best for gaining a larger audience?
02:51 Question: What do you use the most right now?
02:51 Facebook.
02:53 Question: How big is your following there?
02:55 1500 friends. Nobody on my page.
03:09 Question: What are you leading them to, ultimately. To buy the book? To watch more of you on stage?
03:20 Half of the attendees last night bought the book. Some people bought multiple books. Good question; the goal is not about the book, but that seems to be a thing that will happen. How can I reach the most people so they can also see the value that I have?
03:56 Question: So what's the end goal?
04:01 The end goal is to get this information to as many people as possible.
04:19 Suggestion: Facebook is a walled garden. It's hard to reach people. But if you're already making videos, there's no reason why you can't put them on YouTube and Facebook.
04:30 Question: Why aren't you interested in all three?
04:34 From my experience, when you post from YouTube to Facebook, they block you.
04:39 Suggestion: You need to upload to both.
04:45 Focus on all the platforms where your followers would be. So if they're on Instagram, you want to do that, too.
05:13 Suggestion: It seem overwhelming to focus on all of the platforms. You want omni-channel distribution, because your audience is all over the place. Think of making content that you can leverage across different platforms. You don't want to just copy/paste the content to the different platforms. Pick something from the content, and rework it to work better with each platform. Say you do a video, for Instagram you choose a 30 second or one-minute clip from that video to drive to a YouTube channel.
06:47 Suggestion: Do you know Liz Germain? She's the YouTube queen, and can help you get clear on a business model.
07:10 Suggestion: If you want to focus on one to get started, Instagram is a good choice - it has the most traffic and attention right now. Try to get 10K followers, then you can access a direct purchase feature.
07:34 Challenge 2 - I don't know how to get followers.
08:03 Suggestion: Sunny Letter Dootsy (??) for Instagram.
08:22 Suggestion: Interviews.
Three Key Points:
- Tweak your content a little to leverage different social media platforms.
- If you want to focus on one platform, Instagram is a good choice.
- Ask the experts for help.