You need someone to hold you accountable
8 Minute Mastermind
Marina is a doctor of Chinese medicine and acupuncture. She opened her office in Encinitas four months ago. She's grateful for the transformation it's given her. She's making enough to cover her costs, and her clients are referring even more clients.
info_outline
You are worth it: holding yourself back is doing a disservice to your audience.
8 Minute Mastermind
Ben is a health and nutrition coach for entrepreneurs and thought-leaders. He's grateful for his health. He's celebrating setting up a live talk at Eve.
info_outline
But first, you’ve got to get angry: working through tough emotions
8 Minute Mastermind
Stacy has two businesses; an online gardening business and adventures for entrepreneurs. She's grateful for the certainty and support she gets from the group.
info_outline
Fighting fear and stepping into your calling
8 Minute Mastermind
Charity is a middle and high school teacher. She thinks it's time to pursue entrepreneurship. She's celebrating a family reunion for the first time in six years.
info_outline
You need to clean up your rats’ nest
8 Minute Mastermind
Kit Volcano runs The Little Volcano with his wife, Rosy. They train coaches. Their business has been compared to running a mystery school and a sacred funhouse of mirrors. He's celebrating completing his first talk. He opened for Kyle Seaspin. And he nailed it.
info_outline
Scaling 101: Don’t skip too many steps all at once
8 Minute Mastermind
Rosy Volcano is a transformational coach and a new mom. She and her partner Kit incorporate yoga, shamanic training, and body work into a coaching training course. She is celebrating her baby boy, and another big launch coming up.
info_outline
Networking with networkers: leverage your affiliates
8 Minute Mastermind
Stacy has two businesses: a digital online gardening business which helps people around the world grow herbs and vegetables; and life changing adventures for entrepreneurs. She's grateful for her beta on Circus of Entrepreneurs and the help from this group. It was an extraordinary experience.
info_outline
Finding your name and asking for help
8 Minute Mastermind
Sharleen is an intuitive strategist. She just had one of the most synchronous weekends of her entire life, with her good friend Courtney.
info_outline
A no is not a failure
8 Minute Mastermind
Paul is sale marketing specialist. He builds chat bots. He's starting a business in Southern California that offers discounted travel, tourist tickets, and activities, and incentivizes people who do good in the world, whether it be recycling, mindfulness, or other do-good challenges. He's celebrating a move, and streamlining his budget. He's 14 days sober from caffeine.
info_outline
Investing for beginners
8 Minute Mastermind
Stacy has two businesses. She helps people grow vegetables and herbs and she provides adventures for entrepreneurs. Her first event is Friday. She's grateful that the details are coming together beautifully.
info_outlineLiz is a video marketing strategist. She helps people grow on YouTube and organic video marketing strategies. She's grateful for her health, her best friend, and her dogs.
01:00 Challenge: One month out from a very big launch - YouTube Growth Accelerator Program. I want 30 people for a 60-day challenge. In conversations with 100s of people. We want to deliver a red carpet experience for everyone. But everyone's challenges are so different and unique. It's overwhelming. Please help with time management. I want enrollments. I want the clients to get value out of it.
02:23 Question: What type of program is it? Price point? How many clients? How big is your team?
02:31 60 day accelerator, Mastermind. Weekly calls + assignments + onboarding. First two weeks will be crazy. The rest will be follow-up. First time running this as a group thing. $5K for 60 days. Team is just me and my assistant, for this project. Four in total.
03:21 Question: Why would you call this a Mastermind and not just a program?
03:27 It's small groups. I want long-term relationships with people. I'd love it to be monthly yearly recurring.
04:02 When I think Mastermind I think six months to a year. Higher price point. More one on one time. A retreat or two.
04:15 So the 60-day accelerator is a program. I'd like to draw a handful of the best-suited people from that to funnel into a Mastermind.
04:37 Suggestion: Bucket people during the onboarding. Use a form, identify a base issue among a small group. Have you noticed trends?
05:05 Yes, for sure. Some people want revenue, some people want subscribers, etc.
05:20 Suggestion: try to whittle it down to three buckets.
05:42 Question: What is your most consuming challenge? Is it time-management? Or understanding how you will serve everyone?
06:06 The experience is dialed in and locked in. Time management is maybe better said as, there are people who have expressed interest across the board, with YouTube in general. It's more of a qualifying process for me. Is this a hot or warm lead? Have they lost interest? It's more like figuring out where all the leads are at.
06:57 Suggestion: It sounds like you had a one-on-one that did well. You're transitioning into a pilot program for an accelerator or zero to 60 onramp, to potentially get Mastermind clients out of it. There are a few things you could do. Run it as a stand alone program, reenroll at the end. Or two-phase deal - if you get X results by Y date, you are automatically enrolled in the Mastermind for one year. If not, we can talk further to decide if we work together. Dial down the pressure on yourself. Communicate that it's a Beta group. Send out surveys, ask for feedback, etc. Get clear on the transformation: where they're at, and where they want to go. Try not to have too many buckets. Narrow down your client base.
09:20 Everyone who joins will get my video growth course: 60 lessons on how to do each thing.
09:31 Question: So your challenge is being able to discern from all the leads that you have, how to manage them?
09:42 Yes, what we're doing now is booking sales calls.
10:14 Suggestion: Have two assistants, one that does all the back end, and one that does all the onboarding - checklist, etc.
10:40 Suggestion: Leverage testimonials. If you know that you can sell it, it's possible to sell via webinars.
Three Key Points:
- Leverage your team members; even if the team is small, have one on the front end and one on the back end.
- Leverage your beta phase, work out the kinks
- Narrow down your ideal client base; try not to have too many buckets