082: Interview Part 1 with Ryan Levesque

We are stoked to bring you part 1 of our interview with Ryan Levesque, Entrepreneur, Coach, and Author.

Right out of the gate, Ryan Levesque hits us with a huge message.  He and his wife started their first business with just an internet connection and a $500 laptop.  Now they run a multi-million dollar a year company.  Huge insight that you can come from a humble start and make something giant out of it.

Ryan Levesque then drops another insightful observation in our lap.  People tend to over estimate what we can do in a year, but underestimate what we can do in three years.  It's amazing to look back and see what happened this past year and compare that to what happened in the past three years.

Ryan Levesque provides us with a great example of how decision making and scheduling can have a trickle down effect on the rest of the day.  His day starts (right now) with dropping his son off at school, next he goes to work out, and then starts his work day.  He starts with what is most important (family), then moves into what energizes him (exercise), then moves into what he needs to focus on (work).

Ryan didn't figure this out all at once.  His first business iteration was a structureless business.  He worked when he wanted.  Next, he moved to a very structured business plan.  Currently, he has a blend of the two.  He has milestones and company goals, but can structure the rest of his time around what he wants.

Ryan Levesque gives us a great example of 'riches in niches' and going an inch wide but a mile deep.  One of Ryan and his wife's first business was a scrabble tile jewelry business on Etsy. Their insight in the business helped them launch their location free business selling 'picks and shovels'.

Here are the books we talked about in the show:

• Essentialism by Greg McKeown on Amazon and iTunes.

Follow Ryan Levesque here and get Ryan's gift to Utopians!:

• RyanLevesque.Net
• AskFormula.Com and don't forget the coupon code Utopia

As always, a special thank you to The Strand for our intro and outro music!