Ep. 111 - Jesse Itzler: Inexperience Is Your Greatest Asset
Release Date: 11/13/2025
Ep. 113 – Hilary Billings: The Formula to Go Viral
Business of Advice
Ever wonder how some creators go viral overnight — and use that attention to build relationships? In this episode, Cody talks with Hilary Billings, the co-founder and CEO of Attentioneers Agency who grew her TikTok account from 0 to 400,000 followers in just 40 days and amassed over a billion organic views. Hilary shares her formula for creating content that grabs attention, engages and builds trust with your audience. Whether you're new to content creation or looking to amplify your existing strategy, this episode provides the blueprint for standing out in a crowded digital world. In this...
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Ep. 113– Hilary Billings: The Formula to Go Viral
Business of Advice
Ever wonder how some creators go viral overnight — and usethat attention to build relationships? In this episode, Cody talks with HilaryBillings, the co-founder and CEO of Attentioneers Agency who grew her TikTokaccount from 0 to 400,000 followers in just 40 days and amassed over a billionorganic views. Hilary shares her formula for creating content that grabsattention, engages and builds trust with your audience. Whether you're new tocontent creation or looking to amplify your existing strategy, t
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Ep. 112 – Marc Hodulich: Use Community to Scale Your Business
Business of Advice
What does it take to build a business that inspires thousands to conquer their perceived limits? In this episode, Cody Foster sits down with Marc Hodulich, co-founder of the groundbreaking endurance event 29029, to uncover the strategies that transformed a simple challenge into a thriving community. Marc pulls back the curtain on how he built a powerful, supportive community from the ground up — and the lead
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Ep. 111 - Jesse Itzler: Inexperience Is Your Greatest Asset
Business of Advice
How do you build a billion-dollar business portfolio and an even richer life? Jesse Itzler, a serial entrepreneur and adventurer, joins the Business of Advice podcast to share his unique journey and life philosophies. From starting as a rapper to founding and selling successful businesses like Marquis Jet and Zico Coconut Water, Jesse emphasizes the power of innovation, storytelling and authenticity in building impactful ventures. He highlights how his lack of industry experience became
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Ep. 110 - Kevin Bailey: Win at Work Without Losing at Home
Business of Advice
Can the principles that save a marriage also revolutionize your business and leadership? In this episode, Cody sits down with Kevin Bailey, a former Fortune 500 executive who traded the corporate ladder for a calling to restore relationships. As the co-founder of Reverence Restored, Kevin shares his incredible journey from the brink of divorce to rebuilding his marriage and turning his "mess into a message."
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Ep. 109 - The Journey Recap: What Separates Good from Elite
Business of Advice
Get a front-row seat as we dive into the three transformative tracks shaping the future of financial practices. This
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Ep. 108 - Liz Bohannon: Why "Dream Big" Is Terrible Advice
Business of Advice
Why is "dream big" the wrong advice for most entrepreneurs? In this episode of the Business of Advice podcast, Cody sits down with Liz Bohannon, founder of Seiko Designs (now Noonday Collection), bestselling author and Forbes Top 20 speaker, to unpack why starting small and taking action beats waiting for a lightning-strike moment. Liz shares her journey from quitting her corporate job at 22 and movi
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Ep. 107 - Kevin Merrigan: What High Net Worth Clients Really Want
Business of Advice
What do high net worth clients really want? In this episode of the Business of Advice podcast, Cody sits down with Kevin Merrigan, chairman of Northrop & Johnson and a global leader in superyacht brokerage, to uncover the secrets to serving ultra-wealthy clients. With over 40 years of experience and more than 400 yacht deals across 15 countries, Kevin shares how he built trust with billionaires, crea
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Ep. 106 - Chad Johnson: Multiply Your Leadership by Adding This Role
Business of Advice
What's one of the keys to multiplying your leadership ability in your business? It may be who you bring on to help you lead. In this episode of the Business of Advice With Cody Foster podcast, Cody sits down with Chad Johnson, a leadership expert with decades of experience working alongside John Maxwell. Chad reveals his insights on how a chief of staff can transform your business, amplify your vision and foster a culture of growth. You'll also hear Chad's insights on building legacy
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Ep. 105 - Don Yaeger & Brig. Gen. Bernard Banks: Turning a Moment into Momentum
Business of Advice
On this episode of The Business of Advice with Cody Foster, guests Don Yaeger and Brig. Gen. Bernard "Bernie" Banks explore how leaders can seize — or screw up — moments of opportunity. Prepare to gain key insights from their new book, "The New Science of Momentum," and discover how intentional actions can supercharge your leadership strategy.
This conversation is a must-listen for financial advisors and leaders.
info_outlineHow do you build a billion-dollar business portfolio and an even richer life? Jesse Itzler, a serial entrepreneur and adventurer, joins the Business of Advice podcast to share his unique journey and life philosophies. From starting as a rapper to founding and selling successful businesses like Marquis Jet and Zico Coconut Water, Jesse emphasizes the power of innovation, storytelling and authenticity in building impactful ventures. He highlights how his lack of industry experience became a strength, allowing him to approach challenges with fresh perspectives.
Jesse also delves into his life philosophy, focusing on maximizing experiences and creating a "life resumé." He'll share how his "Big Ass Calendar" system encourages intentional living by scheduling both major and mini adventures to ensure a fulfilling life.
You'll learn more about:
· The value of doing things differently to stand out in competitive industries
· The role of grit and resilience in personal and professional growth
· The importance of investing in health, with a focus on mindful eating and rest
· Building a strong community through care, consistency and overdelivering on expectations