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What Is Your End Game? With Rochelle Walk

Biz Women Rock

Release Date: 08/05/2019

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I’ve had the pleasure of knowing Rochelle Walk (whom we call Shelly) since 2010.  At that time, she had just quit her high level corporate job the Chief Administrative Officer & General Council for a very big company and was in her first phase of starting her own law firm.  

Since then, Shelly has gone through multiple phases of her business, constantly building her company into the next phase of growth.  

As of the recording of this podcast, Shelly recently merged with Aegis Law, a firm that she hired a headhunter to find so she could implement her succession plan.  This was after 6 years of successfully growing the Walk Law Firm.

During this conversation, Shelly shares…

  • Why she hired young attorneys who were right out of law school and why this added so much value to her business.
  • How she made big pivots in her business when things didn’t feel right or weren’t in line with her vision.
  • How she doubled down servicing a very special niche of business, focusing on tech and ecommerce businesses and how that made her incredibly valuable in the marketplace.
  • How she went about establishing herself as a trusted attorney in a city where she wasn’t networked at all!  I could fish where the fish were or I could fish where the fishermen were, she says.  So brilliant!

The powerful theme of this conversation is how Shelly has always been very clear about her end game.  And when you’re clear about where you want to go, she says, then you can open yourself up to all the possibilities on how to get there.  

You can find out more about Shelly here: www.aegislaw.com.