The Power of Attention: Insights from a Billion-View Content Creator
Release Date: 08/06/2024
The Rachel Roth Show
When Kiana Danial lost her job on Wall Street, she could have seen it as an end. Instead, she saw it as the beginning of something extraordinary. Today, Kiana is the founder of Invest Diva—a platform dedicated to helping women step confidently into the world of finance. Through her work, Kiana is breaking down the barriers that often keep women feeling powerless or intimidated by money, transforming financial literacy into an essential skill for every woman. In this episode, Kiana sits down with Rachel to share her story, beginning with her early experiences in Japan and Iran, where...
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Andrea Nakayama is a powerhouse in the world of functional medicine, and her passion for empowering people to reclaim ownership of their health is at the heart of everything she does. Andrea’s story is deeply personal, shaped by the struggles and pain she faced after losing her husband. Rather than being consumed by her grief, she honored his legacy by channeling her energy into helping others find hope and healing in their own health journeys. Her approach highlights the hidden epidemic of inflammation and how external toxins, paired with internal imbalances, can damage our health....
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What if you stopped hiding behind perfection? What if you showed up exactly as you are, flaws and all? In this episode, Rachel sits down with Barb Betts for an eye-opening conversation about shedding the fear of judgment, embracing authenticity, and finally kicking imposter syndrome to the curb. Barb shares her journey of living behind a secret, weighed down by shame and the fear of being judged. But constantly worrying about what others think and striving to please everyone left her feeling disconnected and unfulfilled. Her turning point came when she realized that people are going to talk no...
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What if leading with purpose could change everything for you and those around you? In this conversation, Nicole brings fresh insights into what it truly means to lead with passion, and this conversation will leave you ready to step into your calling. Nicole believes that when leaders root themselves in their mission, they inspire their teams to do the same. Too many leaders are going through the motions, lacking the passion needed to inspire those around them. If you're not connected to your purpose, how can you expect your team to feel that drive? Nicole emphasizes that leadership is about...
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Rachel couldn’t be more excited about today’s conversation with Jessica Papineau, the founder of CSJ Styling. Jessica’s story is one of passion, confidence, and the magic that happens when fashion meets identity. From her early days in retail to now transforming women’s lives, Jessica has a gift for helping women feel fantastic about themselves. When we think about fashion and styling, we often focus on clothes and beauty. But Jessica sees it differently—it’s about stepping into your power as a woman. As Jessica explains, the more insecure you feel, the more you focus inward,...
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Have you ever felt like you’re just going through the motions, no longer fulfilled in your work or life? Maybe you’ve thought about starting over but something keeps holding you back. Whether it’s your current identity, your beliefs, or even your age, taking that leap toward change feels overwhelming. If this sounds familiar, you’re in for a treat—Rachel is sitting down with Traci for an amazing conversation on what it takes to walk away from what you’ve built and step into something new. Traci, who left her successful career at HGTV, felt the pull for...
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Have you ever had a conversation that left you feeling inspired, uplifted, and ready to take on the world? Today’s episode does just that. Rachel had the pleasure of sitting down with Nate Chatfield, a director of soccer and a licensed speaker, who shared his journey of personal growth and the profound impact it’s had on his life. Certified through the John Maxwell training program, Nate’s approach to life isn’t just about self-improvement—it’s about using his personal growth to impact those around him. Nate breaks down one of Maxwell’s core principles, the Law of...
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Rachel sits down with Donna Winship from Identity Exchange, whose incredible experiences and insights have long inspired her. Having completed Donna’s course Knowing Rediscovered, Rachel has witnessed firsthand the transformative power of Donna's teachings on faith and identity. Rachel is thrilled to share Donna's impactful experiences and wisdom, knowing her listeners will find this episode enlightening and empowering. Donna’s approach to faith goes beyond traditional practices. She emphasizes experiencing God in a personal and transformative way. This means...
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Have you ever felt like political conversations are tearing your relationships apart? If so, you’re not alone. In a raw and hopeful conversation, Rachel and author, speaker, and storyteller Carlos Whittaker tackled how to stay connected despite differing political views. Carlos, known for his viral message "don't stand on issues…walk with people," shared his unique perspective on the growing divide in our country. Carlos believes the problem isn't new—division has always existed—but our constant exposure to opinions, especially through our phones, has made it feel more...
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Human trafficking is a global crisis, affecting millions of children, women, and men who are exploited for their bodies and labor. It’s modern-day slavery, happening in every corner of the world, and it’s growing at an alarming rate. To dive deeper into this issue, Rachel sat down for an incredible conversation with Natalie from A21 , one of the largest organizations fighting human trafficking. A21 operates in 19 countries and is dedicated to combating trafficking through prevention, protection, prosecution, and partnership. Natalie shared crucial insights into what...
info_outlineShort form video content is the trend right now, and it’s not going anywhere. But how can you leverage this trend to make impactful content that resonates without constantly stressing out about low views and the algorithm?
In today’s episode, Rachel sat down with Hilary Billings, a powerhouse in the field and co-founder of Attentioneers, to talk all things strategy.
Creating viral videos is not a straight line journey. According to Hilary, successful videos need to leverage certain formulas. With 20 million new videos going live daily, the saturation is real. So how do you make your content stand out?
Video feels personal. It’s a way for people to get to know you. However, it’s not just about what you do but how you do it. Listen in as Hilary shares the three things that every piece of content you create needs.
Don’t make content from a place of scarcity. The energy you put behind your video matters. Remember, you can’t out strategize bad content.
So, release the fear, get out there, and start making an impact with your videos.
More Wisdom from Hilary:
https://www.attentioneers.com/
Follow Hilary on TikTok: https://www.tiktok.com/@hilarybillings
Connect with Rachel: https://www.rachelrroth.com/
Follow her on Instagram @rachel_r_roth