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131 - Branding is Bogus and Selling is Slimy

Build Your Tribe | Grow Your Business with Social Media

Release Date: 01/08/2016

AI Tools ALL Content Creators Over 40 NEED - 814 show art AI Tools ALL Content Creators Over 40 NEED - 814

Build Your Tribe | Grow Your Business with Social Media

Overwhelmed by AI tools? Let me simplify it for you! In this episode of Build Your Tribe, Chalene Johnson breaks down the top three AI tools that every content creator over 40 needs to master. Learn how tools like CapCut, ChatGPT, and Adobe Podcast can elevate your content, streamline your workflow, and help you stay competitive in the evolving digital landscape. Whether you’re a tech novice or just looking for practical tips, Chalene provides actionable advice and expert insights to help you thrive in 2025 and beyond. What You’ll Learn: 🎥 How to use CapCut for simple and effective...

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NEW Instagram Feature - Trial Reels - 813 show art NEW Instagram Feature - Trial Reels - 813

Build Your Tribe | Grow Your Business with Social Media

Want to unlock Instagram’s latest secret weapon for content creators? In this episode, Brock Johnson introduces Instagram's brand-new Trial Reels feature—a game-changing tool for testing content performance before posting. Brock dives into how this feature works, the benefits it offers for reaching non-followers, and why it’s perfect for experimenting with new content ideas. Whether you’re a business owner, content creator, or just looking to grow your reach, this episode provides the insights you need to make the most of Instagram’s latest update. What You’ll Learn: 🚀 How...

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New Shift in Algorithm - 812 show art New Shift in Algorithm - 812

Build Your Tribe | Grow Your Business with Social Media

Feeling stuck with social media's changing algorithms? You’re not alone." In this episode of Build Your Tribe, Chalene Johnson breaks down the recent shifts in Instagram's and other platforms' algorithms. She reveals why the changes feel so drastic, what they really mean for your content, and how you can adapt to grow your business without losing your mind. Whether you’re battling low engagement, fewer followers, or algorithm fatigue, this episode provides actionable strategies to thrive in this evolving landscape. 📚What You’ll Learn In This Episode: 📉 Why engagement and vanity...

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How To Grow On TikTok In 2025 - From Zero Followers - 811 show art How To Grow On TikTok In 2025 - From Zero Followers - 811

Build Your Tribe | Grow Your Business with Social Media

Are you ready to conquer TikTok in 2025? 🚀 In this episode, Brock Johnson shares a step-by-step guide to growing on TikTok, even if you're starting from scratch. Learn how to define your niche, create engaging content, and leverage the latest trends to build your following. Brock also dives into the secrets of monetizing your TikTok account and using the platform as a powerful business tool. Whether you're looking to become an influencer, grow your brand, or just have fun creating, this episode is packed with actionable tips and strategies to help you thrive. What You’ll Learn In This...

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Why NOW Is The Time to Build a Personal Brand After 40 - 810 show art Why NOW Is The Time to Build a Personal Brand After 40 - 810

Build Your Tribe | Grow Your Business with Social Media

Are you over 40 and ready to take control of your future? 🚀 In this episode, Chalene Johnson dives into why now is the perfect time to build your personal brand. Learn why people are more likely to trust and engage with individuals over 40, and discover five actionable strategies to help you stand out online. Chalene shares her personal insights and favorite tools to simplify content creation, boost engagement, and embrace the power of AI. Whether you're just starting or looking to level up, this episode is packed with everything you need to succeed. 📚What You’ll Learn In This Episode:...

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New Instagram Algorithm in 2025 | Trends and Predictions - 809 show art New Instagram Algorithm in 2025 | Trends and Predictions - 809

Build Your Tribe | Grow Your Business with Social Media

Are you ready for what’s coming on Instagram in 2025? 🚀 Join Brock Johnson as he dives deep into the future of Instagram content creation. Discover how the Instagram algorithm will change, what trends to expect, and how to optimize your strategy to stay ahead. From the death of faceless accounts to the rise of carousels, Brock shares his predictions on what will help you grow and thrive on the platform. Plus, learn how AI and new engagement strategies will reshape how we create and interact with content. Don't miss out on these insights to prepare your business for the upcoming year! What...

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Unlock The SECRET of Unlock The SECRET of "Easy Mode" NO EDIT Content Creation - 808

Build Your Tribe | Grow Your Business with Social Media

Are you over 40? It’s time to tap into the power of "easy mode" in content creation. In this episode, Chalene Johnson shares how embracing simplicity in producing content can actually enhance its effectiveness and appeal, particularly among mature audiences. Let’s talk about reducing the polish on your videos, the psychological impact of overly edited content, and why authenticity resonates more than perfection. Watch this episode on   🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle   Related Episodes: Personal Branding for Beginners over 40 years old -...

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Make 100 EASY Instagram Posts with AI In 1 hour - 807 show art Make 100 EASY Instagram Posts with AI In 1 hour - 807

Build Your Tribe | Grow Your Business with Social Media

In today’s episode, I show you how to create 100 easy Instagram posts in just one hour using AI. We’ll explore various Instagram Reel ideas and post concepts that can be generated quickly and efficiently. I’ll guide you through the process of utilizing AI content creation tools, including ChatGPT, to brainstorm and develop effective post ideas that resonate with your audience. This episode is designed to help you streamline your content creation process and maximize your productivity on Instagram, making it easier than ever to maintain an active presence. Watch this episode on 🎯Get...

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Test Your Money Mindset With These Questions - 806 show art Test Your Money Mindset With These Questions - 806

Build Your Tribe | Grow Your Business with Social Media

Your mindset may be standing in your way of financial freedom. Wealth can be achieved without an abundance mindset but it can be hard to maintain financial freedom without it.  In this episode, Chalene Johnson dives deep into the power of your money mindset and how it can either lead you to financial freedom or hold you back from achieving it. Chalene gives you 12 essential questions that reveal potential money blocks and limitations. Discover how your childhood experiences and beliefs might be affecting your current financial situation. Learn how to overcome limiting beliefs and embrace...

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How To Make Money With Instagram and Facebook Monetization [TUTORIAL] - 805 show art How To Make Money With Instagram and Facebook Monetization [TUTORIAL] - 805

Build Your Tribe | Grow Your Business with Social Media

Brock Johnson provides a comprehensive tutorial on how to make money with Instagram and Facebook monetization. He covers key topics such as Reels bonuses, pay-per-view opportunities, and how to leverage ads on Reels and your profile to generate income. We’ll discuss the various monetization options available on both platforms, including what it means to get paid for posting and how to maximize your earnings through Facebook bonuses and Instagram monetization strategies. This episode is designed to help you understand the pathways to financial success on social media and take advantage of the...

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All others, please visit my website for relevant show notes, links, photos and information referenced in today’s show at: http://www.chaleneJohnson.com/Podcast.

 

ABOUT TODAY’S SHOW:

Chalene talks about how to be unique and how to develop your own style and branding and her opinion about selling something. 


* * *

Hey!

It’s Chalene! Thanks for listening! You can leave me a message about this episode by going to

http://www.chalenejohnson.com/askChalene.

 

As you can probably tell, I give preferential treatment to those asking questions who are members and students of the Marketing Impact Academy.

However... I can't help but answer a great question and I'm always looking for questions from "newbies". So please leave yours!

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Are you still reading this? Wow! That’s cool. I relate!

 

Ps… I hope you have a great day and I totally appreciate that you took the time to look a little further!