Libsyn Directory

The Art of Effective Communication

Release Date: 09/21/2023

Come Rain or Shine

"When you're appealing to everybody, you're appealing to nobody. You really have to know who you are and differentiate yourself. Home in on that thing that people are going to remember." Episode Highlights 00:00 Returned to business world after offering advice. 05:06 Importance of mentoring and paying it forward. 09:57 Focus on client needs, not credentials. 10:32 Enthusiasm attracts people. Focus on them and provide value. 15:46 Value in encouragement and diverse experiences. 17:44 Grateful for learning to ask questions, listen, and engage with others. 23:33 Appreciation for sponsorship and...

Give 'Em the Pickle [Rebroadcast]

Come Rain or Shine

One of my favorite customer service books is from legendary author and speaker Bob Farrell. In his book, ‘Give ‘Em the Pickle’, he discusses how to improve client satisfaction and retention through three words, “I’ll be back.” However, as Jody and I explain in this episode, to earn this phrase, one should not rely on the protocol alone. Contrarily, if you want to go above and beyond in our affairs, dare to fuse selfless service with common sense. But Dan? How do we equip our employees to do this? The answer is simple: Have a framework to empower from. Give your team the confidence...

A Trip Down Elm Street

Come Rain or Shine

[Rebroadcast of one of Dan's favorite episodes.] “No matter what you’ve done in your life, career and what you’ve been involved with, you’re going to have hard times. And moving on is really the only option you have. You get up and keep moving forward.” In this episode of Come Rain or Shine, special guests, Clint Hill, and Lisa McCubbin join the show to discuss the history of President John F. Kennedy and Former First Lady Jacqueline Kennedy from their perspective. A former U.S. Secret Service agent who served under five presidents from Dwight D. Eisenhower to Gerald Ford, Clint...

Developing a New Point of View

Come Rain or Shine

“Just because the information is at our fingertips doesn't mean we're always leveraging it to actually get stuff done and do things." In today's fast-paced world, information is readily accessible, yet many of us struggle to leverage it effectively. We often find ourselves consuming content for entertainment purposes rather than using it to fuel personal growth and development. It’s easy to forget the power of new perspectives and information. Developing a new point of view could transform the way we approach new ideas and expand our knowledge. You just need to know what to do once you...

What Is Holding You Back

Come Rain or Shine

"You can't always control what happens to you, but you can control how you respond to it and how you kind of take it in, and that's all on you." Episode Highlights 02:26 Courage and discipline are key to growth. 04:51 Change mindset, find motivation, or make change. 07:43 Attitude and choices determine control and confidence. 12:52 Start doing, make it real, change. 13:24 Transition from sedentary to active lifestyle. Connect with Dan: About Dan - Instagram - LinkedIn - Facebook - What is Holding You Back? Any time someone tells me they wish something was different in their...

Pay Attention to the Person In Front of You

Come Rain or Shine

“You create your own luck.' When you engage in conversations with strangers, you never know what it may turn into - a pleasant conversation, a business opportunity, or even a friendship." Episode Highlights 01:27 Pay attention to people for effective leadership, communication, and relationship building. 04:43 Nonverbals are a powerful way to communicate, including in unintended ways 06:48 Interactions can lead to unexpected opportunities and relationship 11:29 Listening with intent helps uncover new connections and opportunities. 12:40 Being present earns respect. 17:43 Eliminating...

Take Responsibility

Come Rain or Shine

“Sometimes I look around and say, why am I in this situation? It makes me take a step back to say, “ What did you do to get yourself in this situation? What could you have done to not be in this situation?” Episode Highlights [00:03:58] Take responsibility for hiring, then address issues or remove employees.. [00:10:54] Ownership mindset leads to remarkable acts of responsibility and...

Change Your Environment to Change Your Mindset

Come Rain or Shine

“We’re just so busy and distracted, things come in and out. We just don't take time to say, wow, that's a nice thing. I'm creating a little memory for myself right now." – Dan Cockerell Episode Highlights [00:02:19] Saying yes to opportunities and changing environments can be refreshing and inspiring. [00:05:07] Meditation is challenging but worthwhile. Be present and appreciate the little things. [00:09:15] Outdoor trip to Bryce Canyon. Refreshing and inspiring. [00:11:14] Effective meetings occur when they are held while doing related tasks. Connect with Dan: About Dan - ...

The Four Elements of Team Productivity

Come Rain or Shine

"Talent times Relationships plus expectations plus reward and recognition equals the productivity of a team." Episode Highlights [00:03:02] Gallup's 4 measurements of team productivity. [00:06:22] Giving gratitude and recognition reinforces positive behavior and improves productivity. [00:08:42] Clarify expectations and communicate with your team for improved productivity. [00:12:45] Assess team morale, identify need for friendship [00:15:39] Discuss expectations, recognize team, gather feedback, clarify actions, follow-up. [00:16:40] Use feedback to improve leadership for better results...

Connecting with Customers through Storytelling

Come Rain or Shine

“If you don't keep their interest, they walk away. So I really learned really quickly how to keep that interest. And that was through storytelling.” Episode Highlights [00:01:22] Passion for storytelling through moving around. [00:04:30] Transitioned from working for Disney to writing for nonprofits and training small business leaders [00:10:14] Inspiration from Disney's use of stories, failures, and four key challenges (safety, courtesy, show efficiency). [00:14:42] Storytelling creates respect and enhances effectiveness. [00:16:30] Own your story; be universal and specific. [00:22:10]...

More Episodes

"What can I do today that my future self will thank me for 20 years from now?"— Ray Edwards

In this episode of "Come Rain or Shine," I have an incredible conversation with Ray Edwards, a renowned copywriter and author. Ray opens up about his journey that has been filled with both success and setbacks. His resilience in the face of adversity is truly inspiring. Throughout our conversation, Ray shares about his career successes, lifechanging medical news, his latest book, and the valuable lessons he has learned along the way.

Ray's passion for radio broadcasting began at a young age and ultimately led him to a successful career spanning over 30 years. However, he made a pivotal decision to transition into the world of copywriting online. With the ability to harness the power of words and persuasion, Ray became highly sought after and worked with influential figures like Tony Robbins and Jack Canfield.

In 2011, Ray received a life-altering diagnosis of Parkinson's disease. Initially keeping it hidden, he eventually had to face the reality and challenges it presented. As his health declined rapidly during the pandemic, Ray found himself in a dark place, questioning his beliefs and struggling to find solace in the methods that had once motivated him.

It was during this low point that Ray made a profound decision to change his perspective and take ownership of his circumstances. He realized that reality couldn't be altered, but his response to it could. Drawing on his expertise as a copywriter, he wrote a sales letter to himself titled, "Read this or die a failure." This powerful letter became a catalyst for Ray's personal transformation.

Throughout our conversation, Ray emphasized the importance of reevaluating our beliefs and finding better ones when faced with adversity. He challenged the conventional sources of motivation that had failed him and encouraged listeners to seek meaningful change within themselves. Ray notes that true transformation occurs when we change our response to circumstances rather than trying to change the circumstances themselves.

Ray Edward's story is one of resilience, introspection, and personal growth. His ability to turn his darkest moments into opportunities for self-reflection and change is truly remarkable. His latest book, "Read this or Die," encapsulates his journey and serves as an inspiring call-to-action for those facing their own trials. If you're in need of a fresh perspective, this episode with Ray is a must-listen.

Connect with Ray Edwards

Order the Book Read This or Die

Ray Edwards Website