Can you just use social media vs. having a website?
Align & Amplify Podcast
Do you REALLY need to have a website - can't you just use social media to run and grow your business? In this episode, Kristin discusses the importance of having a website for your business, even if you are using social media. She highlights the benefits of a website, such as increased credibility, the ability to guide visitors through your brand and offerings, and the opportunity to grow your email list. Kristin also clarifies that a website serves as a home base for your online presence, linking to other platforms and functionalities. Starting with social media is...
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Masculine vs Feminine Ways to Get Sh!t Done
Align & Amplify Podcast
In this impromptu episode, Kristin shares her approach to getting into the groove with work when feeling low energy. She discusses the importance of choosing an approach that feels aligned to you and highlights the difference between a masculine and feminine energy approach. Kristin emphasizes the significance of putting your own state and energy first before tasks, as it leads to better outcomes. She also provides tips on how to create a positive environment and mindset for tasks you don't feel like doing.
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Girlboss Designer is Getting a New Name!
Align & Amplify Podcast
I am changing the Girlboss Designer name. EEEK! And I want to walk you through all of this in the latest podcast episode. I'll go over why I'm changing it, why I'm changing it NOW, what the new name is, just the whole kind of behind the scenes of this name change and how it's going to play out.
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Living in the States Update - How It's Going
Align & Amplify Podcast
In this episode, Kristin shares her experience of living back in the US for the past nine months -after six years of being in Australia. She discusses the positive aspects of living in a nice, safe and convenient suburb of Chicago, being closer to family, friends and team, and having a settled routine for her son Jack. However, she also talks about missing the beach and the challenges of flying and traveling so often. Overall, she reflects on the ups and downs of her transition and looks forward to what the future holds.
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Takeaways from My Recent Wins
Align & Amplify Podcast
In this episode, Kristin shares three recent wins in her business and her biggest takeaways from each that you can apply to your journey. The first win is a 40% increase in business revenue in 2023 compared to 2022. The second win is the transition of a team member from part-time to a full-time salaried employee with benefits. The third win is the purchase of one of Girlboss Designer's website templates by Manifestation Babe for their latest venture - Manifested Adventures. The main takeaways from these wins are the importance of focusing on money management, not...
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How To Maximize Your Website Launch
Align & Amplify Podcast
The time has finally come when you're ready to share your brand new website to the world, how exciting! Maybe you're a brand new business or you've redone an existing website. Either way, it's so much fun to show off your new website to everyone. I want to give you some tips to help maximize this, so you can get the most out of this really exciting moment to increase your visibility and leads for your business. I've broken this down into two parts. One part will be talking about tips for maximizing your website launch for a brand new...
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A 6-Figure Client from Their Website
Align & Amplify Podcast
In this episode, Kristin shares a major client success story (a 6-figure client booking!) and highlights the key takeaways we can all learn from this big win. She emphasizes that a website is like a storefront and digital business card in the online space, and even if most of your business comes from referrals, people will still look you up. Kristin also discusses the benefits of using website templates instead of custom websites, explaining that templates can be customized to fit your branding and messaging. She then outlines key elements of a successful website, including clear messaging,...
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Other People's Opinions About Your Dreams & Goals
Align & Amplify Podcast
During Christmas time in the midst of a conversation with a family friend, I mentioned how I wanted to work the same amount of time I work now and make WAYYYY more money. She laughed a little like as if wanting to say "well, wouldn't that be nice!". Her reaction to this was like I was a bit crazy and it's not possible. Then I gave her real life examples of people creating exponential quantum leap type growth in their business. Women I follow in the online space tripling their business's income in a year. Women making multi-millions of dollars working part time hours...
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Create Goals that Really Stick
Align & Amplify Podcast
Welcome to a brand new year! It's that time when many set new intentions/goals for the year, and get excited about what's to come. As I've been going through my own goal setting and future visioning process for this year, I've felt called to share more of how I'm approaching this with you all. The traditional way people approach setting their goals for the year would be to write down a list of what you want to achieve for the year (however long or short). This is typically a simple and to the point list of changes you'd like to make, and what you'd like for your life to...
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2023 Personal & Professional Reflections
Align & Amplify Podcast
We're about to close one year and open another, which is the perfect time to reflect back on everything that's happened over the past 365 days. In this episode I'm sharing my personal and professional reflections from 2023. My biggest moments, biggest lessons, what I'm most proud of, and what I envision going into 2024.
info_outline#1: You can get started designing right away.
- Most designers are booking a certain amount of time in advance, there is usually a waiting period to get on their calendar.
- There is also prep work needed before being able to get started anyways, so this wait time comes in handy.
- The prep work may include: brand design, copywriting, finalizing your programs or business concept, collecting materials, photoshoots.
#2: A designer provides the writing for the website for you.
- This is a totally different skillset! It's like going to an apple tree expecting to pick apples AND oranges.
- Unless the design agency has an in-house copywriter, the client is expected to provide the writing for their website.
- You can choose to write this yourself, or hire a copywriter.
- This is the biggest pieces of the prep work, BEFORE you begin designing, and why the wait period to get started is really helpful.
#3: You should wait until you have everything together to find a designer.
- Because there typically is a waiting period to get on a designer's calendar, if you want until you have EVERYTHING ready to contact a designer - you are going to be waiting even longer to launch your website.
- It's best to get in touch with a designer when you're in the earlier planning stages.
- Having this conversation will also have you more easily prepare what's needed for the project.
#4: The designer handles everything and you can have almost no involvement.
- It is 100% true that hiring a designer WILL save you tons of time/energy since they are doing a lot of the heavy lifting for you.
- BUT - you are needed as an active participant in your project to create a successful result and launch.
- Beyond the prep work period, once the project begins the clients is needed for revision feedback and any missing items needed to complete the project.
- The biggest project staller will be a client who doesn't create the time to be present and involved in their project.
#5: Providing feedback when you don't like something is a "bad" thing
- Our #1 goal is for you to LOVE your brand and website!
- We are here to do whatever we can to help accomplish that, so we WANT to know what you honestly think
- Revisions is part of the process
- Sometimes things flow easily with minimal feedback, and other times it might take a little bit more to get to that desired end result
- We want to better understand your taste, so we can make whatever adjustments we need to create your vision