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AI Trends in Marketing For Rest of 2024 and 2025

Data & AI with Mukundan

Release Date: 10/01/2024

The AI That Understood Me show art The AI That Understood Me

Data & AI with Mukundan

In this deeply personal episode, I share the story of a chaotic week, mounting pressure, and a craving for Sonic fries. But more importantly, I take you inside the quiet tool I built—an AI Thought Organizer. It didn’t coach me.It didn’t solve anything.It just… reflected what I was already feeling. Inside the episode: * The emotional spiral that led to this tool * How I built it (yes, with code—but it’s not technical) * Why the laugh that followed changed everything * What this experience taught me about overwhelm, clarity, and AI Whether you're a builder, creator, or someone...

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The Future of Time Management show art The Future of Time Management

Data & AI with Mukundan

Summary In this episode of Data and AI with Mukundan, the host discusses the creation and impact of an AI life planner designed to enhance productivity and time management. The conversation covers the technology behind the planner, including the use of GPT-4, Google Calendar API, and the Pomodoro technique, as well as the personal transformation experienced by the host as a result of implementing this tool. Takeaways Most of us struggle with time management. AI can help optimize our schedules. The AI life planner analyzes daily habits. It syncs with Google Calendar for seamless planning....

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9 Hidden Data Visualization Tricks to Transform Your Visuals using Plotly library in Python show art 9 Hidden Data Visualization Tricks to Transform Your Visuals using Plotly library in Python

Data & AI with Mukundan

Key Takeaways: 1. Why Plotly is a Game-Changer Unlike Matplotlib or Seaborn, Plotly offers interactive and dynamic visualizations that are perfect for storytelling. Unlock powerful features that go beyond basic bar charts or scatter plots. 2. 9 Hidden Plotly Tricks: Custom Pairwise Correlation Matrix: Add annotations and custom color scales for deeper insights. Dynamic Data Highlighting: Like Excel, conditional formatting but on steroids. Density Contours: Visualize class distribution and clustering with ease. Faceted Histograms: Compare subgroups in a single view. Threshold Lines:...

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90% of people still don’t know this AI hack… are you missing out? show art 90% of people still don’t know this AI hack… are you missing out?

Data & AI with Mukundan

Description In this episode of Data & AI with Mukundan, we dive into Lang Chain—a powerful tool that connects AI systems for smarter, more efficient applications. Mukundan breaks down how Lang Chain simplifies complex processes by acting as a bridge between AI tools, enabling automation and improved decision-making. From content creation and chatbots to research and customer support, discover real-world examples of Lang Chain in action. Learn how it can fetch, summarize, and synthesize information from multiple sources, and how businesses and individuals alike can use it to save time and...

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AI Agents: The Autonomous Sidekick Revolutionizing Work for Startups and Creators show art AI Agents: The Autonomous Sidekick Revolutionizing Work for Startups and Creators

Data & AI with Mukundan

Episode Description: Welcome to a world where technology works smarter, not harder. In this episode, we dive deep into the world of AI agents—autonomous systems designed to take on tasks, make decisions, and even generate creative ideas with minimal human intervention. Think of them as your digital teammates, always ready to help without needing a lunch break. Here’s what we explore: What Are AI Agents? Learn the basics of these advanced systems, how they work, and why they’re more than just another AI tool. Challenges They Solve: From automating repetitive tasks like customer support...

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Multimodal AI: The Detective Changing the Game for Businesses show art Multimodal AI: The Detective Changing the Game for Businesses

Data & AI with Mukundan

Episode Overview In this fascinating episode, we explore Multimodal AI—the cutting-edge technology that's reshaping how businesses solve complex problems. Think of it as a brilliant detective, piecing together clues from text, images, audio, and video to solve mysteries that would otherwise go unnoticed. Whether it's improving customer satisfaction, boosting team performance, or outsmarting competitors, Multimodal AI has the answers. Let’s dive into the details and discover how this incredible tool can transform the way you work. What Is Multimodal AI? Multimodal AI is like a detective for...

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Unlocking the Power of Fine-Tuning: Making AI Smarter, Not Harder show art Unlocking the Power of Fine-Tuning: Making AI Smarter, Not Harder

Data & AI with Mukundan

Episode Description: In this episode, we dive deep into the world of fine-tuning pre-trained AI models. Starting with the basics of pre-trained models like BERT, GPT, and ResNet, we explore how fine-tuning transforms them from generalists into task-specific experts. We discuss real-world examples, from improving sentiment analysis accuracy by 15% to enhancing tumor detection rates by 25%, and even boosting translation precision by 20% for specialized language pairs. Learn how fine-tuning not only sharpens AI's skills but also saves time, resources, and makes AI applications more sustainable....

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Unlocking the Future: The Mystery of Neuro Symbolic AI in Business Strategy show art Unlocking the Future: The Mystery of Neuro Symbolic AI in Business Strategy

Data & AI with Mukundan

Episode Notes: Overview In this compelling episode, I dive into the cutting-edge world of Neuro Symbolic AI, a transformative approach to business strategy that goes beyond traditional SWOT analysis. Moving past the capabilities of older models like GPT-3.5, this episode introduces a tool that doesn’t just identify strengths, weaknesses, opportunities, and threats but also explains the deeper implications and potential future outcomes of each. Join me as I explore how Neuro Symbolic AI is setting new standards for strategic analysis. Key Topics Covered Rebranding the Show I open by...

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AI for Customer Lifetime Value (CLV) Prediction: Why Smart Marketers Are Paying Attention show art AI for Customer Lifetime Value (CLV) Prediction: Why Smart Marketers Are Paying Attention

Data & AI with Mukundan

Episode Overview: In this episode, we dive into how AI is transforming Customer Lifetime Value (CLV) prediction, a crucial metric for marketers aiming to understand and enhance customer relationships. We discuss why traditional CLV models fall short, how AI provides more accurate, real-time insights, and why this shift is vital for modern marketing strategies. Key Takeaways: Importance of CLV: CLV helps identify high-value customers, guiding where to focus marketing efforts for long-term success. Limitations of Traditional CLV Models: Outdated methods rely on static data and often miss...

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Turbocharging Your PDF Workflow with AI: Time-Saving Tools for Data and AI Professionals show art Turbocharging Your PDF Workflow with AI: Time-Saving Tools for Data and AI Professionals

Data & AI with Mukundan

Episode SummaryIn this episode, we dive into the power of AI to tackle the often-overwhelming world of PDFs and technical documents. We explore an innovative tool that makes PDFs more accessible and actionable, from summarizing key insights to generating audio and even preparing Q&A. If you work in data science, AI, or any field that requires you to stay up-to-date with extensive documentation and research, this tool could be your new best friend. Topics Covered: * The PDF Dilemma * How data professionals face information overload from research papers, reports, and white papers. * Why...

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Episode Summary: In this episode, we dive into the exciting world of AI and Large Language Models (LLMs) and how they're revolutionizing marketing. Gone are the days of generic campaigns and guesswork. With AI, marketing is becoming highly personalized, insight-driven, and responsive to individual customer needs—all in real-time.

Key Points Covered:

* The Shift from Data-Driven to Insight-Driven MarketingDiscover how marketing is evolving from simply collecting data to understanding the "why" behind customer behavior. AI allows marketers to predict customer preferences, making campaigns more targeted and effective.

* AI-Powered Personalization at ScaleLearn how AI can dig into customer data to deliver hyper-personalized experiences, like suggesting a product based on your previous purchases, time of day, or even the weather in your location.

* Customer Journey Mapping with AIAI is now capable of mapping every step of a customer’s interaction with a brand, from the first website visit to the final purchase, helping marketers identify friction points and optimize the entire journey.

* The Power of Real-Time AI DashboardsForget the overwhelming spreadsheets! AI-powered dashboards are the new standard, delivering clear, actionable insights in real-time across all marketing channels.

* Ethical Considerations in AI-Driven MarketingWith great power comes great responsibility. We explore how marketers can walk the fine line between personalization and privacy, and why transparency and trust are critical in this AI-powered era.

* The Future of AI in Customer ExperienceFrom chatbots that truly understand your needs to online shopping experiences that adapt to you, AI is poised to make our everyday interactions with brands smoother and more enjoyable.

Memorable Quote:"It’s like having a dedicated marketing team for every single customer."

Ethical Discussion:We discuss the responsibility marketers have in ensuring AI respects data privacy and builds trust with consumers. Regulations like GDPR are setting important standards, but it’s up to each brand to find the balance between personalization and privacy.

Final Thought:As AI continues to reshape the marketing landscape, it's crucial for brands and customers alike to stay informed, ask questions, and participate in the conversation about how these technologies are used.

Have thoughts on how AI is transforming marketing? Share your insights with us, and stay curious for the next episode as we dive deeper into the world of AI, marketing, and beyond. Send me an email at [email protected]



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