#189: Evicting Freelance Scarcity Mindset and Jealousy, with Rachel Meltzer
Release Date: 05/23/2024
Deliberate Freelancer
On today’s show I share two timely new resources: Introducing Deliberate Freelancer Clarity Calls! These are 45-minute Zoom video chats to talk through 1-2 challenges with podcast host Melanie Padgett Powers. Are you feeling stuck in your business and need help reigniting your momentum? Do you have a million ideas but need help zeroing in on the best one for you? Are you overwhelmed with your to-do list and need help cutting through the noise? Are you feeling insecure or uncertain about a proposal, project rate or pricing structure? Schedule a Clarity Call with Melanie...
info_outlineDeliberate Freelancer
Today’s guest is Michelle Rafter, who lives in Portland, Oregon. Michelle is the owner of WordCount Editorial Services. She is a former journalist who is now a ghostwriter of books, research reports and articles for CEOs and management consultants. She’s a former newspaper staff writer, wire service columnist and freelance reporter who covered business, enterprise technology and workplace issues. Michelle has weathered several economic downturns in her longtime journalism and freelance career. She recently updated her blog post “,” so I invited her on the show to go through some...
info_outlineDeliberate Freelancer
. Today’s guest is Sara Kobilka, who lives in New York state. Sara is the owner of Renaissance Woman Consulting. Sara has an insatiable curiosity that has driven her career in many different directions that she’s been able to connect in her freelance work. She primarily works in the STEM space. Sara is also a career coach, primarily for people looking to change industries or disciplines. She hosts LinkedIn sprints to help freelancers and others increase their presence on LinkedIn. She is passionate about incorporating diversity, equity, inclusion, access, accessibility,...
info_outlineDeliberate Freelancer
In today’s episode, I recap what my business looked like in January and February. This includes: Why I got a slow start to 2025. Why I’ve been focusing only on current clients and not marketing. How much I earned in January and February. How much I worked in January and February. The number of clients I did and the types of work. How I’m thinking about so-called “low-paying clients.” How I offered two options in a proposal for a new client. What self-care means to me. How I’m playing around with ChatGPT. What I Learned This Week: Goat therapy is...
info_outlineDeliberate Freelancer
Today’s guest is Matthew Fenton, who lives in Oregon wine country with his wife and two cats. Matthew is the founder of Three Deuce Branding, a one-man consultancy with a simple mission: “to help good people build great brands.” Since 1997, he has helped hundreds of clients — including Fidelity Investments, Wrigley and Valvoline — to achieve what he calls “brand clarity” by better positioning, strategy, and messaging. Matthew also spent seven years in client-side brand management, including two as a chief marketing officer. During that time, he launched White Mystery Airheads and...
info_outlineDeliberate Freelancer
Today’s guest is Alan Heymann. Alan is the owner of Peaceful Direction. He is an executive coach and facilitator and is the author of two books on leadership analogies: “Don’t Just Have the Soup” and “Embrace Your Inner Peaches.” Alan is also a faculty member of the Georgetown University Institute for Transformational Leadership. In this episode, we talk about: How we’re dealing with the uncertainty of the world now. The importance of being transparent and vulnerable about our businesses on social media and elsewhere. Why Alan shared on LinkedIn that in...
info_outlineDeliberate Freelancer
On today’s show I discuss my favorite books I read in 2024 and share my most anticipated books of 2025, plus some popular authors coming out with new books this year. A few statistics first. In 2024: I read 67 books. I did not finish (DNF) 16 books. 67% of my books were fiction, with 33% nonfiction. All but one book was for adults; I read one young adult book. I read 21 debuts, or first-time-published authors, which was about 31% of all my books. All my books were physical books. I don’t use an e-reader or listen to audiobooks. Mystery/thriller was my most read genre. Here are the...
info_outlineDeliberate Freelancer
On today’s show I discuss the rough start to 2025 and share my 2024 end-of-year review, which includes: My gross and net income for 2024 My expenses for 2024 My income goals and whether I hit those each quarter How I landed a new client How many hours I worked The importance of vacations, mental health days, spontaneous days off, and staycations A client mistake I made — you would think I’d know better by now! Clients I lost for 2025 What I Learned This Week: Go to for an easy and meaningful way to contact your U.S. congressional representatives and senators to let...
info_outlineDeliberate Freelancer
Today’s guest is Rosanna Campbell, a freelance content writer who writes “non-boring content” for B2B SaaS clients like Dock, Lattice, and monday.com. She lives in Madrid, Spain, with her husband, son, and their beagle who eats her furniture. Rosanna’s been freelancing for eight years. In this episode, we chat in-depth about six tips she shared in a recent LinkedIn post that helped her get clients when she found herself in a “total, terrible, terrifying scramble.” Rosanna is also consistent on LinkedIn, which we also talk about at the end of the episode. In fact, she is...
info_outlineDeliberate Freelancer
In today’s episode, I recap what my business looked like in November. This includes: How much I worked in November. Why I got behind and how I dealt with it. The types of work I did and how I charged. My total monthly earnings. Why I offered to help a new client for “free.” What I Learned This Week: How Poet James A. Pearson (and his friend) look at burnout: “” Poet James A. Pearson on The Bookshelf: “” by Alan Bennett Resources: Support Deliberate Freelancer at Episode #194 of Deliberate Freelancer: Episode #62 of Deliberate Freelancer:
info_outlineToday’s guest is Rachel Meltzer. Rachel lives in Massachusetts after doing the “van life” thing for a few years. She is a freelance writer for software as a service companies or SaaS. She’s written for Lenovo, Grammarly, Loom, FarOut, Six Moon Designs and more in the tech and outdoor recreation industries.
She’s also a coach. She’s coached over 100 freelance writers on launching their businesses and getting clients and then scaling their businesses. She loves the freedom that freelancing gives her to thru-hike, live in a van, move whenever she wants, and spend time with her loyal cat, Bonnie.
In this episode, we talk about:
- The winding journey that led her to a freelance writing career.
- How her Appalachian Trail thru-hike in 2018 changed her life.
- The value in community and sharing experiences with other people.
- How she went from a scarcity mindset to a healthier perspective.
- The jealousy we’ve had of other freelancers and how we fight against that.
- What she learned from a failed project.
- The importance of perseverance in landing clients.
- How to “ooch” up your rates.
- A simple system and aggressive outreach to get clients via LinkedIn.
- The script she uses in a LinkedIn connection request.
- What her weekly structure looks like — and why she changes it up about every six months.
- How she schedules time off in advance — instead of taking “burnout” vacations.
Biz Bite: Use ChatGPT to create your weekly schedule.
One of several tips on how to use AI she learned from TikToker SuperHumanCo
Resources:
- Rachel’s free Get Clients on LinkedIn webinar on June 11
- Free Get Clients Guidebook
- Tons of free and low-fee resources from Rachel
- Rachel’s website and 1:1 coaching information
- The Guidebook podcast
- Austin Church on The Guidebook: Austin L. Church's morning marketing habit will change your life
- Jenni Gritters on The Guidebook: Jenni Gritters slowed down
- Episode #182 of Deliberate Freelancer: A massive pivot from freelancing to owning a business with her husband, with business coach Jenni Gritters
- Episode #164 of Deliberate Freelancer: Using a “freakout” protocol to get work now, with Austin Church
- Support Deliberate Freelancer at Buy Me a Coffee
- Connect with Melanie on Threads @MelEdits_DC
- Connect with Melanie on LinkedIn
- Deliberate Freelancer Facebook group