09 - Kevin Selch on Operating in Winnipeg’s Unique Craft Beer Market
The Exec Hotseat Podcast [Executive]
Release Date: 04/25/2025
The Exec Hotseat Podcast [Executive]
Executive Hotseat Podcast | Episode 22 Featuring: Zak Biggs, Director of Marketing, Goodlawyer This isn’t your average legal story. From pounding lawns in high school with his future co-founder to leading the marketing charge for one of Canada's boldest legal tech startups, Zak Biggs is helping Goodlawyer rewrite the rulebook - by being unapologetically human. In this episode, Zak shares how a small team of friends turned a stiff, suit-heavy industry into a platform for community, storytelling, and straight-up joy. From cinchilla fleece vests to yacht parties, Zak walks us through how...
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Executive Hotseat Podcast | Episode 21 | Calgary Series Featuring: April Brown, Founder & Visionary behind Rootbar From playing with Barbies to founding one of the most innovative salon concepts in Canada, April Brown has always had a vision and she’s making it real. In this episode, April shares how Rootbar was born during COVID as a response to time-starved clients and outdated models. But this isn’t just about beauty - it’s about building a business where stylists lead, grow, and co-own their future. With a rotating leadership structure, a franchise-ready system, and a deep...
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Executive Hotseat Podcast | Episode 20 Featuring: Harman Dhaliwal & Gabrielle Zoppa, Co-Founders of Spa Botanica What happens when two near-strangers launch a wellness spa with no money, no safety net, and no backup plan? You get Spa Botanica - one of Winnipeg’s most beloved spas, built on Ayurvedic principles, natural skincare, and unshakable trust. Harman and Gabby didn’t just grow a business. They weathered a pandemic, rebuilt after a fire, and raised kids from the spa floor - literally. Through years of reinvention, they’ve stayed grounded in their shared vision: to bring ancient...
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Episode 19 | Christine Thiessen, Founder of the Winnipeg Women’s Conference & Community What started as an idea during lockdown is now Canada’s largest women’s conference. In this episode, Christine Thiessen shares how trusting her gut (while pregnant, no less), ignoring the naysayers, and leaning on her love for Excel turned a vision into a movement. As the driving force behind both the Winnipeg Women’s Conference and its thriving year-round Community, Christine opens up about the power of authentic connection, the challenge of being the one others look up to, and the magic that...
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Episode 18 | Your Idea Is Enough: Jane Helbrecht & Margaux Miller on TEDx Talks, Storytelling, and Building a Speaking Career In this episode of Executive Hotseat, we sit down with two globally recognized speakers - Jane Helbrecht, leadership expert and founder of Uplift Engagement, and Margaux Miller, TED-featured MC and connection strategist - to unpack how they each built and delivered standout TEDx talks that captured global attention. Their journeys are woven with grit, stagecraft, and community. Jane speaks about disrupting leadership norms and helping teams thrive, while Margaux...
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Episode 17 | RRC Polytech Alumni Series episode 6 Todd Burns of Cypher Environmental and Terry Sulpher of Mountainside Earthworks share how a single project sparked a two-decade partnership that’s now transforming how Canada thinks about sustainability. From Red River Polytech beginnings to global clean-tech impact, this conversation dives into education, innovation, and the relationships that make real change possible. Lisa Thompson guides a conversation filled with insight, gratitude, and vision — exploring why aligning values matters more than any contract, how education drives...
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Executive Hotseat Podcast - Episode 16 | RRC Polytech Alumni Series - Episode 5 Featuring: Doug Darling, CEO and Executive Creative Director, Tripwire Media Group Doug’s friends tease him for talking about story all the time. He wears it as a badge. In this conversation, Doug traces a very Winnipeg arc: meeting his future wife at RRC Polytech, launching a small video outfit in the Exchange during the DSLR wave, and steadily evolving into a Strategic Storytelling agency that trains leaders to communicate with clarity and heart. The throughline is purpose, backed by the art and...
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The Exec Hotseat Podcast | Episode 15 Featuring: Natalie Bell, Founder of Natalie Bell Consulting Amanda Buhse and Lisa Thompson sit down with Natalie Bell, Founder of Natalie Bell Consulting, for a powerful conversation about leadership, authenticity, and the power of using your voice with purpose. With over 25 years of experience in People & Culture, Natalie shares how speaking from lived experience — especially as a Black woman in HR and leadership spaces — has shaped her approach to coaching, consulting, and building workplaces that actually work for people. From...
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Show Notes The Exec Hotseat Podcast | Episode 14 Featuring: Giovanna Minenna, Founder of Brows by G In Episode 3 of our RRC Polytech Alumni Series, Amanda Buhse and Lisa Thompson sit down with Giovanna Minenna — the original Brows by G. Brow queen. Beauty mogul. And now, for the first time ever, unfiltered truth-teller. CANCEL CULTURE. DRAGONS’ DEN. ANONYMOUS ACCOUNTS. You’ve heard the whispers. You’ve seen the headlines. Now, you’ll hear her side. From building a seven-figure beauty brand and landing on Dragon’s Den, to becoming the target of the viral NotMyBrowsByG account...
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The Exec Hot Seat Podcast | Episode 13 Featuring: Justine McDonald, Founder of Goal Chasers & Stay at Home Legends In this 2nd episode of our RRC Polytech Alumni Series, Amanda Buhse and Lisa Thompson sit down with Justine McDonald - an RRC Polytech alum, former marketing manager, and the magnetic force behind Goal Chasers and Stay at Home Legends. What began with a viral planner and a chaotic post-conference breakdown has since evolved into a movement: helping women simplify their businesses, build success on their terms, and reclaim time, autonomy, and ambitio without burning out....
info_outlineExecutive Hotseat Podcast | Episode 09: Kevin Selch on operating in Winnipeg’s unique craft beer market
In this episode, hosts Lisa Thompson and Amanda Buhse sit down with Kevin Selch, Founder of Little Brown Jug Brewing Company. Kevin talks about the transition from being a senior economist in the federal government to founding a local brewery in Winnipeg.
Key Points:
- Kevin says he was driven by a desire to create something meaningful in Winnipeg and solve the interesting business challenge of operating in the historic Exchange District.
- Starting with just one beer (1919) to build brand recognition, Keving emphasized the importance of sticking to a detailed business plan and not getting distracted by multiple product ideas.
- He says the most significant challenge in business is building and maintaining team culture as the organization grows.
- Kevin sees Winnipeg as a city with tremendous potential where entrepreneurs can make a real difference, with a supportive community that's willing to try and support new local businesses.
- Despite the overall decline of the mainstream beer market, Kevin says craft beer is growing. Consumers are becoming more selective, preferring quality over quantity, creating opportunities for local breweries.
- He believes entrepreneurship is fundamentally about problem-solving, being a generalist who can do many things adequately, and being comfortable with the possibility of failure as part of the growth process.
OUR SPONSOR
A big shout-out to our 2025 presenting sponsor, RRC Polytech. Their support makes this conversation, and many more, possible!
Guest’s Links: Check out Little Brown Jug - https://www.littlebrownjug.ca
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Disclaimer: The views and opinions shared on The Exec Hotseat Podcast are those of the hosts and guests and are for informational purposes only. Nothing shared on this podcast should be taken as professional, legal, medical, or financial advice. Listeners are encouraged to do their own research and seek qualified guidance. We are not liable for any decisions made based on this content.
Also - Lisa Thompson does not think Canada should become the 51st state :)