Aligning Creative Projects With Audience Needs And Managing Music Entrepreneurship | feat. Dr. Heidi Kay Begay

Dr. Fabiana Claure is joined by Dr. Heidi Kay Begay, a visionary flutist and entrepreneur to discuss managing music ventures and practical tips for aligning creative projects with audience needs.

 Discover Dr. Begay's unconventional journey founding Flute 360, JNK Productions, and Red House Productions. The episode also covers Dr. Begay's transformative pandemic experience and the mindset shift crucial for entrepreneurial success. Tailored for musicians, creatives, and aspiring entrepreneurs, the episode offers inspiration and guidance on navigating the dynamic intersection of music and entrepreneurship.

 Also in this episode:

• Diverse Entrepreneurship: Potential for musicians to engage in diverse entrepreneurship, and run successful ventures beyond traditional performances.
• The Highs And Lows Of Managing Music Companies: A realistic view of the entrepreneurial landscape.
• Pandemic Pivot: The importance of adaptability and mindset shifts for entrepreneurial success.
• Aligning Creative Projects With Audience Needs: A key aspect of sustainable entrepreneurship.
• Mindset Shift: Aspiring creatives need to embrace a business-oriented perspective.
• Inspiration for Creatives: For those navigating the dynamic intersection of music and entrepreneurship.

 

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About Dr. Heidi Kay Begay

Dr. Heidi Kay Begay is a passionate serial entrepreneur who guides the modern-day musician to find and amplify their unique voice on and off the stage. 

Heidi owns and co-owns four thriving companies, which include The Pivoting Musician, Red House Productions, Flute 360, J&K Productions. Through her entrepreneurial portfolio, she wears many hats, including being an educator, flutist, coach, podcaster, and podcasting consultant.

 

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About Dr. Fabiana Claure

 

Fabiana, a concert pianist and former University professor turned 7-figure entrepreneur, has empowered thousands of musicians to scale their businesses and reclaim their time. Co-founding Superior Academy of Music® in 2011, she and her husband remotely managed the academy since 2016, achieving increased efficiency and profitability.

 

As the Founder and Director of the University of North Texas Music Business and Entrepreneurship Program (2016-2021), she spearheaded initiatives that assisted musicians in launching businesses and gaining recognition as a top-ranked program.

 

While in Academia, she launched her online mentorship program in 2020, using the Musician’s Profit Umbrella® method to help musicians globally scale their businesses. In 2021, she left her full-time University job to focus on her coaching business, performing/speaking career, family, and overall well-being, assisting musicians in unifying their skills and scaling their online music businesses for rapid financial expansion and purposeful life design.

 

Aligning Creative Projects With Audience Needs And Managing Music Entrepreneurship | feat. Dr. Heidi Kay Begay

Musicians Creating Prosperity: A Music Business Guide To Freedom