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Why Your Music Business Isn’t Growing The Way It Should Be

Musicians Creating Prosperity: A Music Business Guide To Freedom

Release Date: 05/01/2024

When the World Feels Heavy: How Musicians Can Stay Grounded and Aligned show art When the World Feels Heavy: How Musicians Can Stay Grounded and Aligned

Musicians Creating Prosperity: A Music Business Guide To Freedom

In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure shares a heartfelt and grounding message for musicians navigating personal overwhelm or global chaos. When the world feels heavy—and your career path unclear—it’s more important than ever to reconnect with what brings you purpose, meaning, and joy. Rather than waiting for life to settle down, Fabiana offers mindset shifts, reflective prompts, and business insights to help musicians reclaim direction, clarify their next steps, and lead with intentional impact. Whether you're feeling burned out, questioning...

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Musicians Creating Prosperity: A Music Business Guide To Freedom

In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure shares practical and empowering techniques to help you release stress, calm your nerves, and return to a state of focus and clarity. Whether it’s performance anxiety, entrepreneurial pressure, or everyday overwhelm, Fabiana introduces body-based hacks that musicians and creatives can use anytime to regulate their nervous system and reclaim inner peace. Rather than pushing through stress with willpower alone, you’ll discover how movement, tapping, breathwork, and emotional detachment can instantly shift your...

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Musicians Creating Prosperity: A Music Business Guide To Freedom

In this episode of the Musicians Creating Prosperity podcast, Dr. Fabiana Claure reveals a surprising truth: the fastest path to business growth as a musician entrepreneur isn’t just forward momentum—it’s knowing when to pause. While the music industry often glorifies the hustle, Fabiana invites you to embrace the power of strategic rest. By weaving in lessons from physical training, client coaching, and her own entrepreneurial journey, she explains how stepping back can lead to greater alignment, clarity, and long-term scalability. This episode is a wake-up call for musicians stuck in...

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Musicians Creating Prosperity: A Music Business Guide To Freedom

In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure breaks down a game-changing business shift for musicians ready to stop trading time for money. If you've ever wondered how to confidently raise your rates—going from $80/hour to $5,000+ premium programs—without offering weekly one-on-one lessons, this episode is for you. Fabiana shares the exact steps musicians can use to reposition their services, elevate their brand, and build high-ticket offers that deliver faster results—while honoring your value and freeing up your time. Through real client success...

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Musicians Creating Prosperity: A Music Business Guide To Freedom

In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure delivers a powerful reminder that your performance skills aren’t just for the concert hall—they’re the very foundation of your business success. Whether you're building your first online program or scaling a high-ticket offer, Fabiana reveals how the stage presence you’ve already cultivated as a musician can be your greatest asset in attracting clients, creating content, and building a thriving brand. Through insightful reflections, strategic advice, and empowering mindset shifts, this episode invites you...

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Musicians Creating Prosperity: A Music Business Guide To Freedom

In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure shares the real reason why so many musicians feel overwhelmed, stuck, and on the brink of burnout—despite working around the clock. Rather than wearing “busy” as a badge of honor, Fabiana reveals how focusing on the wrong tasks (even if they seem productive) can sabotage your business growth and drain your energy. This episode is a call to reclaim your time, refocus your efforts, and step into the CEO role your music business needs you to be. Through empowering coaching insights and practical strategies,...

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In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure shares a critical message for musicians looking to grow their businesses: don’t rush into paid advertising without a validated offer. Before pouring money into Facebook, Instagram, or Google ads, there’s essential groundwork you must lay to ensure your investment yields real results. Drawing from years of experience mentoring musicians to build six-figure businesses, Fabiana breaks down why starting with organic marketing—leveraging your existing network, refining your message, and proving your offer—sets...

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Musicians Creating Prosperity: A Music Business Guide To Freedom

In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure reveals a breakthrough strategy that can completely transform your business growth and client attraction: upgrading your ideal client profile. If you've been feeling stuck serving the same types of clients and wondering how to expand into a more fulfilling, higher-income business model—this episode is for you. Fabiana challenges the myth that you must build your next chapter around your current audience. Instead, she invites you to consider a radical yet empowering idea: what if your next level of success comes...

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Musicians Creating Prosperity: A Music Business Guide To Freedom

In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure reveals a powerful communication framework rooted in the universal language of music. By exploring the dominant-tonic relationship in harmony, Fabiana shows how musicians can translate their artistic instincts into messaging that builds resonance, trust, and buy-in from their audience. Whether you're pitching a new offer, trying to raise funds, or repositioning your studio, this episode will teach you why starting with the “solution” often leads to silence—and how building tension first can unlock deeper...

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Musicians Creating Prosperity: A Music Business Guide To Freedom

In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure shares a powerful message that could shift how you view success, stress, and your emotional well-being. Rather than waiting for your external circumstances to align in order to feel happy, Fabiana invites you to discover the intrinsic happiness already within you—and how tapping into that inner frequency is the real foundation of prosperity. Through personal reflections, metaphors from nature, and coaching insights, this episode guides you to reclaim ownership of your internal state so you can thrive creatively,...

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More Episodes

Dr. Fabiana Claure shares how to scale your music business without sacrificing more time. 

Through inspiring case studies, learn how musicians like Renee, Denise, and Kara transformed their income by consolidating skills and building online programs. Discover the shift from trading time for money to strategic communication and diverse offerings, as well as how to monetize your expertise and connect with ideal clients.

Also, don't miss her upcoming masterclass for step-by-step guidance on positioning and scaling your music business online. 

Also in this episode:

  • Identify Your Informal Skills: You likely possess valuable skills that others seek, such as finding gigs or overcoming performance-related injuries. They could form the basis of your business growth.
  • Reframe Growth Mindset: Consider consolidating your skills under an umbrella brand. By showcasing specific results and packaging your expertise, you can scale your business without sacrificing more time.
  • Diversify Offerings: Look beyond traditional models by incorporating diverse skill sets into your offerings.
  • Selective Clientele: Building an online program gives you autonomy to choose your clients, ensuring you work with those who appreciate your expertise and are willing to pay premium rates.
  • Leverage Collective Experience: Recognize that what comes easy to you can make a significant difference to others, forming the basis of your business model.
  • Strategic Positioning and Pricing: Convey your value effectively and set prices that reflect the worth of your offerings, potentially leading to substantial growth in your business.

 

The Musician's Profit Masterclass

Is your music business income able to grow without taking more of your time?

If not, this masterclass is for you.

Discover the 5 steps to win back your time, increase your income, and make your music business self-sustaining - so you can live your life on your terms!

JOIN HERE: www.musiciansprofitmasterclass.com

 

Subscribe To The Musician’s Creating Prosperity Podcast

Apple Podcasts | Spotify | YouTube

 

Book A Call With Dr. Fabiana Claure

Book here

 

Connect With Dr. Fabiana Claure

Instagram | LinkedIn | Facebook | Facebook Group | Email

 

About Dr. Fabiana Claure

Fabiana, a concert pianist turned successful entrepreneur, co-founded Superior Academy of Music® in 2011 and managed it remotely with her husband from 2016, driving increased efficiency and profitability. Simultaneously, as Founder and Director of the University of North Texas Music Business and Entrepreneurship Program (2016-2021), she pioneered initiatives aiding musicians in business launches and program recognition. In 2020, she launched the Musician’s Profit Umbrella® method to help musicians globally scale their businesses. Transitioning from academia in 2021, she now focuses assisting musicians in expanding their online music businesses for both financial growth and meaningful life design.

 

Why Your Music Business Isn’t Growing The Way It Should Be

Musicians Creating Prosperity: A Music Business Guide To Freedom