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Episode 1: Chamie McCurry (Danny Wimmer Presents)

Mastering Events: An Audience Republic Podcast

Release Date: 08/14/2023

Episode 25: Brian Kitts (Red Rocks Amphitheatre) show art Episode 25: Brian Kitts (Red Rocks Amphitheatre)

Mastering Events: An Audience Republic Podcast

Brian Kitts is the Chief Marketing and Business Development Officer for City of Denver venues such as Colorado Convention Center, Denver Coliseum, Denver Performing Arts Complex, McNichols Civic Center Building, and of course the world famous Red Rocks Amphitheatre. The diversity of these venues and the events they hold gives Brian a unique and comprehensive perspective on the event marketing landscape. So too does the fact that he is also a lecturer in Sports and Entertainment Marketing at the University of Denver, granting him weekly face to face contact with a new generation of gig goers,...

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Episode 24: Corey Topp (Sellout Digital) show art Episode 24: Corey Topp (Sellout Digital)

Mastering Events: An Audience Republic Podcast

Corey Topp is the Founder and Director of Sellout Digital, a digital marketing agency specializing in events. He is well versed in the art of selling out an event. Exhibit A is his own festival Reminisce, which he grew from a backyard party into an annual 10,000 capacity event in Melbourne. And then there’s Tailgate, a 1500-capacity Superbowl party he launched and sold out in just 16 days earlier this year. With Sellout Digital Corey has helped many other events achieve similar results, using a system he developed called the Sellout Marketing System. We talk about the different elements of...

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Episode 23: Randy Nichols (Fly South Music Group) show art Episode 23: Randy Nichols (Fly South Music Group)

Mastering Events: An Audience Republic Podcast

Randy Nichols is an artist manager and music tech startup advisor. He also has one of those resumes that makes you question whether he’s found a few more hours in the day than the rest of us.  He's guided artists to multiple Gold records and Grammy nominations, as well as overseen record releases and sold out tours on six continents. He manages or has managed Underoath, The Starting Line, Vacationer, Aaron Gillespie, Say Anything, Bayside, Person L, The Almost, Hit The Lights, Beach Slang, Fake Problems, and Jamison Parker and The Pilfers. He is an advisor for the leading live event...

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Episode 22: Sean Callanan (Sports Geek) show art Episode 22: Sean Callanan (Sports Geek)

Mastering Events: An Audience Republic Podcast

Sean Callanan is the Founder of sports digital marketing agency Sports Geek, and host of the Sports Geek podcast. His career began in technology, but as a passionate sports fan he was always looking for a way to merge the two worlds. Hence, in 2009, Sports Geek was born. Sean has a deep understanding of the sports marketing landscape, and includes amongst his clients the NFL, for whom he manages their channels in Australia and New Zealand. Not surprisingly, the focus of this chat is sports marketing, but you’ll have to keep listening to find out how the Spice Girls and Taylor Swift fit into...

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Episode 21: Michael Julian (SEERS) show art Episode 21: Michael Julian (SEERS)

Mastering Events: An Audience Republic Podcast

Michael Julian is the Founder of SEERS, a multifaceted company dedicated to driving innovation and fostering cultural transformation in the world of dance music, live events and festivals. Michael, or MJ as he’s commonly known, was born in Minsk in Belarus before moving to Brooklyn with his family in the early ’90s. In the last year of high school his life changed when he attended Tunnel nightclub in New York, and it was there that he truly experienced the thrill of electronic music. It wasn’t long before he began working within that community, first as a sub promoter running guest lists...

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Episode 20: Jesse Lawrence (FanIQ + TicketIQ) show art Episode 20: Jesse Lawrence (FanIQ + TicketIQ)

Mastering Events: An Audience Republic Podcast

Jesse Lawrence is the CEO and Co-Founder of marketing and content development platform FanIQ, and Founder of secondary ticketing platform TicketIQ. Each company works in tandem in what Jesse calls “the circle of life in the ticketing ecosystem”, and we explore that concept in this interview. We also look in depth at the kinds of content Jesse and his team create to help sell tickets; the most effective social platforms on which to distribute that content; innovative ways of marketing events via SMS; and the similarities and differences between marketing and selling tickets to sporting and...

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Episode 19: Justin Andrews (Danny Wimmer Presents) show art Episode 19: Justin Andrews (Danny Wimmer Presents)

Mastering Events: An Audience Republic Podcast

Justin Andrews is the Director of Ticketing at Danny Wimmer Presents. Justin’s ticketing resume is long and varied, having spent time at the Orange Bowl Committee, Live Nation, the Tampa Bay Lightning and his current role at Danny Wimmer Presents. DWP has a typically hectic summer schedule, with some of North America’s biggest festivals such as Welcome To Rockville, Sonic Temple, Aftershock, Bourbon & Beyond and Louder Than Life, to name just a few. Needless to say, Justin is very well versed in the art of co-ordinating high demand on sales, which we talk about in this interview. We...

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Episode 18: Laurie Kirby (FestForums) show art Episode 18: Laurie Kirby (FestForums)

Mastering Events: An Audience Republic Podcast

Laurie Kirby is the President and Founder of FestForums, North America’s premiere conference for the festival industry. Each year in Santa Barbara festival producers from the music, film, and food and wine industries gather to swap ideas and network at FestForums, which Laurie founded in 2015. Laurie herself has plenty of firsthand experience in the festival industry, having played a key role in establishing The Newport International Film Festival, as well as serving as the President and Chief Creative Officer of the International Film Festival Summit. Her career to date has been colorful...

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Episode 17: Oscar Ugaz (Atomikal, former Digital Business Manager, Real Madrid) show art Episode 17: Oscar Ugaz (Atomikal, former Digital Business Manager, Real Madrid)

Mastering Events: An Audience Republic Podcast

Oscar Ugaz is the Strategy Director of Atomikal, and former Digital Business Manager at Real Madrid. For a man who worked at one of the most famous football clubs in the world, Oscar never really had any love of sport. But then again, he wasn’t hired to pull on his football boots and score goals – he was there because of his expertise in digital innovation, media and marketing, skills which form the cornerstone of our discussion. We also talk about marketing innovations at football clubs, or lack thereof, the differences in attitude towards technology and innovation between American and...

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Episode 16: Anthony Diaz (Topeka Music Vacations) show art Episode 16: Anthony Diaz (Topeka Music Vacations)

Mastering Events: An Audience Republic Podcast

Anthony Diaz is the Chief Operating Officer and Partner at Topeka Music Vacations. He's had a long and accomplished career in the music vacations business, having spent more than a decade at Sixthman, which hosts music festivals at sea with events such as the Emo’s Not Dead Cruise, the Broadway Cruise, the Kiss Kruise, and many more. In January 2024 he joined Topeka Music Vacations, which hosts destination music vacations in Miramar Beach Florida, such as Brandi Carlile’s Mothership Weekend and Tedeschi Trucks Band’s Sun, Sand and Soul. Combining the worlds of music festivals and...

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For more than two decades, Chamie McCurry has worked with some of the biggest promoters in the world, such as Clear Channel, AEG Presents and, currently, Danny Wimmer Presents, where she is the Chief Marketing Officer. Chamie oversees the marketing for some of North America’s largest festivals such as Louder Than Life, Bourbon & Beyond, Sonic Temple and Aftershock, to name just a few. We talk about what it takes to bring those festivals to life in this interview, as well as many other of Chamie's event marketing insights.