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Summer Urban Farming: Maintaining Profits While Beating the Heat (S1W13)

The Urban Farmer Podcast

Release Date: 05/14/2025

$1,000 Market Days: The Math That Changes Everything  (Rewind - S1W15) show art $1,000 Market Days: The Math That Changes Everything (Rewind - S1W15)

The Urban Farmer Podcast

In this rewind episode, Diego reverse engineers the math behind how to consistently hit a four-figure income on market days. He breaks down the importance of paying attention to your customers' average transaction value, the psychology of premium pricing, and which crops actually generate profit.    Subscribe for more content on sustainable farming, market farming tips, and business insights!    Follow Modern Grower:     Listen to other podcasts on the Modern Grower Podcast Network:               Check out Diego's books:...

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In this throwback episode, Curtis Stone shares how he built a thriving urban farming business without owning a single acre of land. He divulges his proven strategies that helped him secure 15 different farming sites through relationship building rather than cold prospecting. He also talks about the common mistakes that kill new farming ventures and how to avoid them.  Subscribe for more content on sustainable farming, market farming tips, and business insights!    Follow Modern Grower:     Listen to other podcasts on the Modern Grower Podcast Network:    ...

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Market Responsive Farming: Selling What Grows vs. Growing What Sells (Rewind - S1W14) show art Market Responsive Farming: Selling What Grows vs. Growing What Sells (Rewind - S1W14)

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In this rewind episode, Diego talks about the single most important trait that separates struggling farms from highly profitable ones: the ability to rapidly adapt to market changes. He breaks down a three-part framework for market responsive farming that can significantly increase revenue on the same growing space.  Subscribe for more content on sustainable farming, market farming tips, and business insights!    Follow Modern Grower:     Listen to other podcasts on the Modern Grower Podcast Network:               Check out Diego's...

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Why 300 Crops Will KILL Your Farm Business (S1W14) show art Why 300 Crops Will KILL Your Farm Business (S1W14)

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In this throwback episode, urban farmer Curtis Stone shares his hard-earned wisdom about adapting quickly when market demands shift unexpectedly. He talks about the critical mistakes that cause many small farms to fail and shares actionable strategies to avoid those mistakes and create a resilient, profitable urban farm business.  Subscribe for more content on sustainable farming, market farming tips, and business insights!    Follow Modern Grower:     Listen to other podcasts on the Modern Grower Podcast Network:               Check...

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Balancing Family, Ministry & Farming Dreams in Alaska's Harsh Climate (Rewind - S1W13) show art Balancing Family, Ministry & Farming Dreams in Alaska's Harsh Climate (Rewind - S1W13)

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A self-proclaimed "greenie," Luke Magnesson shares his journey balancing family life with four children, ministry work, and bringing to life his dream of starting a small farm business in Alaska's challenging climate. Luke talks about his career transition from video production to ministry to hopefully farming, the realities of Alaska's unique growing conditions, and his practical approach to building a sustainable side business without sacrificing family time.    Subscribe for more content on sustainable farming, market farming tips, and business insights!    Follow Modern...

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Summer Urban Farming: Maintaining Profits While Beating the Heat (S1W13) show art Summer Urban Farming: Maintaining Profits While Beating the Heat (S1W13)

The Urban Farmer Podcast

In this throwback episode, Curtis Stone talks about essential strategies for maintaining a profitable urban farm smack in the middle of summer. He shares his time-tested techniques for efficient harvesting, restaurant sales, and avoiding burnout.  Subscribe for more content on sustainable farming, market farming tips, and business insights!    Follow Modern Grower:     Listen to other podcasts on the Modern Grower Podcast Network:               Check out Diego's books:      **** Modern Grower and Diego Footer...

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The Lean Green Money Machine: Making $1,000 Off Salad Greens (Rewind - S1W12) show art The Lean Green Money Machine: Making $1,000 Off Salad Greens (Rewind - S1W12)

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Greens are the economic powerhouse of almost all small farm operations...and for good reason! In this rewind episode, Diego breaks down the profit potential of salad mix and specialty greens, generating up to 30% of a market farm's income.  Subscribe for more content on sustainable farming, market farming tips, and business insights!    Follow Modern Grower:     Listen to other podcasts on the Modern Grower Podcast Network:               Check out Diego's books:      **** Modern Grower and Diego Footer participate in...

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Curtis Stone reveals how he generates up to $1000 from a single bed of greens through multiple harvests. He talks about which premium varieties restaurants are willing to pay $8-10/lb for and how to maximize your farm's space and profitability through optimal timing, cutting techniques, and variety selection.  Subscribe for more content on sustainable farming, market farming tips, and business insights!    Follow Modern Grower:     Listen to other podcasts on the Modern Grower Podcast Network:               Check out Diego's books:...

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Not a Farm's Cash Crop: Why Jodi Roebuck STOPPED Growing Tomatoes (Rewind - S1W11) show art Not a Farm's Cash Crop: Why Jodi Roebuck STOPPED Growing Tomatoes (Rewind - S1W11)

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At the tail end of spring until the height of summer, tomatoes are the star cash cows of market gardens...but not for all of them. While they may work for some market farms, they might not work for you. In this rewind episode, Jodi Robuck breaks down the economics of growing tomatoes versus other crops, sharing surprising insights about labor requirements, price points, and market demand where he's farming in his part of New Zealand. Learn how to make data-driven decisions about what to grow based on your unique market conditions rather than following conventional wisdom.  Subscribe for...

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Curtis Stone transforms urban farming with his strategic tomato growing that generates 20% of his farm revenue. He talks about his no-till methods that virtually eliminate weeds while producing 4,000 pounds of tomatoes on just 1/3 acre. Curtis also sheds light on the counter-intuitive approach of growing "generic" tomatoes that chefs actually prefer over heirlooms, plus innovative interplanting techniques that maximize greenhouse space throughout the seasons.  Subscribe for more content on sustainable farming, market farming tips, and business insights!    Follow Modern Grower:...

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More Episodes

In this throwback episode, Curtis Stone talks about essential strategies for maintaining a profitable urban farm smack in the middle of summer. He shares his time-tested techniques for efficient harvesting, restaurant sales, and avoiding burnout.

:movie_camera: Subscribe for more content on sustainable farming, market farming tips, and business insights! :herb:

:arrow_right: Get market farming tools, seeds, and supplies at Modern Grower.

Follow Modern Grower:
:arrow_right: Instagram
:arrow_right: Instagram

Listen to other podcasts on the Modern Grower Podcast Network:
:loud_sound: Carrot Cashflow
:loud_sound: Farm Small Farm Smart
:loud_sound: Farm Small Farm Smart Daily
:loud_sound: The Growing Microgreens Podcast
:loud_sound: The Urban Farmer Podcast
:loud_sound: The Rookie Farmer Podcast
:loud_sound: In Search of Soil Podcast

Check out Diego's books:
:book: Sell Everything You Grow on Amazon 
:book: Ready Farmer One on Amazon

**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.