662: How to Rebuild Your Blog Traffic After Google's Helpful Content Update (HCU) with Christina Jolam and Nadia Shatila
Release Date: 03/06/2025
783: Why Depth, Intention, and Real Strategy Matter More Than Ever with Christine Pittman, Meredith Kruse and Melissa Erdelac
Eat Blog Talk
Megan chats with Christine Pittman, Meredith Kruse, and Melissa Erdelac about what makes Flavor Media Summit unlike any other blogging conference. This is an exclusive event for experienced food bloggers who have successful and income-generating businesses. Our goal is to unite accomplished food bloggers for strategic networking, empowering them to thrive, collaborate and ignite long-term growth in an exclusive and transformative gathering. Not all conferences are created equal. This episode pulls back the curtain on Flavor Media Summit and explains why experienced food bloggers keep returning...
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782: Mindset Management for Creators - Hustle Culture Worth It? with Chanda Coston
Eat Blog Talk
Megan chats with Chanda Coston about building real success without burnout and why hustle culture is not worth the price. Chanda Coston is a U.S. Navy Veteran, Business Strategist, and Founder of Chanda Co., where she helps entrepreneurs build profitable, purpose-driven businesses without sacrificing peace or passion. With over 20 years of leadership experience and a background in project management, she teaches systems, mindset, and strategy that enable creative professionals, like food bloggers, to grow sustainably, delegate effectively, and avoid burnout. Her coaching blends structure and...
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781: Stop Forcing Creativity - How To Plan And Manage a Repeatable Workflow To Prevent Burnout with Vinny DelGuidice
Eat Blog Talk
Vinny DelGuidice teaches us how to build a sustainable food blogging workflow using batching, planning ahead, and reusing what already works. Vinny DelGiudice is the creator of Always From Scratch, an Italian-American family food blog he started six years ago. He is a professional photographer, dad, and husband who focuses on developing nostalgic family recipes from his and his wife’s childhood, meals that make it easier for families to sit down at the table and enjoy time together. Burnout is not a requirement for success. Vincent shares how he stopped forcing creativity, built a repeatable...
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780: “I Decided I Was Going to Be the Driver” - Leaving a 9-to-5 for Full-Time Blogging with Cheryl Norris
Eat Blog Talk
Megan chats with Cheryl Norris about what the transition from corporate employee to full time blogger really looks like and how to navigate it with purpose. Cheryl Norris is the founder of the Bakes by Brown Sugar baking blog, where she specializes in baked goods for the homebaker. She combines her technical background as a mechanical engineer and self-taught baker to write detailed recipes and explain the baking science behind her recipes. She lives in Porltand, OR with her husband. She recently left her full time job and now operates her food blog full time. In addition to her business,...
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779: The Instagram Strategy Behind 200K Followers (In 5 Minutes) with Natalie Battaglia
Eat Blog Talk
Natalie Battaglia teaches us simple and sustainable Instagram growth strategies that attract loyal followers without burnout. Natalie Battaglia is the founder of The Mindful Mocktail, a blog and Instagram community dedicated to helping people celebrate without alcohol. What began as a way to share simple, beautiful mocktails has grown into a global destination for wellness-inspired drinks that anyone can make at home. Through her website, social channels, and book The Mindful Mocktail, Nat inspires people to drink mindfully, explore new flavors, and find joy in the ritual of making a beautiful...
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778: Is Your Blog Ready for AI Search? The AEO Strategy You Need Now with Hanelore Dumitrache
Eat Blog Talk
Hanelore Dumitrache explains Answer Engine Optimization (AEO) and what bloggers must change now to stay visible in an AI driven search world. Hanelore is a food blogger, AI strategist, and founder of the tech startup Whimzi AI. She helps creators and businesses future-proof their work through innovative, human-centered AI solutions. Hanelore is also the creator of AEO Audits, a pioneering framework that teaches bloggers how to stay visible in AI-driven search. Her mission is to make AI approachable, practical, and genuinely exciting for everyone. Search has transformed and AI engines no longer...
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777: The Framework That Helped Build a 7-Figure Brand (And Can Work for You, Too) with Lindsay Pinchuk
Eat Blog Talk
Megan chats with Lindsay Pinchuk about simplifying your marketing through her SWEEP framework so you can finally stay consistent without burning out. Lindsay is an award-winning entrepreneur, consultant, and small business mentor who’s among the less than 1% of female founders to successfully lead her company through an acquisition. She built her first company, Bump Club and Beyond, from just $500 into a 7-figure brand with partnerships that included Target, Nordstrom, Huggies, and Unilever, reaching over 3 million people every month before selling the business to a large agency holding...
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776: Hormone Cycles, Focus, and Doing Less for Bigger Results with Megan Flatt
Eat Blog Talk
Megan chats with Megan Flatt about how your hormone cycle affects your ability to focus and the simple shifts that let you work smarter, protect your brain and get bigger results by doing less. Megan Flatt is the founder of Let’s Collective, a business strategy firm helping entrepreneurs achieve more revenue, time, and fulfillment—without the hustle. Megan is also the author of Focused: Reclaim Your Time, Ditch Overwhelm, and Do Less Better, where she blends research and practical strategies to help people do less, better. When she’s not strategizing, Megan can be found with a stack of...
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775: How to Build A Mindset That Makes You Unstoppable With Tasheena Womack
Eat Blog Talk
Tasheena Womack teaches us how to break free from perfectionism, reframe failure and build the kind of mindset that makes you unstoppable. Tasheena founded Simply Tasheena in 2011 as a lifestyle blog that has since partnered with major brands including Disney, Goya®, Hilton, Mazda, and Kodak. With a Master's degree in Organizational Management and Leadership, she has built multiple successful ventures and spoken at over 100 organizations throughout the tri-state area. Tasheena specializes in helping entrepreneurs develop the mindset strategies needed to transform creative passions into...
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774: Best Organic Traffic Strategies That Help Food Bloggers Grow With Kat Duncan
Eat Blog Talk
Megan chats to Kat Duncan about sustainable organic traffic and why intentional content, email strategy and high volume output matter more than chasing trends. Kat is the CEO of Honeycomb Media, a women-owned and operated marketing agency that works primarily with food bloggers. Passionate about marketing and social media from a young age, Kat has spent the past five years helping bloggers grow their online presence. Under her leadership, Honeycomb Media has become especially strong at driving organic traffic for food bloggers. She lives on the coast of South Carolina with her husband and...
info_outlineIn episode 662, Christina Jolam and Nadia Shatila share how they were able to recover from devastating traffic loss following Google's Helpful Content Update (HCU).
Nadia is the blogger behind Simple And Fraiche, a website dedicated to sharing wholesome recipes that utilize real foods with minimally processed ingredients. Her goal is to help people create recipes that not only fuel their bodies but also taste great.
Christina Jolam helps home chefs get confident cooking seafood through her site, Weekday Pescatarian. The former communications consultant creates foolproof fish recipes that work whether you're shopping at a Portuguese fish market or your local grocery store. Cooking and writing from her adopted home in Portugal, she helps her followers master restaurant-quality seafood dishes and build a delicious, fish-forward lifestyle.
In this episode, you’ll learn how to endure long periods of traffic loss and decide what action you should take to successfully regain momentum.
Key points discussed include:
- Accept the reality of change: Google updates aren’t personal; they aim to improve user experience. Adapting to change is key to long-term success.
- Assess and improve your content: Review existing posts with a fresh perspective—focus on user experience, clarity, and overall helpfulness.
- Strengthen EEAT (Experience, Expertise, Authoritativeness, Trustworthiness): Build credibility by showcasing expertise in your niche through an updated about page, author bios, and citations.
- Optimize technical aspects: Ensure images, alt text, interlinking, and post formatting enhance usability and search visibility.
- Diversify traffic sources: Relying solely on Google traffic is risky—invest in Pinterest, email lists, social media, and brand partnerships.
- Update and refine posts regularly: Revisiting older content with new insights keeps your blog relevant and valuable.
- Stay curious and keep learning: Instead of blaming algorithm changes, focus on learning, adapting, and finding new ways to serve your audience.
If You Loved This Episode…
You’ll love Episode 648: How to Bounce Back and Thrive After Significant Google Traffic Loss with Jules Grasekamp
Connect with Christina Jolam
Connect with Nadia Shatila