672: How To Thrive (Not Just Survive) as A Recipe Blogger in 2025 with Dana Shrager
Release Date: 03/31/2025
Eat Blog Talk
In episode 701, Megan celebrates reaching 700 episodes by bringing her team together to answer your questions about food blogging, content creation, mindset and life. Dan Porta is a team builder at heart, currently growing Strategic Partnerships for Eat Blog Talk and further developing in-person events. With past experience in educational travel, Dan has cultivated a passion for bringing people together and facilitating positive learning experiences where meaningful connections can flourish. It's all about other people :) Catharina is a podcast producer, video editor and social media expert...
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Feeling overwhelmed? In this episode, I share five powerful affirmations to help you stay calm, grounded, and resilient through even the toughest weeks. We all hit those weeks where everything feels overwhelming, and it’s tough to find our footing. In today’s episode, I’m sharing five affirmations that have truly helped me stay grounded during chaotic, stressful times. These simple but powerful phrases can shift your mindset and give you a real sense of peace when you need it most. Action Plan: 1 - Relax, Trust, Let Go, Surrender: Anchor yourself by releasing control and allowing things...
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In episode 699, Megan chats to Reed Dunn about how discovering the Food Social platform helped him combat creator isolation and reignite his passion for food blogging. Reed Dunn's journey in the kitchen began as a young child in small-town Kansas, where he spent hours learning how to cook by digging through cookbooks and mimicking what his mom was doing. In 2018, after a month of sharing what he was eating on Instagram, friends and co-workers encouraged him to start an account dedicated to his recipes. Pesto & Potatoes was born, and it's where he shares his passion for cooking through...
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In episode 698, Eloise Jennes talks about how what felt like a massive failure on Instagram actually became the catalyst for clarity, growth, and deep alignment in her food blogging business. Elo is a plant-based food blogger, meal prep expert, and founder of Cooking With Elo, where she helps stressed-out professionals, overwhelmed parents, and health-conscious students make healthy plant-based eating way more doable and way less chaotic. With her Master's in food innovation and obsessive love for systems, checklists, and pantry organization, Elo helps you feel confident in the kitchen, even...
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Here's a simple 5-step method I created to help stay calm, present, and grounded when you're facing uncertainty and bracing for the unknown. In this episode, I’m diving into a mindset strategy that helped me through a really intense week filled with anxiety and uncertainty. When life feels overwhelming and fear creeps in, it’s so important to have a simple plan to stay grounded. I’ll walk you through the exact five steps I used to calm my mind, stay present, and truly enjoy the moments that mattered most. If you ever find yourself stuck in a cycle of worry, these steps will help you find...
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In episode 696, Megan chats with Barbara Curry about how she launched a wildly successful second food blog that reached 100,000 monthly pageviews within months of starting. Barbara is the creator of Butter & Baggage and Easy Southern Desserts, where she shares her passion for approachable, home-cooked Southern recipes. She started Butter & Baggage in 2014, bringing decades of experience to help home cooks create delicious meals with confidence. In 2024, she launched Easy Southern Desserts to focus exclusively on indulgent, foolproof sweets inspired by Southern traditions. Through her...
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In episode 695, Jonathan Feniak walks us through the legal essentials every food blogger needs to confidently turn a blog into a full-time business while mitigating legal risks. Lead Attorney Jonathan Feniak is a driving force behind LLCAttorney.com with a mission to make quality legal guidance accessible to business owners and individuals across the United States. Specializing in asset protection, estate planning, and business formation, he provides practical solutions that empower clients to protect their assets and build strong legal foundations. In this episode, you’ll learn the...
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Learn how to become more efficient and intentional by thoughtfully pairing two tasks together, without adding stress or hustle to your day. Today’s episode is all about shifting your days with simple, intentional strategies. Instead of overwhelming yourself with frantic multitasking, I’m sharing easy ways to pair activities that naturally complement each other. These small changes have helped me be more productive, efficient, and energized without adding stress. I can’t wait for you to try them and see how they transform your workflow too! Action Plan: 1 - Knock out admin work while...
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In episode 693, Megan chats to Morgan Peaceman about building strong systems that support both content creation and content maintenance for food bloggers. Morgan Peaceman has been blogging for the last 6 years, but only really went all in as of 2023. Her approach to food blogging and recipe development comes from her love of quick and easy family friendly recipes, with fresh, simple ingredients that makes all her recipes accessible for the most novice of cooks. In this episode, you’ll learn how to create sustainable systems for updating and publishing blog content while avoiding burnout and...
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In episode 692, Megan interviews James Baldwin from Raptive about strategies to increase your ad revenue, optimize your website for better performance, and tackle evolving challenges in the food blogging space—including AI content theft and third-party cookie changes. James and his team of ad performance experts work to help creators make as much money as possible by analyzing network data, troubleshooting ad issues, and designing ad strategies for industry-leading RPMs. James lives is Fargo, North Dakota with his wife and two kids and farms on the occasional summer/fall weekend. In this...
info_outlineIn episode 672, Megan chats to Dana Shrager about how to stand out in today’s crowded online food blogging space by embracing authenticity and developing a unique voice.
Dana Shrager is the recipe creator at Dana’s Table, where she shares recipes for Jewish holidays and healthy-ish family dinners. She started a recipe website 13 years ago to share recipes with family and friends. Three years ago, she rebranded and began running her site full-time. Now, she helps readers from around the world feel confident cooking and gathering loved ones around their holiday tables.
In this episode, you'll learn how to develop a distinct blogging voice, build trust with your audience, and create content that resonates in a rapidly evolving digital landscape.
Key points discussed include:
- Find Your Unique Point of View: Defining your niche and personal style helps you stand out among the many food blogs online.
- Authenticity Matters: Readers connect more with real, relatable content rather than polished perfection.
- Communicate Your Expertise: Share your recipe testing process, pitfalls, and tips to build credibility.
- Leverage Audience Engagement: Engage with your readers via social media, email, and community groups to understand their needs.
- Be Transparent with Your Process: Explain why your recipe works, how you developed it, and what makes it special.
- SEO and Passion Go Hand in Hand: While SEO research is essential, choosing recipes that align with your expertise will attract a loyal audience.
Connect with Dana Shrager