#60 Building a Digital-First Business from the Ground Up | Kimberly Ann-Jimenez #OnlineFirst2020
Release Date: 05/07/2020
The Fire Show
In this episode, I'm talking to John Arrow, who just sold his digital development company, Mutual Mobile. We discuss what goes on when a company is sold, the advent of AI in 2023, and what the future might look like for humanity with AI.
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In this episode, I share the first lesson from the course "Bad-Ass B2B Guide" from Josh Braun. Really powerful stuff.
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I want to introduce you to our guest today, Anna Kostroun, CMO and NewRocket. As soon as Anna and I jumped on a call, we instantly connected. She started her career in marketing at Dell, a company I was also at. After leaving Dell serving in CMO operations, she moved on to another Austin tech powerhouse, Rackspace, where she served in Field Marketing and as Head of Performance Marketing. In this episode, we talk about the nuances of marketing, what really goes into marketing strategy, and the challenges of business marketing must overcome today. Enjoy.
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As part of what we do at Full Clinics, I wanted to share what I've learned by working with doctors in the healthcare space, especially as it comes to prospective patient psychology around how to make them choose your clinic over others. Full List of Episodes: https://www.thefireshow.com/
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Welcome back to The Fire Show! After a big big sabbatical, we are back. In this episode I share why. Check out more: http://thefireshow.com/
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In this episode, Moby opens up about his struggles with The Fire Show.
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Hosted by Moby, CEO of Fireshow Media: https://www.fireshowmedia.com/
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Hosted by Moby, CEO of Fireshow Media: LinkedIn: Instagram: https://www.instagram.com/notthatmoby
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I want to jump in here and say something real quick: If you don't manage your emotions as an entrepreneur, you will lose.
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If you'd like the PDF book "How to Build Long-term Business Relationships at Networking Events":
info_outlineKimberly Ann-Jimenez is the founder of The Business Lounge, a serial entrepreneur and killer digital marketer. She's been able to transition from freelancing to building a successful digital membership site (one that I'm a part of), and excels at focusing on revenue. One of her mantras is "Profitability > Popularity", and I couldn't agree more.
In this episode, pulled from Online-First Summit, I ask her how she built her digital offerings from the start, the ins and outs of how she operates, and how to get customers to buy from you, even before you make something.
Grab your tickets for Online-First Summit 2020 at 20% off with the code 'subscribers': http://www.onlinefirstsummit.com/