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ep803 - Ten with Ken 2024 Holiday Special! show art ep803 - Ten with Ken 2024 Holiday Special!

Ten with Ken (Video)

Join Ken Steele for a romp through the best moments from more than 100 higher ed holiday greeting videos from around the world, selected from almost 500 collected so far this month! Previous years' Holiday Special roundups appear in this Ten with Ken playlist: Check out the full versions of these videos in the 2024 Holiday Special Shortlist: Check out the full collection of 2024 videos in this even longer playlist:  

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Matthew Tsang: Becoming a JEDI Marketer! show art Matthew Tsang: Becoming a JEDI Marketer!

Ten with Ken (Video)

Marketing and communications professionals working in higher education are more conscious than most that they serve incredibly diverse audiences and stakeholders, and of the vital importance of equity and inclusion. (Today’s students can quickly become outspoken protestors in the face of what they perceive as injustice.) This week, Ken Steele sits down with Matthew Tsang, co-founder of inclusive communications agency AndHumanity, to discuss what he calls “JEDI” principles of Justice, Equity, Diversity and Inclusion. “Justice is at the forefront for us,” Matthew explains. His agency,...

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Niagara Makes a Splash! (ep801) show art Niagara Makes a Splash! (ep801)

Ten with Ken (Video)

In this episode of Ten with Ken, host Ken Steele sits down with Dorita Pentesco, Director of Marketing & Recruitment at Niagara College, and Carmen Serravalle, Vice-President Creative at , to discuss the “refresh” launched this month of the 15-year-old Niagara College brand. NC’s circular “blue button” logo was originally introduced in 2009, and was immediately embraced by staff and students – who suddenly started buying and wearing branded clothing. The unique shape lent itself to external signage, buttons, and even application to the butt end of beer kegs at the campus...

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2024 Back-to-School Special! (ep 800) show art 2024 Back-to-School Special! (ep 800)

Ten with Ken (Video)

“Ten with Ken” returns for its 8th season with a special double episode distilling the best moments from literally hours of welcome back, orientation, move-in and kick-off videos, from more than 100 colleges and universities. Students overcome their anxieties and homesickness by celebrating, dancing, screaming and clinging to their stuffed animals and favourite comfort foods. They’re distracted by concerts, midway rides, marching bands, fireworks, confetti cannons, and so much more. Some schools play games too, staging their own versions of “Cash Cab,” “Undercover Boss,” or...

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String Quartets to Marching Bands!  2023 Holiday Special, Part 5 show art String Quartets to Marching Bands! 2023 Holiday Special, Part 5

Ten with Ken (Video)

Once again, Ken Steele scoured the interwebs and collected more than 240 higher education holiday greeting videos (released as of December 21 2023). Setting aside the sermons, concerts, animated cards and talking heads, he shortlisted the best and presented them to a jury of marketing professionals in a 2-hour livestream on Eduvation Circles. A series of episodes will bring you all the fun of Ken’s annual collection of higher ed holiday greeting videos - It’s the next best thing to being there! In part 5, Ken looks at the best of 2023’s higher ed “Musical Performances,” from string...

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Holiday Goodwill!  2023 Holiday Special, Part 4 show art Holiday Goodwill! 2023 Holiday Special, Part 4

Ten with Ken (Video)

Once again, Ken Steele scoured the interwebs and collected more than 240 higher education holiday greeting videos (released as of December 21 2023). Setting aside the sermons, concerts, animated cards and talking heads, he shortlisted the best and presented them to a jury of marketing professionals in a 2-hour livestream on Eduvation Circles. A series of episodes will bring you all the fun of Ken’s annual collection of higher ed holiday greeting videos - It’s the next best thing to being there! In part 4, Ken looks at the best of 2023’s higher ed “Acts of Goodwill,” and other vids...

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Presidents Home Alone!  2023 Holiday Special, Part 3 show art Presidents Home Alone! 2023 Holiday Special, Part 3

Ten with Ken (Video)

Once again, Ken Steele scoured the interwebs and collected more than 240 higher education holiday greeting videos (released as of December 21 2023). Setting aside the sermons, concerts, animated cards and talking heads, he shortlisted the best and presented them to a jury of marketing professionals in a 2-hour livestream on Eduvation Circles. A series of episodes will bring you all the fun of Ken’s annual collection of higher ed holiday greeting videos - It’s the next best thing to being there! In part 3, Ken looks at the best of 2023’s higher ed “Holiday Parodies,” including plenty...

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Holiday Contests and Competitions!  2023 Holiday Special, Part 2 show art Holiday Contests and Competitions! 2023 Holiday Special, Part 2

Ten with Ken (Video)

Once again, Ken Steele scoured the interwebs and collected more than 240 higher education holiday greeting videos (released as of December 21 2023). Setting aside the sermons, concerts, animated cards and talking heads, he shortlisted the best and presented them to a jury of marketing professionals in a 2-hour livestream on Eduvation Circles. A series of episodes will bring you all the fun of Ken’s annual collection of higher ed holiday greeting videos - It’s the next best thing to being there! In part 2, Ken looks at the best of 2023’s “Holiday Shout-Outs,” “Holiday Hand-Offs,”...

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Merry, Bright & Furry!  2023 Holiday Special, Part 1 show art Merry, Bright & Furry! 2023 Holiday Special, Part 1

Ten with Ken (Video)

Once again, Ken Steele scoured the interwebs and collected more than 240 higher education holiday greeting videos (released as of December 21 2023). Setting aside the sermons, concerts, animated cards and talking heads, he shortlisted the best and presented them to a jury of marketing professionals in a 2-hour livestream on Eduvation Circles. A series of episodes will bring you all the fun of Ken’s annual collection of higher ed holiday greeting videos - It’s the next best thing to being there! In part 1, Ken looks at a sprinkling of "Festive & Bright" campus events and tree lighting...

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Third Spaces on Campus show art Third Spaces on Campus

Ten with Ken (Video)

Our 5-part series on Forward-Looking Facilities concludes with a look at the informal communal spaces on campus, in-between faculty offices and labs, or student dorms and classrooms. These so-called "Third Spaces" are home to some of the most valuable interactions between students, staff and faculty alike... In Part 5, "Third Spaces," Ken describes the gradual evolution of higher ed campuses from "introverted" retreats to more extroverted "collision spaces," where informal and serendipitous interactions can spark revolutionary ideas and unexpected illumination. These learning commons and...

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This week, Ken Steele chats with Maureen Adamson, president of Fleming College, about how higher ed leaders can sustain a culture of innovation on campus, particularly by investing in our people.

 

“The most important thing” Maureen says, is to “give the gift of time” to front-line faculty and staff to reflect and innovate.  “It can’t be someone in a back room trying to think something up.” We also need to invest in our people. “We want our faculty to be best in class; that requires investment and professional development.” It’s also important to bring in external perspectives for lectures and workshops, to help campus personnel “think outside the box” and “beyond our navel,” to be exposed to the many innovative ideas out there in higher ed around the world. “There’s a lot of fabulous stuff out there that is mind-blowing,” she observes.

 

Maureen has publicly committed that, even in times of serious budgetary pressure, “there will be no cuts to professional development at Fleming College.” Ken observes that it seems particularly appropriate for institutions committed to education, to also be committed to the continuing education of their people. “There is no evidence to say that cutting PD is helpful,” Maureen observes wryly.

 

From her career experience in the healthcare sector, Maureen has learned that research, whether pure or applied, requires some tolerance for mistakes. “We have to give people the opportunity to take a risk, and to make mistakes… That’s the only way we’re going to get to that point of innovation.” Between academic rigour and public-sector accountability, Ken points out, public colleges and universities experience a compound, cultural “double whammy” that discourages innovation and risk-taking, particularly at the levels of middle management and front-line staff and faculty.  Maureen emphasizes that “it’s all about accountability,” and accountability frameworks need to allow front-line personnel to take some calculated risks. “These kinds of approaches are all hands on deck, and they’re very iterative.”

 

From her experience in government, Maureen knows first-hand that bureaucracy “is very risk averse.” Colleges are fortunate to be a few steps removed from that bureaucracy, and to have some latitude “to change things up.”  Maureen believes we have to shift the centre of power to faculty in the classroom, and to the student experience itself.  Finally, she observes, in a bureaucratic environment, even if people don’t want to hear it, “you always must speak truth to power… It allows you to sleep at night.”

 

Maureen Adamson is president of Sir Sandford Fleming College, in the region of Peterborough Ontario.  She has 25 years of leadership experience in PSE, healthcare, government and the not-for-profit sector. She has previously served as President & CEO of the Michener Institute for Applied Health Sciences and of Cystic Fibrosis Canada, as VP Corporate Services at Mohawk College, and as Deputy Minister of both Tourism, Culture and Sport and of the Status of Women for the government of Ontario.

 

A sincere thank-you to Fleming College for arranging the onsite videography for this episode.

 

Next week, Ken’s conversation with Maureen Adamson concludes with her thoughts on how to nurture a culture of innovation on campus by investing in our people. To be sure you don’t miss it, take a moment to subscribe at http://eduvation.ca/subscribe/

 

And if you would like to host 10K at your campus, more information is available at http://eduvation.ca/twk/site-visits/