Strategies For Effectively Marketing a City As A Tourist Destination, with Michael Woody of Visit Seattle
Travelpreneur: The Travel Business Podcast
Release Date: 02/29/2024
How Martinique Lewis is Making the Industry More Inclusive with the ABC Travel Green Book
Travelpreneur: The Travel Business Podcast
Episode Topic: In this episode, we dive into the transformative impact of technology on travel for marginalized communities, focusing on the groundbreaking work of Martinique Lewis and the ABC Travel Green Book app. Martinique shares her journey in creating a platform that not only highlights black-owned businesses globally but also aims to fill a gap in the market by addressing the unique needs and preferences of Black travelers. We discuss the app's future, including the integration of AI technology tailored to Black travel preferences, and the importance of representation and inclusivity in...
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Discover the Secrets of Belgian Beer with Liselot CauraThe Visionary Behind Beer Secret
Travelpreneur: The Travel Business Podcast
EpisodeTopic: In this episode of Travel Preneur, Meghan McSwain explores the vibrant world of Belgian beer culture with Liselot Caura, the founder and owner of Beer Secret. The discussion takes listeners on a journey through the...
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Crafting Authentic Culinary Tourism with Kevin Durkee of Culinary Adventure Co
Travelpreneur: The Travel Business Podcast
Episode Topic: In this captivating episode of , we get into the essence of a culinary food tour in Toronto and how it offers a unique way to experience the city's diverse food scene with , the culinary tourism leader and owner of Kevin shares insights into what makes these tours stand out, from the authenticity of the experiences to the rich stories behind each local vendor. The discussion also delves into the growth of Culinary Adventure Co and its impact on supporting local businesses. This episode is a must-listen for anyone interested in culinary tourism and discovering Toronto through...
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The Intersection of Travel, Gaming, and Tech with Alex Govoreanu at Questo
Travelpreneur: The Travel Business Podcast
Episode Topic: In this captivating episode of , we get into the innovative world of city exploration games in travel with , CEO and co-founder of . Questo is a platform that transforms city exploration into an immersive adventure, blending puzzle-solving and role-playing elements to create unique experiences. With games available in over 500 cities, Questo offers travelers and locals alike a new way to discover urban landscapes. Alex shares the inception of Questo, discussing the inspiration behind the platform and how it has changed the way people interact with cities. This episode sheds...
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Aligning Values with Travel Branding with Kristin Richards of In Flow Design Co.
Travelpreneur: The Travel Business Podcast
Episode Topic: In this captivating episode of , we welcome , the creative lead and founder of Kristin shares her extensive experience in visual branding with website engagement, emphasizing its critical role in the travel industry. From the importance of a well-designed logo to the psychological impact of color choices, Kristin provides valuable insights for travel business owners looking to create a lasting first impression and establish a strong online presence. This episode dives deep into the strategies and elements that make a travel website not only visually appealing but also highly...
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Trends of Unique Female Travel with Becky Lukovic of Bella Travel Planning
Travelpreneur: The Travel Business Podcast
Episode Topic: In this captivating episode of , we get into a journey of empowering women travelers and crafting unique itineraries with , a luxury travel designer and founder of . Becky brings over 20 years of experience in the travel industry, specializing in crafting bespoke itineraries that cater to the unique interests of her clients. This episode dives deep into her approach to luxury travel, her role in empowering women travelers through the Bella Travel Women's Travel Club, and the future of female travel. Becky shares her insights on creating personalized travel experiences, the...
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Entrepreneurial Adventure with Marc Moscato and Buffalo Bike Tours & Rentals.
Travelpreneur: The Travel Business Podcast
Episode Topic In this episode of , host Megha McSwain takes listeners on an exhilarating journey through the streets of Buffalo, New York, alongside , the innovative founder of . Marc's unique blend of passion for public history and biking culminates in guided bike tours that unveil Buffalo's rich heritage. The episode explores Marc's transition from traditional public history roles to creating engaging bike tours, which offer a fresh perspective on Buffalo's past and present. Listeners will gain insights into how Buffalo’s history, from its industrial heyday to its modern revitalization,...
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Personalized Travel Photography by Christy Hunter with Photowalk Nashville
Travelpreneur: The Travel Business Podcast
Episode Topic In this episode of , Megha McSwain takes listeners on a creative journey into the world of travel photography with , the visionary CEO and founder of . Christy has redefined the vacation experience by blending photography with local exploration, offering tourists a unique way to capture their travel memories. Through Photowalk Nashville, guests can enjoy personalized photography sessions while discovering hidden gems in the city. This episode delves into how Christy’s passion for travel and photography inspired her to create a business that not only provides stunning photos but...
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Maximizing Customer Engagement in Travel with Meghan Forbes from Fotaflo
Travelpreneur: The Travel Business Podcast
Episode Topic: In this episode of , host Megha McSwain welcomes , the Director of Sales at The discussion centers around how Fotaflo is revolutionizing the way tour and activity operators engage with their guests through an innovative customer referral and remarketing platform. Forbes explains the origins of Fotaflo and the significant gap it aims to fill in the market by transforming the transient nature of tour experiences into lasting memories. This episode gets into the importance of capturing and sharing these moments to extend customer relationships far beyond the tour's end, ultimately...
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The Magic of Food Tours in SLO with Agnee Johnson of Taste of Slow
Travelpreneur: The Travel Business Podcast
Episode Topic In this episode of , host Megha McSwain gets into the innovative realm of culinary tourism with , the founder of in San Luis Obispo, California. Angee shares her journey of starting a unique food tour business that blends culinary delights with local culture and history. The episode uncovers how Taste of Slo Walking Food Tours offers a distinct and immersive experience for visitors, making them feel connected to San Luis Obispo in a meaningful way. Angee discusses the inspiration behind her venture, her passion for food tours, and how she leverages her...
info_outlineEpisode Topic:
In this captivating episode of TravelPreneur, we engage Michael Woody, from Visit Seattle, in the heart of Travel Advocacy with a focus on strengthening community engagement and boosting economic prosperity through tourism. The discussion uncovers the transformative power of tourism on local communities and economies. This episode promises to offer invaluable insights into the strategies that drive successful destination marketing and the role of advocacy in shaping a thriving travel industry. We explore the multifaceted impact of travel advocacy on Seattle's growth and how it can serve as a blueprint for destinations worldwide.
Lessons You’ll Learn:
This episode is a treasure trove of wisdom for anyone interested in the intricate dance between travel advocacy, community engagement, and economic growth in the travel sector. Listeners will learn the importance of building strong relationships with government entities, the strategic use of data and research in advocacy efforts, and innovative marketing strategies for post-pandemic recovery. Michael Woody shares firsthand experiences and lessons on how travel advocacy can lead to significant policy changes, enhance local employment opportunities, and ultimately foster economic prosperity in tourism-dependent regions. Prepare to be enlightened on the power of travel advocacy in transforming destinations and creating sustainable growth.
About Our Guest:
Michael Woody, our distinguished guest, serves as the Senior Vice President of Community Engagement and Public Affairs at Visit Seattle. With a storied career spanning various facets of the hospitality and tourism industry, Michael brings a wealth of knowledge and a unique perspective on travel advocacy. Michael's passion for service, combined with his expertise in tourism marketing and advocacy, has contributed significantly to Seattle's reputation as a premier travel destination.
Topics Covered:
The enlightening conversation covers a wide range of topics essential for understanding the current and future landscape of the travel industry. We delve into the critical role of travel advocacy in enhancing community engagement, navigating government relations, and promoting economic prosperity. The discussion highlights Visit Seattle's innovative strategies for destination marketing, the impact of advocacy on tourism policies, and the organization's efforts to leverage data for effective advocacy. Additionally, we explore future trends in travel marketing, upcoming projects from Visit Seattle aimed at boosting the region's economic prosperity, and Michael's invaluable advice for aspiring travel professionals.
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