Work Your Passion
The Backroad
How do find passion in your work? That’s the question we’re tackling in this week’s episode of The Backroad, as The Mainah Man meets with special guests to discuss doing what you love even when it's not always easy. 00:00 Intro 1:20 At This Juncture 6:48 Earful 21:57 From A to Q 38:26 Close On The Backroad you'll follow the career of Ethan Levesque, a video production specialist, marketing strategist, and passionate storyteller. Through his wholesome comedy style and brand, The Mainah Man, Ethan has earned 23 Million likes, and over a million followers on social media. Using the...
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The Truth About Branding Nobody Tells You
The Backroad
What does it mean to build a brand that truly stands out? That’s the question we’re tackling in this week’s episode of The Backroad, as The Mainah Man breaks down the power of identity in shaping your business. Plus, Ethan shares the story behind naming Northern Oak Media and offers practical tips for crafting a brand that’s consistent, authentic, and built to last. 00:00 Intro 1:12 At This Juncture 4:03 Story Time 13:09 Earful 20:40 Shop Talk 28:35 Close On The Backroad you'll follow the career of Ethan Levesque, a video production specialist, marketing strategist, and passionate...
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Trust Your Gut: The Secret to Smarter Business Decisions
The Backroad
How can you trust your gut when making important decisions? That’s the question we dive into in this week’s episode of The Backroad, as Ethan explains the importance of intuition in guiding both big and small decisions in your business. He breaks down how to tune into your inner CEO, navigate tough choices with confidence, and balance your instincts. Plus, The Mainah Man reminds you not to let fear hold you back from trusting yourself, even when the spreadsheets tell you otherwise. 00:00 Intro 1:02 At This Juncture 3:58 Story Time 11:02 Earful 20:25 Close On The Backroad you'll follow the...
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How to Post Video Content Everyday
The Backroad
How many times should your brand be posting on social media? That’s the question we explore in this week's episode of The Backroad, as Ethan explains how many times your brand should be posting on social media, and breaks down exactly how to make an ideal content calendar that satisfies the needs of your audience. Additionally, The Mainah Man begs you to keep your sales posts to a minimum.
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How to Harness The Power of YouTube
The Backroad
This week, the Backroad partners with special guest Zachary Greaton, to discuss the strategies and obstacles in the video production industry that have guided our careers, and share work stories spanning from Maine, to LA and Atlanta.
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How To Know If You're A Jerk
The Backroad
This week, The Backroad explores the many methods of identifying a jerk, and teaches the 5 steps you need to follow in order to be less of one. The Mainah Man also explains his professional opinion on censorship on social media.
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Your Marketing Strategy Sucks
The Backroad
This week onThe Backroad, Ethan explores the wide world of marketing strategies, from podcasts and ad campaigns, to FAQ clips and airdropping unnerving photos to strangers. Plus, The Mainah Man explains how content machines are the most effective and efficient strategies to incorporate into your social media efforts.
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Follow These Universal Laws To Win In Business
The Backroad
This week on the Backroad, Ethan celebrates his 2nd anniversary as a fully self employed business owner by offering 6 valuable pieces of advice to like-minded entrepreneurs. We also discuss the rules of the universe that apply to your business, and The Mainah Man defines the best release schedule to win on social media.
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Leaning To Learn
The Backroad
This week, Ethan explains the learning curve, explores the best ways to learn, and uses the rule of 100 to showcase just how powerful you really are. Plus, The Mainah Man tell some stories about hiking, guitar hero, and a rubix cube.
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Working With Your Friends
The Backroad
This week, Ethan gives his definition of friendship, and we discuss the best strategies to employ when it comes to friendships in the workplace. The Mainah Man also rants about the value of a $20 bill.
info_outlineThis week on The Backroad, Ethan recounts the many adventures of his recent business trip to Vegas with his sister. With an awkward massage, a beautiful round of golf, an International Pizza Expo, a week of glorious meals, and 100,000 steps behind him, Ethan teaches us how to go broke in Vegas, without gambling.