Episode 315: When to Cancel vs When to Keep a Class
fitSpot Guru
What We Cover In This Episode: Why knowing the financial baseline, and “break-even point” when evaluating class profitability and fixed costs is crucial for studio owners [5:08] How to approach evaluating attendance trends and what to track [6:09] The way that balancing instructor versus owner-led classes will indicate financial risk [7:24] A reminder to always consider the ripple effect of cancellations and the full impact doing this can have [7:59] How to communicate class changes proactively by presenting them as a strategy to better serve members [9:09] What you...
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Episode 314: Decision Fatigue Is Real: How to Keep Making Smart Choices When You’re Tapped Out
fitSpot Guru
What We Cover In This Episode: Why it’s so important that business leaders and owners learn to recognize the subtle signs of decision fatigue now, before it’s too late [5:04] How to audit your decision load by identifying and offloading low-impact, repetitive choices [6:27] The magic that happens once you implement default settings for your life and business [7:45] Tips and strategies for designing a system that protects creative energy [10:05] The way to begin mastering the critical business strategy of finding your 'good enough' point [11:22] What the...
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Episode 313: The Features You Didn’t Know You Needed (and Already Have)
fitSpot Guru
What We Cover In This Episode: Why Spot Booking is now free for all studios and how it can be used for safety, accessibility, and improving the client experience [3:27] The way to offer a premium experience to your top-tier clients by using Spot Booking early access for priority class registration [10:55] A new functionality that helps studio owners save on credit card processing fees [12:52] How to restrict classes based on experience level (using tag-based restrictions [24:11] Quotes: “Any report that is technically a client facing list, so your sales report, client...
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Episode 312: New Year, New Vibes — Prepping Your Studio for a Fresh Start
fitSpot Guru
What We Cover In This Episode: Tips for maximizing the end of the year by strategically treating December like an “off-season” [5:15] How to create maximum impact with minimal effort during this time [5:45] Why it's essential view your business as a marathon, and reset expectations before the January rush hits [6:20] What you can do to visually revitalize your space and the reasons this is such an important process [9:46] How to retain staff and optimize performance as you approach a brand-new year [10:19] Why you must test your funnels and ensure the client...
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Episode 311: Manager or Master Multitasker
fitSpot Guru
What We Cover In This Episode: The key indicators that signal your business is ready for a manager, moving you from being the bottleneck to stepping back and focusing on growth [3:36] Some of the red flags that will indicate it is not the right time for you to hire a manager [10:36] Actionable advice on finding the right leader who will multiply your impact, not just manage your current chaos [14:16] The way that listing specific daily, weekly, and monthly responsibilities prevents confusion and ensures you hire a manager who manages, not a co-owner who creates [16:10] How to...
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Episode 310: Small Core Staff vs. Large Staff — Which Is Right for Your Studio?
fitSpot Guru
What We Cover In This Episode: How to assess your financials by analyzing what percentage of your monthly revenue is dedicated to payroll [3:16] What clients really value and prefer in the studio in terms of staffing [4:07] What happens when you define your ideal allocation for teaching, managing staff, and business growth [6:08] How to approach growth and what you need to be evaluation and questioning as an owner [14:36] The main reasons why owners prefer small core staff over a larger one and the things to watch out for with this sort of model [17:32] Why owners...
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Episode 309: Studio Safety Basics
fitSpot Guru
What We Cover In This Episode: Why you must ensure every studio has the core safety tools on site [3:17] The key reasons that your staff should be equipped with basic emergency training [3:32] What to consider when building a culture of awareness and prevention [4:09] How to identify the non-negotiables that every studio should keep in its space [7:42] The importance of providing baseline training for all staff [8:01] The way to create clear protocols so safety becomes second nature, not an afterthought [9:11] A reminder to make sure to have the must-have tools on-site, such as a...
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Episode 308: Holiday Marketing Campaigns That Actually Work
fitSpot Guru
What We Cover In This Episode: What you can do to make gifting easy for your members [4:45] How launching campaigns by late October can help you avoid the "holiday noise" that starts around Thanksgiving [5:33] The key reasons why campaigns should be designed with tight retention dates [7:24] What to consider when doing a gift card push around the holidays [15:20] How creating a referral challenge can boost engagement and get you new clients [15:40] Things studio owners can do to leverage Black Friday and Small Business Saturday [16:00] Why pre-selling January memberships can be a...
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Episode 307: Why We Removed Chat (and What It Means for Your Studio)
fitSpot Guru
What We Cover In This Episode: Why the chat feature was removed from the FitDegree app, and how it strayed from the original goal we had for it [3:12] The timeline and impact of the chat feature's removal, including details on what will and won't be affected by the change [11:26] How studios can find alternatives for client communication now that the in-app chat is being removed [13:20] The best platforms for internal communication, and why they are better than in-app chat for staff [14:41] How to communicate this change to your members to keep the transition professional and...
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Episode 306: Hiring & Training Seasonal Staff
fitSpot Guru
What We Cover In This Episode: How to decide between seasonal hires or a skeleton schedule during busy periods [3:44] What to consider when building a streamline training plan for your team [9:27] Why you should use reporting tools to check last year's attendance data for better planning [11:56] The way to utilize onboarding cheat sheets to get new staff up to speed quickly [12:43] Why considering “shadow shifts” is an effective strategy when onboarding seasonal staff [13:09] The benefits of offering staff incentives for less desirable shifts [13:26] How announcing...
info_outlineWhat We Cover In This Episode:
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Details on the FTC negative option rule coming into effect May 14th and why compliance is key when it comes to protecting your boutique fitness business [3:51]
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The clear and easy to use option to keep your business compliant as well enhancing the client experience [5:38]
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How FitDegree provides control over in-app cancellation options [8:05]
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The new reporting feature in FitDegree that allows studios to track membership cancellations, along with optional push notifications for real-time alerts and more [11:07]
Quotes:
“This is going to be about transparency, it is about consumer protection, tha’s why it is being enforced, and it’s about making sure people don't feel trapped in a membership they can't get out of.” [Nick, 4:03]
“It is not a ‘nice to have’, it is a federal law. You need to stay compliant and it's one of those things that if you do a little bit of work upfront you are going to avoid legal headaches down the road. It’s also going to build trust with your clients.” [Nick, 4:46]
“We saw some softwares come out with this feature before us and they simply just threw a cancel button on there. We took our time… with our development team.” [Nick, 8:19]
LINKS:
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