Episode 289: What Could Go Wrong? Summer Events, Outdoor Classes & Staying Prepared
Release Date: 05/15/2025
Episode 315: When to Cancel vs When to Keep a Class
fitSpot Guru
What We Cover In This Episode: Why knowing the financial baseline, and “break-even point” when evaluating class profitability and fixed costs is crucial for studio owners [5:08] How to approach evaluating attendance trends and what to track [6:09] The way that balancing instructor versus owner-led classes will indicate financial risk [7:24] A reminder to always consider the ripple effect of cancellations and the full impact doing this can have [7:59] How to communicate class changes proactively by presenting them as a strategy to better serve members [9:09] What you...
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Episode 314: Decision Fatigue Is Real: How to Keep Making Smart Choices When You’re Tapped Out
fitSpot Guru
What We Cover In This Episode: Why it’s so important that business leaders and owners learn to recognize the subtle signs of decision fatigue now, before it’s too late [5:04] How to audit your decision load by identifying and offloading low-impact, repetitive choices [6:27] The magic that happens once you implement default settings for your life and business [7:45] Tips and strategies for designing a system that protects creative energy [10:05] The way to begin mastering the critical business strategy of finding your 'good enough' point [11:22] What the...
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Episode 313: The Features You Didn’t Know You Needed (and Already Have)
fitSpot Guru
What We Cover In This Episode: Why Spot Booking is now free for all studios and how it can be used for safety, accessibility, and improving the client experience [3:27] The way to offer a premium experience to your top-tier clients by using Spot Booking early access for priority class registration [10:55] A new functionality that helps studio owners save on credit card processing fees [12:52] How to restrict classes based on experience level (using tag-based restrictions [24:11] Quotes: “Any report that is technically a client facing list, so your sales report, client...
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Episode 312: New Year, New Vibes — Prepping Your Studio for a Fresh Start
fitSpot Guru
What We Cover In This Episode: Tips for maximizing the end of the year by strategically treating December like an “off-season” [5:15] How to create maximum impact with minimal effort during this time [5:45] Why it's essential view your business as a marathon, and reset expectations before the January rush hits [6:20] What you can do to visually revitalize your space and the reasons this is such an important process [9:46] How to retain staff and optimize performance as you approach a brand-new year [10:19] Why you must test your funnels and ensure the client...
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Episode 311: Manager or Master Multitasker
fitSpot Guru
What We Cover In This Episode: The key indicators that signal your business is ready for a manager, moving you from being the bottleneck to stepping back and focusing on growth [3:36] Some of the red flags that will indicate it is not the right time for you to hire a manager [10:36] Actionable advice on finding the right leader who will multiply your impact, not just manage your current chaos [14:16] The way that listing specific daily, weekly, and monthly responsibilities prevents confusion and ensures you hire a manager who manages, not a co-owner who creates [16:10] How to...
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Episode 310: Small Core Staff vs. Large Staff — Which Is Right for Your Studio?
fitSpot Guru
What We Cover In This Episode: How to assess your financials by analyzing what percentage of your monthly revenue is dedicated to payroll [3:16] What clients really value and prefer in the studio in terms of staffing [4:07] What happens when you define your ideal allocation for teaching, managing staff, and business growth [6:08] How to approach growth and what you need to be evaluation and questioning as an owner [14:36] The main reasons why owners prefer small core staff over a larger one and the things to watch out for with this sort of model [17:32] Why owners...
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Episode 309: Studio Safety Basics
fitSpot Guru
What We Cover In This Episode: Why you must ensure every studio has the core safety tools on site [3:17] The key reasons that your staff should be equipped with basic emergency training [3:32] What to consider when building a culture of awareness and prevention [4:09] How to identify the non-negotiables that every studio should keep in its space [7:42] The importance of providing baseline training for all staff [8:01] The way to create clear protocols so safety becomes second nature, not an afterthought [9:11] A reminder to make sure to have the must-have tools on-site, such as a...
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Episode 308: Holiday Marketing Campaigns That Actually Work
fitSpot Guru
What We Cover In This Episode: What you can do to make gifting easy for your members [4:45] How launching campaigns by late October can help you avoid the "holiday noise" that starts around Thanksgiving [5:33] The key reasons why campaigns should be designed with tight retention dates [7:24] What to consider when doing a gift card push around the holidays [15:20] How creating a referral challenge can boost engagement and get you new clients [15:40] Things studio owners can do to leverage Black Friday and Small Business Saturday [16:00] Why pre-selling January memberships can be a...
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Episode 307: Why We Removed Chat (and What It Means for Your Studio)
fitSpot Guru
What We Cover In This Episode: Why the chat feature was removed from the FitDegree app, and how it strayed from the original goal we had for it [3:12] The timeline and impact of the chat feature's removal, including details on what will and won't be affected by the change [11:26] How studios can find alternatives for client communication now that the in-app chat is being removed [13:20] The best platforms for internal communication, and why they are better than in-app chat for staff [14:41] How to communicate this change to your members to keep the transition professional and...
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Episode 306: Hiring & Training Seasonal Staff
fitSpot Guru
What We Cover In This Episode: How to decide between seasonal hires or a skeleton schedule during busy periods [3:44] What to consider when building a streamline training plan for your team [9:27] Why you should use reporting tools to check last year's attendance data for better planning [11:56] The way to utilize onboarding cheat sheets to get new staff up to speed quickly [12:43] Why considering “shadow shifts” is an effective strategy when onboarding seasonal staff [13:09] The benefits of offering staff incentives for less desirable shifts [13:26] How announcing...
info_outlineWhat We Cover In This Episode:
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Pre-event planning strategies to pay attention to when creating a successful outdoor event [4:56]
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The necessity of clear communication with attendees regarding location, parking, weather expectations, and what to bring [6:55]
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An important reminder to confirm location permits or partnership agreements before hosting outdoor fitness events in public spaces or other venues [12:09]
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More client communication tips that will set your event up for success [13:49]
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The basics of a contingency plan to have in place and other considerations to keep in mind in terms of logistics on the big day [15:10]
Quotes:
“I think this is a huge blunder when people don’t do this. You’re going somewhere new, and that means for existing clients that are coming, it’s also new to them. So, where are you going to be? Draw a map, maybe get some drone footage coverage if you can do that, make Instagram posts about it and tell them where they can park.” [7:46]
“Always treat your outdoor events like a business, not a block party. Your reputation and liability are on the line....you want to create a community gathering as best you can, you want it to feel like a party, but it is a business first.” [8:19]
“Send a day before text and email with location, parking tips, weather expectations and what to bring. I think that leading up to this they should know where they’re going to park, they should know where it’s going to be, but weather expectations is something that you can do earlier in the week to get people prepared.” [13:54]
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