A Happinest Approach to Thoughtful Franchising with Eric Martin of Happinest
FranchisOR Bust - Franchise Marketing
Release Date: 10/05/2023
What It Takes To Scale: Lessons from Mosquito Shield with Michael Moorhouse
FranchisOR Bust - Franchise Marketing
In this episode of FranchisOR Bust, host Trevor Emerson sits down with Michael Moorhouse of Mosquito Shield for an insightful conversation about growth, grit, and getting started in franchising. Michael dives into the key strategies, challenges, and milestones that shape the success of new franchise locations. From his early days in the industry to leading and supporting new franchisees, he shares lessons learned and what it really takes to thrive. Whether you're an aspiring franchisee or a seasoned business owner, this episode is packed with valuable insights and expert perspectives on...
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Franchise Fuel: What Drives Growth at 1-800 Packouts with Stefan Figley
FranchisOR Bust - Franchise Marketing
In this power-packed episode of FranchisOR Bust, host Trevor Emerson sits down with Stefan Figley, President of , to explore the real drivers behind franchise growth and operational success. With a strategic mindset and a proven track record of growing EBITDA and leading high-performing teams, Stefan dives into the transformative leadership practices and community-focused strategies fueling 1-800-Packouts’ national expansion. From omni-channel marketing execution to building franchisee trust, this episode offers a behind-the-scenes look at what it takes to scale a purpose-driven franchise....
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Importance of Home Service Franchising with Empower Brands
FranchisOR Bust - Franchise Marketing
In this episode of FranchisOR Bust, host Trevor Emerson engages in a compelling conversation with Scott Sutton, the Chief Development Officer at Empower Brands. With a career spanning over 30 years in strategy, franchising, and corporate development, Scott offers invaluable insights into the art of franchise growth and sustainability. Throughout the discussion, Scott delves into the nuances of franchise development, sharing his experiences from his tenure at Empower Brands—a leading franchise platform encompassing ten world-class franchise brands, including Archadeck Outdoor Living,...
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Mastering Franchise Operations with Elite Franchise Capital
FranchisOR Bust - Franchise Marketing
In this exciting episode of FranchisOR Bust, host Trevor Emerson sits down with John Patriarca and Robert Tobias, Directors at Elite Franchise Capital, to delve into the intricacies of franchise operations. John and Robert share insights from their vast experience in providing financing solutions to franchisees, discussing how Elite Franchise Capital empowers entrepreneurs to succeed. They’ll explore strategies for scaling businesses, securing funding, and navigating the challenges of franchise ownership. Whether you're a seasoned franchisee or just exploring the possibilities, this episode...
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Sustainable Franchise Growth with Rusty Amarante of BELFOR Franchise Group
FranchisOR Bust - Franchise Marketing
Welcome to another episode of FranchisOR Bust, the podcast where host Trevor Emerson dives into the world of franchising with industry leaders! In this episode, Trevor interviews Rusty Amarante, CEO at BELFOR Franchise Group. Join us as Rusty shares his extensive knowledge and experience in the property restoration and home services franchising industries. Explore the growth and success of BELFOR Franchise Group, the unique challenges they encounter, and the strategies that have fueled their expansion in recent years. Whether you're an experienced franchising professional or just starting your...
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The Wild Cookie Ride with Bennett Maxwell of Dirty Dough
FranchisOR Bust - Franchise Marketing
In this episode, our host Trevor Emerson sits down with Bennett Maxwell, the visionary behind Dirty Dough. Bennett Maxwell brings a wealth of knowledge and experience from his entrepreneurial journey, transforming Dirty Dough into a standout brand in the competitive cookie industry. Together, they delve into the intricacies of building and growing a successful franchise, sharing practical advice and offering guidance on navigating the business world effectively. Whether you're a seasoned franchisor, a budding entrepreneur, or simply curious about the franchise industry, this episode is packed...
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Franchise Guidance with Laura McDonald and Joel Buckberg of Baker Donelson
FranchisOR Bust - Franchise Marketing
In this episode, our host Trevor Emerson sits down with two esteemed experts from Baker Donelson, Laura McDonald (Of Counsel) and Joel Buckberg (Shareholder). Laura and Joel bring a wealth of knowledge and experience from their extensive careers at Baker Donelson, a renowned law firm with a strong reputation for guiding clients through complex business landscapes. Together, they discuss the intricacies of franchising, share practical advice, and offer guidance on navigating the business world effectively. Whether you're a seasoned franchisor, a budding entrepreneur, or simply curious about the...
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Navigating Influencer Marketing with Sarah Saffari of InfluencerNexus
FranchisOR Bust - Franchise Marketing
In this episode of FranchisOR Bust, our host, Trevor Emerson, sits down with Sarah Saffari, the founder of InfluencerNexus, to explore the evolving landscape of influencer marketing and how to combat influencer fraud that plagues many campaigns today. Before founding InfluencerNexus, Sarah built a successful business consultancy that helped millennials and Gen Z audiences scale their personal brands and businesses through social, paid media, and influencer marketing. Tune in as Sarah shares her insights and experiences for navigating the complex world of influencer marketing in this episode of...
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Low-Cost Franchising with Dean Hartley of Five Star Bath Solutions
FranchisOR Bust - Franchise Marketing
FranchisOR Bust is a dynamic podcast hosted by Trevor Emerson that delves into the world of franchising, featuring insightful interviews with industry leaders. In this episode, Trevor sits down with Dean Hartley, the President of Five Star Bath Solutions, to explore the ins and outs of franchising and gain valuable insights from Dean's extensive experience in the field. Dean shares his journey of building Five Star Bath Solutions into a successful franchise, discussing the challenges, triumphs, and lessons learned along the way. Whether you're a seasoned franchising professional or just...
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Finding Success in the Franchise World with Andy Fuller of Mosquito Hunters
FranchisOR Bust - Franchise Marketing
In this brand-new installment of FranchisOR Bust, our host Trevor Emerson delves into the world of franchising in the realm of bug extermination with none other than Andy Fuller, the visionary CEO of Mosquito Hunters Franchise. Andy’s journey in the world of franchising has been a learning experience of how to properly communicate and demonstrate the level of care and effort placed in the Mosquito Hunter services. Andy likes to assure franchise owners that their work and business play a huge role in helping the quality of life for those in their communities, which makes the stress of being a...
info_outlineIn our latest FranchisOR Bust episode, our host, Trevor Emerson, sits down with Eric Martin the Senior Vice President of Franchise Development at Happinest.
When it comes to business development, Eric Martin has a reputable background in developing strategies and creating a synergistic approach to franchising. In this episode both Trevor and Eric speak about their experiences but also how they pertain their knowledge to real-life situations and how to overcome business challenges. In addition to discussing how Happinest is redefining the franchise space and offering home services in a unique way.
You can find more information about Happinest see the link below:
This episode is brought to you by Stackadapt.
FranchisOR Bust is proud to have StackAdapt lend its support as a sponsor. StackAdapt is the leading programmatic advertising platform and is the #1 choice for agencies seeking to enhance customer engagement and acquisition. With a mission to amplify agency endeavors in customer satisfaction and recruitment, StackAdapt's partnership with the FranchisOR Bust podcast illustrates its commitment to fostering business growth and insights.