Why Electric Cars Need Behavioural Science, Not Bigger Batteries!
Release Date: 10/20/2025
The *Real* Range Anxiety?! How can wheels really boost battery EVs?!
Everything Electric Podcast
Imogen Bhogal treads thoughtfully through a topic that battery EVs have brought to the fore. In this episode of the Everything Electric Podcast, we sit down with Hankook's Neil Barrett, EV Lead at Hankook, to uncover how tyre technology is being completely re-engineered for the electric age. From instant torque and heavier vehicles to noise reduction and energy efficiency, Neil explains how Hankook’s groundbreaking iON range, backed by 58 patents and insights from Formula E racing, is redefining performance for electric vehicles. Discover how the right tyres can dramatically affect your...
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Taking Australia's temperature? And can its '2nd city' overtake Sydney's EV uptake?
Everything Electric Podcast
Robert Llewellyn delves into what's up 'Down Under' with the hosts of Electrify This, Sarah Aubrey and Ludicrous Feed, Tom Gan, ahead of the imminent Everything Electric MELBOURNE exhibition. - Melbourne Showgrounds 14th, 15th & 16th November 2025 Test drives, talks and tech await attendees that get their tickets here: https://everythingelectric.show And if you can't make Melbourne? Everything Electric SYDNEY - Sydney Olympic Park 6th, 7th & 8th March 2026 EE NORTH (Harrogate) - 8th & 9th May 2026 EE WEST (Cheltenham) - 12th & 13th June 2026 EE GREATER LONDON (Twickenham)...
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BYD’s Global Rise, 1MW Charging & the Future of EVs!
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In this episode of The Everything Electric Podcast, Robert Llewellyn speaks with Sajid Hasan, Chief Product Officer for BYD Australia and New Zealand, about BYD’s meteoric global growth, breakthrough EV technology, and why Australia is one of the most important proving grounds for the future of electric mobility. From BYD’s LFP Blade Battery and DMO Super Hybrid platform to the rollout of 1-megawatt “flash chargers” capable of adding 400km in just five minutes, Sajid reveals the innovations driving the brand’s incredible success — and how they’re changing the automotive...
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Australia’s EV Battleground: Tesla, BYD & the Electric Price War!
Everything Electric Podcast
In this episode, Robert Llewellyn sits down with Feann Torr from to unpack the electric vehicle revolution transforming Australia. From BYD and MG to Tesla and Hyundai, they discuss how Chinese automakers are shaking up the industry and driving EVs to become the most affordable option on the market. Feann shares his insights into the rapid rise of EV interest — growing from 30% to 37% of Australian car buyers — and explains how China has become the country’s third-largest source of car imports. They also discuss how Chinese EVs are winning the price war, the psychological shift that’s...
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Why Electric Cars Need Behavioural Science, Not Bigger Batteries!
Everything Electric Podcast
In this week’s episode Imogen talks to behavioral economics expert Rory Sutherland who explains why understanding human psychology might be more important than building bigger batteries. Rory, who founded Ogilvy's behavioral science unit, shares brilliant insights on everything from why we need to "solve for anxiety rather than range" to why giving people rail vouchers might increase car usage (yes, really). This episode is packed with counterintuitive ideas that will change how you think about transport, behavior change, and innovation. 00:00 - Introduction 02:04 - What is...
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Clean Energy in a Divided World: The Global Power Struggle!
Everything Electric Podcast
This episode was recorded live on stage at our Everything Electric Farnborough show during the panel Tariffs, Tensions & the Race to Electrify: How Global Politics Is Shaping the Clean Energy Transition. From trade barriers and protectionist policies to shifting alliances, misinformation and industrial competition, the clean energy transition is playing out against an increasingly political backdrop. With a year of Labour leadership in the UK and mounting global competition, this discussion dives into how politics is shaping the future of EVs, supply chains, and energy...
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Godfather of EVs Turns New Leaf With 'Brill' British Batteries Move & Urges UK EV Industry to Unite.
Everything Electric Podcast
The Godfather of EVs, Dr Andy Palmer, talks to Fully Charged Show Founder, Robert Llewellyn, about Palmer Automotive's acquisition of Brill Energy, accepting Chinese EV realities, and the need for the UK's EV industry to unite. The UK's EV industry can meet (tickets FREE) at B2B EV DAY in the Home Counties this Friday (10th October), for talks, ~100 EVs & thousands of test drives: Not in the industry? Join Everything Electric for a family-friendly festival of electrification at the weekend instead (11th & 12th October): There are more than 110 cars on display and / or test...
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Britain's Longbow - Is This The Roadster We've Really Been Waiting For?
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In this week's episode, Imogen is joined by Daniel Davey, joint CEO of Longbow Motors. He reveals how his team of Tesla, Lucid, and BYD alumni are creating Britain's next generation of electric sports cars. Could Longbow Motors be the future of Britain's Electric Sports Car? Listen Now! 00:00 - Who are Longbow Motors? 02:00 - Speedster vs Roadster explained 04:07 - Why change how Earth feels about sports cars? 06:45 - Why EVs are perfect for sports cars 09:15 - The right timing for electric sports cars 10:15 - From Tesla to Longbow 12:55 - Tesla Roadster 16:00 - The advisory board 18:45...
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Net Zero’s PR Problem—and How to Fix It!
Everything Electric Podcast
In this week’s episode Imogen talks to Ruban Yogarajah, a Sustainability Partner at FGS Global - a stakeholder strategy firm helping companies and climate groups win support for the energy transition. They discuss why enthusiasm for "net zero" is declining, the messaging crisis that is undermining the clean energy transition and the need to rebuild public trust. 00:00 - Introduction: The Net Zero PR problem 02:01 - Who is Ruban and what does FGS Global do? 04:46 - What the UK public really thinks 06:46 - Why "net zero" doesn't work as a term 09:17 - Perception...
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GM Powers Homes, Takes #1 and Sends A Message To the PM!
Everything Electric Podcast
Fresh off the news that Canada is winding back its zero-emission vehicle (ZEV) ambitions, Imogen caught up with Kristian Aquilina, President and Managing Director of General Motors Canada, to get his perspective on the future of the automotive industry in Canada. The conversation covers how GM's EV lineup is performing in Canada, the challenges and opportunities ahead, and how the company is adapting to a rapidly changing automotive landscape. They also address common EV concerns, including range anxiety and charging infrastructure, and how these issues are being tackled. They discuss...
info_outlineIn this week’s episode Imogen talks to behavioral economics expert Rory Sutherland who explains why understanding human psychology might be more important than building bigger batteries.
Rory, who founded Ogilvy's behavioral science unit, shares brilliant insights on everything from why we need to "solve for anxiety rather than range" to why giving people rail vouchers might increase car usage (yes, really). This episode is packed with counterintuitive ideas that will change how you think about transport, behavior change, and innovation.
00:00 - Introduction
02:04 - What is behavioral economics?
03:08 - Range anxiety: Solving for anxiety, not range
06:32 - Why speeding barely saves time
10:28 - Transport for Humans: The bus information problem
16:51 - Why 95% of EV drivers never go back
22:37 - Network effects and why behavioral change takes time
28:10 - Travel smarter, don't travel faster
33:25 - Better alternatives to EV grants
38:03 - Removing political heat from EVs
39:30 - The Heathrow Pod: Why it's magical and valuable
44:23 - The heat pump vs. air conditioning debate
46:51 - Why test drives should be two weeks, not three days
49:41 - Why psychologists arrive too late to solve problems
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Everything Electric MELBOURNE - Melbourne Showgrounds 14th, 15th & 16th November 2025
Everything Electric SYDNEY - Sydney Olympic Park 6th, 7th & 8th March 2026
EE NORTH (Harrogate) - 8th & 9th May 2026
EE WEST (Cheltenham) - 12th & 13th June 2026
EE GREATER LONDON (Twickenham) - 11th & 12th Sept 2026