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415 Building a Candy Powerhouse w/ Bill Sarris

Going Deep with Aaron Watson

Release Date: 02/10/2020

461 Ghostwriting and the Business of Books w/ Joshua Lisec show art 461 Ghostwriting and the Business of Books w/ Joshua Lisec

Going Deep with Aaron Watson

Joshua Lisec has been a ghostwriter for a decade. Public figures hire him to write compelling books, newsletters, and tweets in their voice, so that they can build their media platform.   He has helped to write best selling and critically aclaimed books and teaches the best practices publicly online. Joshua coaches his clients to offer higher-ticket services, courses, and products in conjunction with book sales to build a sustainable business.   In this podcast, Joshua and Aaron discuss the business model behind most successful books, why traditional publishing deals are hard to get,...

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460 How a Refounder turned a Failing Business into a Massive Success w/ Patrick Colletti (Net Health) show art 460 How a Refounder turned a Failing Business into a Massive Success w/ Patrick Colletti (Net Health)

Going Deep with Aaron Watson

Patrick Colletti is the founder of Net Health a $100M+ cloud-based provider of specialized software that serves specialized medical facilities like wound centers, senior care, and occupational therapy.   When Patrick began his tenure as company president in 2001, Net Health was experiencing significant financial turmoil resulting in laying off all but 2 employees.    By utilizing a Refounder mindset as a framework for success, Patrick was able to spur rapid business growth and cultivate a flourishing corporate culture. He has spent two decades serving in multiple leader...

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459 Cold Emails, Big Tech Censorship, and Delegating Effectively w/ Alex Berman show art 459 Cold Emails, Big Tech Censorship, and Delegating Effectively w/ Alex Berman

Going Deep with Aaron Watson

Alex Berman is an actual serial entrepreneur. Before the age of 30, he has built a 7-figure agency, completed multiple movie projects, and built a 50,000 subscriber YouTube channel.   Most folks feel content to throw that title in their bio as a way to summarize some half-finished projects.   Alex, on the other hand, builds systems in a focused and brutally efficient way. He has delegated leadership of his agency, Experiment 27, to someone else and has now set about acquiring more companies for his growing empire.   Further, he has generated millions of dollars of B2B services...

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458 $100 Million Turnaround in the Oil and Gas Industry w/ Mark Marmo of Deep Well Services show art 458 $100 Million Turnaround in the Oil and Gas Industry w/ Mark Marmo of Deep Well Services

Going Deep with Aaron Watson

When Mark Marmo took over as the CEO of Deep Well Services, the company was losing $2 million per year on $9 million in revenue. Six years later, Deep Well Services was making $30 million in net income on $110 million in revenue.   Mark accomplished this by focusing on bringing an innovative & efficient service to the market, building a healthy company culture, and trusting his data analysts to make good decisions.   In this conversation, Aaron and Mark discuss the standard he has implemented, the challenges of 2020, and the plans Mark is making for the future.   Deep Well...

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457 ILLEGAL apparel and endless hustle w/ Frank Augustine show art 457 ILLEGAL apparel and endless hustle w/ Frank Augustine

Going Deep with Aaron Watson

Frank Augustine is the founder of ILLEGAL apparel.   Frank and his brother created the brand, and associated company, in their parent's basement back in 2013. He has spent the last 7 years scaling production, opening a store on the South Side of Pittsburgh, and learning many lessons about entrepreneurship.   He’s gotten the business off the ground via a relentless commitment to sales and a willingness to experiment with designs. Not bad for someone still in his early 20s.   In this episode, Aaron and Frank discuss the way he has positioned the brand, how Frank sold shirts in...

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456 Peter DeComo Raised Over $100 Million to Develop Artificial Lungs show art 456 Peter DeComo Raised Over $100 Million to Develop Artificial Lungs

Going Deep with Aaron Watson

Pete DeComo is the chairman and CEO of ALung Technologies. ALung is developing an artificial lung for patients suffering from Acute Respiratory Failure and has raised over $100 million to bring their product to market.    ALung’s Hemolung Respiratory Assist System is a dialysis-like alternative or supplement to mechanical ventilation that works by removing carbon dioxide directly from the blood. The medical device, which has been approved for use in 35 countries outside the U.S., has proven relevant during the 2020 Pandemic.    Prior to running ALung, Pete was the founder...

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455 Bottomless Coffee and the Future of Ecommerce w/ Michael Mayer show art 455 Bottomless Coffee and the Future of Ecommerce w/ Michael Mayer

Going Deep with Aaron Watson

Michael Mayer is the co-founder and CEO of Bottomless, a company that uses wifi connected weight sensors to do automatic home restocking. Their first, and only, offering is fresh roasted coffee.   Every customer pays an annual fee (like an Amazon Prime membership) and receives a coffee scale. The scale measures the amount of coffee remaining in your bag and automatically sends you the next one when you’re running low.    Over time, Bottomless learns your coffee preferences and sends you personalized selections.   This is not a paid endorsement.    Bottomless was...

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454 Drug Development & Cytokine Storms w/ CytoAgents CEO Teresa Whalen show art 454 Drug Development & Cytokine Storms w/ CytoAgents CEO Teresa Whalen

Going Deep with Aaron Watson

Teresa Whalen is the CEO of CytoAgents, a startup focused on the development of solutions to combat persistent and potentially deadly strains of Influenza, COVID19, and other viruses.   Teresa’s career spans 20 years in the healthcare industry, including health technology executive, life sciences investor, and clinical pharmacist. She has brought multiple successful life-changing healthcare products to market.   She currently leads a team of clinical drug development experts and scientific advisory board members aiming to revolutionize treatment for respiratory illnesses and viral...

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453 $8 Billion in Loans Issues to Save Small Businesses w/ Brock Blake, Lendio founder show art 453 $8 Billion in Loans Issues to Save Small Businesses w/ Brock Blake, Lendio founder

Going Deep with Aaron Watson

Brock Blake is the founder and CEO of Lendio, a marketplace for small business loans. Lendio offers borrowers access to loan options from more lenders than any other marketplace in the industry.    Brock has been building his company for nearly a decade and raised more than $100 million in venture capital. 2020 has stretched his team and tech to new heights, as they’ve facilitated over 100,000 PPP loan approvals and the issue of $8 Billion in funds.   In this conversation, Aaron and Blake discuss why Brock pivoted away from his first company, the challenges and constraints of...

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452 Thrasio, a Profitable Unicorn in Less than 3 Years w/ Casey Gauss show art 452 Thrasio, a Profitable Unicorn in Less than 3 Years w/ Casey Gauss

Going Deep with Aaron Watson

Casey Gauss is the VP of Amazon SEO at Thrasio. Thrasio is one of the most interesting companies I’ve come across in years.   Thrasio was founded in 2018. It has gone on to raise $520.5 million and be valued at over $1 billion. The companies has acquired more than 70 businesses that sell products on Amazon.   By bundling the companies together, they aim to build the CPG powerhouse (think Unilever or Procter & Gamble) of the digital age. Casey leads the team’s efforts in optimizing Thrasio’s 6,000+ product pages on Amazon to ensure that they rank high.   This translates...

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Bill Sarris has been in the candy business for more than 40 years. Upon graduating from college, Bill joined his father’s business and has overseen significant growth while building a Sarris Candies into a regional leader in chocolates.

 

Sarris Candies was started by his father Frank in the family’s basement. Behind Bill’s efforts, the company grew to include more than 350 employees and $16 million in annual sales.

 

Today, the Sarris Chocolate Factory and Ice Cream Parlour fill an area the size of a football field with over 100 yards of chocolate, penny candy, ice cream, and plush toys.

 

In this conversation, Bill and Aaron discuss flying to Europe to buy equipment in the 70s, Sarris’ five channels of revenue, and the strategic acquisition of Gardeners Candies.

 

Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year.

 

Bill Sarris’s Challenge; If you find something you like, go after it.

 

Connect with Bill Sarris

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Sarris Candies Website

 

If you liked this interview, check out episode 306 with Bryan Salesky where we discuss Argo Ai, self-driving cars, and what he learned from the DARPA challenge.



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