121: How to Prepare Both Sides of the Equation for Grant Writing Wins: Interview with LaVerne Toombs
Release Date: 02/06/2023
Grant Writing Simplified
In this shorter, experimental format episode of Grant Writing Simplified, Teresa shares insights on the importance of asking different questions to navigate challenges in the nonprofit sector. Drawing from her experiences leading workshops and serving as a sounding board for nonprofit leaders, Teresa encourages listeners to step back from their frustrations and conventional problem-solving approaches. She emphasizes the value of exploring problems more deeply and considering alternatives to the status quo, without necessarily seeking immediate solutions. Teresa challenges...
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In this episode, I'm doing something a little different. I was recently invited to be a podcast guest on the Marketer of the Day podcast by Robert Plank and I was happy to do that. It was such a fun conversation. He asked such really good questions that I thought, why not share it here with you as well! We talk about grant writing, nonprofit strategies, and making a lasting impact in communities through grant opportunities. We also address how important it is to build solid relationships with grantmakers to achieve success. I think you're going to love this episode! On this episode:...
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Join me on the Fast Track to Grant Writer: As we dive into the hustle of year-end activities, the race to finish strong is on for nonprofit leaders, grant writers, and consultants. In this busy season, we need to recognize that finishing well may mean finishing with rest and recovery. Let's take a cue from coaches and explore the strategic use of timeouts to navigate the challenges and finish the year on a high note. Acknowledge the Chaos: Embrace the Timeout The year-end rush can often feel like a relentless marathon. Acknowledge the chaos, and don't be afraid to embrace a...
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Join me on the Fast Track to Grant Writer: Celebrating Three Years of Grant Writing Simplified It’s been three years since I launched the Grant Writing Simplified Podcast, and it’s been an amazing journey. The show has over 100,000 downloads from over 140 countries across six continents. I’ve made friends all over the world and we’ve come together as a community. I’m incredibly grateful for my team’s hard work and dedication in making the show possible. Shifting the Conversations Around Nonprofit Work In the world of grants, we need to think beyond just the money. If you've...
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Interested in hopping on a small group call with me? Sign up at and I’ll keep you in the loop! Unlocking Grant Funding: Moving Beyond Ideas and Building Impactful Programs As summer winds down, I’m seeing renewed energy in the world of fundraising and grants. With this transition, a common question is echoing through conversations—both in my inbox and across online forums. It goes something like this, "I've got an amazing idea. Can I get a grant to fund it?” Or others ask, “Why aren't funders supporting my groundbreaking idea?" Let’s dig into this topic and shed...
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Interested in hopping on a small group call with me? Sign up at and I’ll keep you in the loop! We Constantly Talk About Learning. But What About Unlearning? We all know lifelong learning matters. I'm constantly encouraging you to pick up new skills, strategies, and ways of thinking to stay sharp and relevant. But here's the thing—sometimes we need to let go of the old to make room for the new. As crucial as learning is, unlearning may be just as vital to our growth and ability to adapt. When We're Stuck, It's Often Because We Need to Unlearn I was thinking about this the other day...
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Join me on the Fast Track to Grant Writer: Revisiting the ROI Journey It's time for a heart-to-heart about a topic that's close to all our missions: authentic interactions in this tech-savvy world. So grab your favorite cup of inspiration, settle in, and let's dive into the final chapter of our ROI journey – the all-important art of Interacting. Remember when we kicked off this ROI conversation? In nonprofit work, grantmakers are looking for a Return on Impact. We broke down the pillars of my ROI Framework: Relevance, Optimize, and Interact. We chatted about being Relevant in Episode...
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Join me on the Fast Track to Grant Writer: The Truth About Grant Readiness If you’ve followed me for any amount of time, you know I’m a big advocate for grant readiness, because the more prepared you are before you start, the better chance you have of winning a grant. But I’m also a big believer in taking action. The truth is, grant readiness is a lot like parenting. You need a certain amount of stability, but you’re never really 100% ready. At some point, you have to just start and then learn as you go. My friend Derik Timmerman founded Sparrow Nonprofit Solutions to help nonprofits...
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Today I’m talking with longtime nonprofit expert Laverne Toombs about the art of grant writing. Before even writing a first draft of a grant, we need to do a few things to start off on the right foot. We dive into how doing this background work can really set us up for success.
Lay the Groundwork for the Grantmaker
If you’re interested in writing a grant, you don’t have to have it all figured out. No one starts something as an expert. Bring your willing heart and begin learning. None of us are perfect, and we all have room to grow.
The first step to writing a grant is laying out the prep work. This includes establishing a relationship and being familiar with the funder, understanding that foundation's criteria, and making sure your mission aligns with theirs.
When reaching out to a grantmaker, we have to get to know the heart behind their foundation's mission, get to know the people involved, and learn the ins and outs of what’s important to them. We must also make sure that we are not shifting our mission to match theirs simply because they’re a possible donor; people can see right through that.
Preparing the Nonprofit to Apply for a Grant
When it comes to preparing a grant, we need to also make sure the organization/nonprofit we’re helping is ready for grants. Some of the questions to ask are:
- Do you have an organizational budget?
- How many grants do you have the capacity to manage?
- What other sources of funding do you have in place?
As grant writers, we want the nonprofit’s mission to succeed. We can set them up for success by helping them put a plan in place.
Challenge Question:
What is the first thing you need to do to set a nonprofit’s grant application up for success?
Meet LaVerne Toombs:
LaVerne Toombs is the vice president of development for the American Heart Association, an organization that fights heart disease and stroke and, in turn, helps families and communities thrive. As a leader on the development team, LaVerne uses her magnanimous and infectious personality to help manage the fundraising team to provide them with the necessary tools to achieve those goals. She does this all while building upon volunteer and fundraising opportunities partnering with influential corporate and community voices.
Resources:
Free Audit: How Grant-Ready Is Your Nonprofit?
If you need support in your journey to excellence as a grant writer, I’d like to invite you to join me on the Fast Track to Grant Writer. Go to teresahuff.com/vip and start learning today.
Do You Have What It Takes to Be a Grant Writer? Take the Quiz:
If you’re ready to explore a career in grant writing, take my free quiz, “Do you have what it takes to be a grant writer?” People are always surprised at how many skills they already have. The distance isn’t as far as they thought. Let’s figure out how you can use your skills to help change your world.
If you’re ready to step up your nonprofit game, join me on the Fast Track to Grant Writer. The world needs you.
Connect with Teresa Huff:
Website: www.teresahuff.com
Take the Quiz: Do you have what it takes to be a grant writer?
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