The Business of Sport - Paul Stewart and Ian Bishop
The Business of Sport
A new organisation has been formed to offer guidance, education and legal support to those working to protect children, young adults and the vulnerable in sport. The Union of Safeguarding Officers, with a Mission Statement of “Every Child Safe, Every Voice Heard”, was formed by former Manchester City and Tottenham star Paul Stewart, who has spent almost a decade raising awareness of sexual abuse in sport, following his own harrowing experiences as a young footballer. Many ISC delegates at our event at the Tottenham Hotspur Stadium in 2024 witnessed Paul's story as he spoke about his...
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The Business of Sport - Michael D’hulst
The Business of Sport
Michael D’hulst is a man on a mission. Driven by a passion for triathlon, the Belgian entrepreneur and former Ironman World Championship athlete, is currently seeking funding to take his Supertri business to the next level. After helping Volkswagen set up a new plant in China, D’hulst turned his entrepreneurial skills to his love of Triathlon. Along with business partner and four-times Triathlon World Champion Chris McCormack and Russian Tech Investor Leonid Boguslavsky, D’hulst founded Supertri in 2016, with an ambition to transform Triathlon from a traditional, participant-led...
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The Business of Sport - Charlie Copsey
The Business of Sport
Charlie spent the first decade of her career producing TV, radio and film for the biggest UK networks and companies, including the very popular radio show Fighting Talk. During this time, she worked closely with talent, where she witnessed their unfiltered, off-duty, human side and started to think about creating a world where fans could gain access to this too. Disenchanted by the unimaginative, boring, predictable events she attended, where talent was reduced to scripted conversations and stifled interactions, Charlie saw the need for something radically different. She envisioned a space...
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The Business of Sport - Ben Baroody
The Business of Sport
Formerly the Director of Leadership, Organizational Development, & Mental Wellness for the Texas Rangers, Baroody brings over 20 years experience in professional sports, having overseen leadership, mental wellness and organizational development programs for the Texas Rangers Baseball Operations Department. During his tenure with the Rangers, he spearheaded the revolutionary ‘Rangers U Player Pathway’ in partnership with ACU, creating bilingual, custom educational programs aimed at enriching players’ personal development and advancing their careers. He also played an integral role in...
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The Business of Sport - Josh Harrington
The Business of Sport
Josh is a digital media professional with a comprehensive understanding of the OTT ecosystem. He joined Simplestream in 2015 and has been a part of their commercial and business development team since then. His primary responsibility is to create, launch, and manage OTT services for various broadcasters, rights holders, and publishers such as British Forces Broadcasting Service, GAAGO, PBS America, Telus, Racing UK, TVSN, and NewsCorp. Before joining Simplestream, he worked with digital rights experts at Perform Group which has since become Stats Perform and DAZN.
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The Business of Sport - Cedric Vanden Bogaerde
The Business of Sport
Cedric VdB has been the Executive Director of AISTS, the International Academy of Sport Science and Technology, based in Lausanne, Switzerland since October 2023. Prior to that, Cedric was the head of Strategy and Education at AISTS, overseeing the development of world-leading sports and education programmes, including the Master (MAS) in Sport Administration and Technology, from which he graduated in 2009. An electronics and telecommunications engineer by training, Cedric has spent over a decade working for the International Olympic Committee (IOC) on several strategic initiatives...
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The Business of Sport - Dave Slemen and Anna Edwards
The Business of Sport
Elite Performance Partners are a global business, focussed on taking the best principles of elite sport performance into the boardroom. Founded by the former Harlequins and Connacht Rugby Union full-back Dave Slemen in 2013, EPP provides recruitment, leadership and advice for professional sports, including football, rugby, cricket and tennis, as well as the GB and Australian Olympic and Paralympic teams. Managing Partner Anna Edwards brings a wealth of experience from a 12 year career with some of London’s top advertising agencies, working with brands including Amazon, IKEA, Bacardi...
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Her Business of Sport - Leah Davis
The Business of Sport
Leah Davis joined the SailGP ranks in 2023 as the league’s Chief Marketing Officer and is responsible for driving the league’s global marketing strategy, focusing on brand development, fan engagement, and communications & PR, working closely with each of the SailGP teams in twelve international markets. Prior to SailGP, Davis led the brand transformation and marketing strategy for Team GB through the London 2012 and Rio 2016 Olympic cycles which resulted in a 98% brand awareness in the UK. She also established a successful consulting business in 2020 with a number of high-profile...
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The Business of Sport - Hannah Brown
The Business of Sport
Hannah Brown is the co-CEO of Women’s Sport for DAZN. With over 20 years of experience in finance, sports media, pay TV, corporate venture and business transformation, Hannah now has the task of developing DAZN’s investment in women’s football rights globally, into a significant business opportunity. Together with Esmeralda Negron, she founded ata football, a streaming platform and community for women’s football fans. ata football was acquired by DAZN in 2023 and the pair now share joint CEO status of Women’s Sport at DAZN. Hannah on DAZN: “DAZN is a really interesting...
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The Business of Sport - Sam Shave and Dr Susie Tomson
The Business of Sport
ISC International Sports Awards Agency of the Year nominee, Think Beyond, is a leading social impact and sustainability consultancy, working in and through sport and entertainment. With offices in London, New York and Lausanne, they have an impressive portfolio of clients keen to prepare for the future, including Liverpool Football Club, World Athletics, World Rugby, FIBA, Subway, The Premier League, ESPN, SailGP and more. In this latest ISC Business of Sport podcast, Andrew James talks to Managing Partner Sam Shave and Senior Partner, Dr Susie Tomson....
info_outlineMichael D’hulst is a man on a mission. Driven by a passion for triathlon, the Belgian entrepreneur and former Ironman World Championship athlete, is currently seeking funding to take his Supertri business to the next level.
After helping Volkswagen set up a new plant in China, D’hulst turned his entrepreneurial skills to his love of Triathlon.
Along with business partner and four-times Triathlon World Champion Chris McCormack and Russian Tech Investor Leonid Boguslavsky, D’hulst founded Supertri in 2016, with an ambition to transform Triathlon from a traditional, participant-led sport, into a dynamic spectator experience, delivering innovative race formats in a “made for TV and digital package”, creating fandom with incredible destinations and corporate partners.
Now, after delivering award-winning events and record-breaking view numbers, both the USA Olympic Triathlon team and Great Britain’s famous triathlete Brownlee brothers are on board, alongside global broadcasting giant HBO, as Supertri powers towards the Olympic Games of 2028 in Los Angeles.