280 How digital sales and automation drive growth
IT Talks by Redpill Linpro
Guests: Susannah Eriksson & Claudia Blom Language: Swedish Duration: 22.39 min We explore how Redpill Linpro works with modern marketing automation and digital sales. Chief Marketing Officer Susannah Eriksson and Growth Operations Manager Claudia Blom explain how campaigns, inbound marketing, and data-driven insights help connect marketing, sales, and technology. They discuss mapping the customer journey, using automation and AI to support digital sales, and how experimentation and analytics drive continuous improvement. They also talk about the importance of collaboration between...
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279 AI in marketing automation and Salesforce Marketing Cloud
IT Talks by Redpill Linpro
Guest: Selim Sevim Language: English Duration: 25:37 min Selim Sevim joins IT Talks to explain how AI is starting to reshape marketing automation and why adoption is still slower than many expect. Selim shares how he helps clients use data more efficiently, build automated journeys, and connect Marketing Cloud with other systems. The episode covers Salesforce’s AI direction (including Agentforce, Data Cloud, and Einstein features like send-time optimization), as well as practical use cases: testing/verification, reporting, and predicting campaign performance. We also discuss risks, privacy,...
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278 Open source-driven document management in Alingsås Municipality
IT Talks by Redpill Linpro
Guest: Christian Alfredsson Language: Swedish Duration: Duration: 28:35 min Alingsås Municipality has built a structured and open digital environment with Alfresco as its central document management platform. In this episode, IT Architect Christian Alfredsson explains how the municipality moved from traditional shared drives to controlled document rooms with clear governance and permissions. We discuss web-based editing with Collabora, platform independence across schools and administration, and how open source supports long-term sustainability. The episode also covers how AI is securely...
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277 Digitalisation in Europe and the political development’s impact
IT Talks by Redpill Linpro
Guest: Fredrik Svensson Language: Swedish Duration: 16:53 min Nowadays, European companies purchase large parts of our digital capacity from abroad, often countries with different legislation, such as USA and China. Around 70% of the European cloud market is controlled by American companies, a percentage worth roughly 260 billion Euro every year. This comes with challenges in Europe and has taken a greater part of the political debate. Redpill Linpro’s CBDO, Fredrik, joins us to discuss this topic. Fredrik advocates for always challenging your choice of digital solutions and...
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276 Migration zero
IT Talks by Redpill Linpro
Guest: Fredrik Svensson Language: Swedish Duration: 17:24 min Redpill Linpro has developed a new framework to help organizations migrate their integration platforms. The framework, called Migration Zero, is explained in this episode by Fredrik, one of the founders of Redpill Linpro. He describes the model’s four phases: 1. Analysis, 2. Scope and workshop, 3. Implementation zero, and 4. Implementation. A key goal of Migration Zero is to make it possible to implement modern integrations instead of being stuck in a platform that was installed many years ago. It gives organizations better...
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275 To be Regional Manager at Redpill Linpro
IT Talks by Redpill Linpro
Guest: Annika Löwstrand Ianni Language: Swedish Duration: 19:28 min In this episode, we’re joined by Annika, Regional Manager for Core Technologies in Stockholm, one of Redpill Linpro’s largest business areas. She’s manager for 20 system developers and programmers but also balancing sales and recruitment in this three-parted role. She describes how she succeeds by always focusing on relationships and being present.
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274 Mentorship for new employees
IT Talks by Redpill Linpro
Guest: Karin Nordengrim-Avdic Language: Swedish Duration: 24:09 It’s no secret that onboarding is a crucial part of starting a new job: getting to know your workplace, your colleagues, and what to expect in your role. Mentorship takes this a step further, and in this episode, Karin joins us to talk about her role as a hands-on mentor supporting newly graduate trainees in their competence development. The episode covers why mentorship is beneficial, how it works, potential challenges, and more. In short, it’s an episode for anyone who works with, considering, or would like to know more...
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273 Wellbeing at work
IT Talks by Redpill Linpro
Guest: Caroline Wennerholm Language: Swedish Duration: 27:37 Caroline is a Team Manager at Redpill Linpro in Stockholm and also works with wellness coaching. She’s joining us in this episode to help us optimize our physical and mental wellbeing at work. She explains the importance of creating a work culture where it’s okay to talk about your feelings - especially when things feel difficult and we may be struggling. At Redpill Linpro, Caroline has introduced a wellness break with simple movements to help the body move and the brain to take a break. A great way to gain some energy and...
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272 About Skunk Works, a Redpill Linpro initiative
IT Talks by Redpill Linpro
Guests: Sandra Romin & Jonas Nyberg Language: Swedish Duration: 20:13 min As a consultant, most of your time is spent on delivering projects for clients. But sometimes there are no client requests, so to stay engaged between (or before) assignments, Redpill Linpro has implemented the initiative Skunk Works. It’s designed to let consultants continue working technically, focus on personal development, and contribute to Redpill Linpro’s success. Sandra and Jonas are two of three organizers of Skunk Works, and in this episode, they share more about why Skunk Works is a project we are...
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271 Salesforce DevOps Center
IT Talks by Redpill Linpro
Guest: Anders Nehlin Language: Swedish Duration: 18:51 Salesforce has launched its new feature, Salesforce DevOps Center, to deliver more efficient release cycles, improved traceability, and more stable operations for Salesforce solutions. In this episode, Anders Nehlin, Senior Salesforce Developer, goes through how DevOps Center works in practice and why it makes Salesforce even better.
info_outlineGuest: Annika Löwstrand Ianni
Language: Swedish
Duration: 19:28 min
In this episode, we’re joined by Annika, Regional Manager for Core Technologies in Stockholm, one of Redpill Linpro’s largest business areas. She’s manager for 20 system developers and programmers but also balancing sales and recruitment in this three-parted role. She describes how she succeeds by always focusing on relationships and being present.