SEEME INDEX :: AI FOR INCLUSIVE MARKETING DECISIONS
ContenderCast with Justin Honaman
Release Date: 10/14/2024
SEEME INDEX :: AI FOR INCLUSIVE MARKETING DECISIONS
ContenderCast with Justin Honaman
Asha Shivaji is an accomplished marketer, having collaborated with renowned global brands, such as Apple, Disney, Moet Hennessy, Estee Lauder, and Johnson & Johnson. Throughout her career, Asha has focused on revamping and modernizing marketing initiatives that captured the hearts and minds of consumers. Most recently, Asha led the marketing strategy for Google's Advanced Brand Acceleration Team and co-led Google's partnership with the UN's Unstereotype Alliance, an organization whose meaningful efforts are aimed at eliminating harmful stereotypes from media and advertising. In 2023, Asha...
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WYNK :: HEMP-DERIVED 1:1 THC:CBD ZERO-CALORIE SELTZER
ContenderCast with Justin Honaman
WYNK was founded in 2020 by Casey Parzych, Angus Rittenburg, and Shawn Sheehan, three friends (a beverage manufacturer, mechanical engineer, and energy trader) looking for a new opportunity in the cannabis beverage market. Their challenge: find a way to dose the seltzer with THC legally, as current laws for dispensary distribution require dosing in the states where the drinks will be sold. Today, WYNK is a hemp-derived 1:1 THC:CBD zero-calorie seltzer. WYNK's blend of THC and CBD offers a light and bubbly buzz that is enjoyable any night of the week. WYNK is made with all-natural flavors...
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THE PEACHIE SPOON
ContenderCast with Justin Honaman
Trying to maintain a healthy lifestyle amidst changing diet trends and busy lifestyles can be overwhelming. In addition to being a wife and mother of three, Meredith Mann is a CPT and holistic nutrition and wellness consultant. She specializes in metabolisms, blood sugar, and emotional eating. Her happy place is her yoga mat and her kitchen, creating simple recipes that help balance blood sugar. She believes that freedom starts to come when we learn to eat properly to shut off hunger, ditch the crave/crash cycle, and finally feel good every day. Meredith joins Justin to discuss launching and...
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GOSILI :: REUSABLE SILICONE STRAWS, CUPS, FOOD STORAGE, & TABLEWARE
ContenderCast with Justin Honaman
GoSili was founded in 2006 based on the principal that it was time to create a cultural shift away from toxic and excessive plastics. Founders, Giuliana Schawb and Stacey Feeley believed there was a better alternative to plastics, so they began creating stylish, incredibly durable, 100% nontoxic silicone products with the philosophy that it was time to make the “basics” better. They first founded the award-winning all silicone children’s brand, Silikids of which GoSili is the parent company. Today, the company has expanded from kids products to products for the whole family and more....
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BAKIT BOX :: BLEND BAKING WITH STEM!
ContenderCast with Justin Honaman
Unlock the full adventure with Bake & Explore Kits, where engaging activities, global flavors, and fun challenges await. Or check out the Individual Baking Kits that offer fun and easy-to-follow recipes. Although these kits don't include all the extras found in Bake & Explore Kits, they're just as perfect for spending quality time with your little ones. CEO and Founder Shelley Gupta joins Justin to discuss this growing baking experience brand!
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MIGHTYLICIOUS BAKERY :: COOKIES, FLOURS, & MIXES
ContenderCast with Justin Honaman
With just six simple ingredients, these cookies were designed for purists. They use the best quality peanut butter, eggs, vanilla, and maple syrup to create a cookie that is somewhere between fudge and cookie in texture. Meet Mightylicious! CEO Carolyn Haeler joins Justin to discuss this fast-growing brand.
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SHIPLAB :: THE ULTIMATE FULFILLMENT PARTNER
ContenderCast with Justin Honaman
ShipLab is a San Diego based fulfillment center that is focused on providing simple and effective order fulfillment and inventory management to help entrepreneurs focus on growing their business, not just maintaining it. Co-founder Alan Silberstein joins Justin to discuss launching and growing the business.
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RATIONALE BREWING
ContenderCast with Justin Honaman
Jamie and his sons were sitting around the campfire having a few beers and talking about beer, naturally. His oldest was about to leave for college, so Jamie encouraged him to think for himself when it came to drinking alcohol, regardless of the peanut gallery's opinions. Making a rational choice feels pretty damn radical...so why not screw the rules, make that radical choice and own the moment? They got pretty fired up about the idea of crafting a non-alc beer that doesn't play by the rules. They started brewing RationAle and haven’t looked back since. Wendy Pickett, Co-Founder and EVP of...
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AMC GLOBAL :: LEADERS IN BRAND INNOVATION & LAUNCH
ContenderCast with Justin Honaman
AMC Global delivers insights from real consumers in real markets to help you optimize your launch strategies. Shira Horn, Executive Vice President, Corporate Strategy & Innovation, joins Justin to discuss market research, insights and analytics that power product innovation and launch.
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PICKYTARIAN :: ELEGANT, COMPOSTABLE, & DISPOSABLE DINNERWARE
ContenderCast with Justin Honaman
Pickytarian, an e-commerce brand that creates stylish, sturdy, and compostable tableware for special occasions. Pickytarian stemmed from a desire to elevate an experience that is often riddled with single-use plastics, outdated designs, and subpar offerings. Pickytarian creates dinnerware products that are beautifully designed, elegant, sturdy, compostable, and disposable. Their tableware products are meant for those special occasions where it’s a huge hassle to use fine dinnerware but you are also conscious enough not to use toxic plastic or flimsy paper plates. Founder and CEO Laide...
info_outlineAsha Shivaji is an accomplished marketer, having collaborated with renowned global brands, such as Apple, Disney, Moet Hennessy, Estee Lauder, and Johnson & Johnson. Throughout her career, Asha has focused on revamping and modernizing marketing initiatives that captured the hearts and minds of consumers. Most recently, Asha led the marketing strategy for Google's Advanced Brand Acceleration Team and co-led Google's partnership with the UN's Unstereotype Alliance, an organization whose meaningful efforts are aimed at eliminating harmful stereotypes from media and advertising. In 2023, Asha and Jason launched the SeeMe Index because there was a lack of data about consumer-facing inclusivity efforts. Asha joins Justin to discuss the index and benefits to consumers and brands!