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#075 - Ahmed Abouelenein: How The Halal Guys Brought Halal (and the White Sauce!) to America

Just Forking Around

Release Date: 08/14/2018

#097 - Amanda Smith: How Menehune Chef Brings Cooking Education & Community to Hawaiian Children show art #097 - Amanda Smith: How Menehune Chef Brings Cooking Education & Community to Hawaiian Children

Just Forking Around

Amanda Smith is the Founder and Executive Director of Menehune Chef, a non-profit that offers functional, intuitive, and practical cooking education to children on the Garden Island of Kauai, using all local Hawaiian-sourced ingredients. They work with local chefs and farmers to really infuse the essence of community involvement, sustainable living, and locally-grown ingredients into the lives of these children.   Amanda’s vision is to impact future generations – starting with a single poi smoothie – and generate a powerful movement that will be shared through our keiki (or “the...

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#096 - Dr. Beth Ricanati: The Transformative Power of Challah & One Woman’s Journey to Wellness show art #096 - Dr. Beth Ricanati: The Transformative Power of Challah & One Woman’s Journey to Wellness

Just Forking Around

Dr. Beth Ricanati is a physician, mother, and the author of . Dr. Ricanati’s debut book chronicles her journey creating a thousand challahs, showcasing a woman’s quest for wellness and peace. She has created a career focused on bringing wellness into women’s everyday lives, especially busy moms juggling life and children, but her book is meant for anyone who is carrying a myriad of responsibilities and rarely takes even a few minutes to stop and smell the rising yeast.   “For the first time, I made challah and the most incredible thing happened: I just stopped! When you’re...

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#095 - Amy Falbaum: The Invisible Backbone of the Hospitality Industry show art #095 - Amy Falbaum: The Invisible Backbone of the Hospitality Industry

Just Forking Around

Amy Falbaum is the founder and president of Amy Falbaum & Associates (AF&A), a global hospitality recruiting firm based out of New York. This is a very different side of the industry than we usually talk about on the show, but Amy has a fascinating story and fills an often-overlooked role for the often-underappreciated people who make our meals and trips truly special.   “In recruiting, before even the skillset, we look for that cultural fit and that citizen, that human being with integrity.” –Amy Falbaum   AF&M also serves a unique clientele: pretty much any venue...

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#94 - Ani Torosyan: How DishDivvy is Solving the Dinner Dilemma show art #94 - Ani Torosyan: How DishDivvy is Solving the Dinner Dilemma

Just Forking Around

Ani Torosyan is the CEO and Founder of DishDivvy, an online platform that connects approved home cooks with hungry neighbors. If you’re one of those hungry people, you can download the DishDivvy app to find homemade food with the click of a button – and if you’re someone who makes food with love, you can get paid for sharing it with your community!   “Everyone who’s different and bringing something different to the table – literally and figuratively – thank you! We appreciate you.” –Ani Torosyan   Raised in an Armenian immigrant family and growing up in a...

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#093 - Shoop's Delicatessen | Friday Forkisode show art #093 - Shoop's Delicatessen | Friday Forkisode

Just Forking Around

One part delicatessen + one part European market + one part cafe = a recipe for a delicious day in Santa Monica. If you want a European delicacy of sweet treat for entertaining your guests (or yourself), on Main Street is the place to be – and if you then want to sit down in for a quick-but-mouth-watering lunch or breakfast, it’s still the place to be.   The menu is dense with choices ranging from pancakes and avocado toast to frankfurters and in-house smoke salmon – and it’s so, so difficult to narrow it down to just one thing.   But I was determined to order just one dish,...

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#092 - Chelsea Poling: Natural Tools to Bring Out the Wisdom Within show art #092 - Chelsea Poling: Natural Tools to Bring Out the Wisdom Within

Just Forking Around

Chelsea Poling is a certified Reiki Level I Practitioner, natural beauty authority and wellness expert, and the founder Rose Botanica, a natural online health and wellness boutique. Formerly employed by NASA and USAID, Chelsea has worked on behalf of the U.S. government to do everything from procuring parts for the shuttle program to promoting women’s rights abroad – and in the process, she learned some secrets about natural wellness and beauty.   Now Chelsea’s mission is to seek out natural, organic beauty products and share these secrets with the world. Today, Chelsea shares some...

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#091 -  Christopher Mercier: What Goes into Iconic Restaurant Spaces? show art #091 - Christopher Mercier: What Goes into Iconic Restaurant Spaces?

Just Forking Around

People may not understand or even stop to consider the depth or complexity that goes into designing and building restaurant spaces, but today we’re going to learn a LOT more about this often-overlooked aspect of the hospitality industry.   Here to discuss what goes into creating iconic restaurant spaces is Christopher Mercier, the founder and principal designer of (fer) studio. You may have seen (fer)’s handiwork at iconic restaurants like Father’s Office in Culver City, Connie & Ted’s in West Hollywood, Officine Brera in downtown Los Angeles, or Sixth and Mill in Downtown Los...

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#090 - LUIGI al TEATRO | Friday Forkisode show art #090 - LUIGI al TEATRO | Friday Forkisode

Just Forking Around

Almost hidden behind a sneaky doorway on 2nd St. in Santa Monica, hungry and curious walkers by are just a few steps away from , a secret piece of heaven nestled near Main St. High ceilings, wall frescos of theater actors, and custom furniture direct the diner towards the star of the show: the open kitchen.   If you’re lucky, you might even get a smile and a nod from Michelin Star Chef Luigi Fineo (and if you’re like me, you might blush).   I went with a group for brunch and we ordered every dish on the menu – and I would eat every single one again! So instead of sharing...

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#089 - Charles Duque: The Five French Cheeses You Must Try Before You Die show art #089 - Charles Duque: The Five French Cheeses You Must Try Before You Die

Just Forking Around

Did you know that there are over 1,300 different varieties of cheese – just in France? I’m not forking with you! Joining the show to teach us more about these delicious dairy delicacies is Charles Duque, Managing Director of the Americas for the CNIEL (Centre national interprofessionnel de l'économie laitière), AKA the French Dairy Board. Charles also oversees the French Cheese Board, a NYC location for all things fromage.   “We’re all overwhelmed these days going into a cheese shop... but we all know what we like! If you like hard cheeses, you like soft cheeses, you like strong...

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#088 - Devon Loftus: How Moon Cycle Bakery’s Hormone-Supportive Treats Celebrate Our Cycles & Empower Women show art #088 - Devon Loftus: How Moon Cycle Bakery’s Hormone-Supportive Treats Celebrate Our Cycles & Empower Women

Just Forking Around

Devon Loftus is the founder of Moon Cycle Bakery, a sweet treat service that delivers hormone-supportive treats to people on their cycle. Devon and her team at Moon Cycle value celebration, empowerment, choice, and knowledge – and the power of a forking delicious brownie.   Stigma is used to isolate people, but Moon Cycle is combatting that through community. Together, these Moon Cycle Mamas are breaking down the stigma surrounding menstruation and femininity, striving to reunite people with the awesome power of being a woman.   The tools in their arsenal? Education, Matcha Coconut...

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In 1990, you had to go out to Queens if you wanted a Halal meal in New York City. So the three original Halal Guys – Muhammed Abouelenein, Ahmed Elsaka, and Abdelbaset Elsayed – opened up a food cart for all of the hungry taxi drivers. Today, that food cart has grown into a fast casual restaurant with new locations opening up throu ghout the world – an entrepreneurial success story if I’ve ever heard one!

 

To learn more about this incredible story and how The Halal Guys is growing like crazy today, I sit down with Ahmed Abouelenein, CEO of The Halal Guys and son of one of the founders.

 

“During all these years, day and night, The Halal Guys was there for our customers. Whenever customers came to us, we were there. And that’s not something everyone did. During hurricanes, snow storms, all of that – we were there!” –Ahmed Abouelenein

We also discuss:

  • How the original food cart found a huge and hungry audience
  • What does “Halal” mean?
  • Growing up in Egypt
  • Working at the original cart during the summers
  • The restaurant’s distinctive yellow branding was actually taken from NYC cabs!
  • The Halal Guys were the only cart open in the city during Hurricane Sandy
  • What’s on The Halal Guys menu
  • The distinctive Halal Guys “white sauce”
  • Beginning to franchise with Fransmart in 2014
  • Just four years after beginning to franchise, the Halal Guys currently has 76 locations open!!
  • The Halal Guys name actually didn’t exist until around 2006
  • How they monitor and assure that all of their product is genuinely Halal
  • The biggest challenges that Ahmed runs into

Resources:

Ahmed Abouelenein’s Bio:

Ahmed Abouelenein is the CEO of The Halal Guys and son of one of The Halal Guys founders, Mohammed Abouelenein.  Ahmed grew up working the original cart on 53rd and 6th and in 2007, became CEO. Since then, he has grown the concept to more than 70 locations within North America, Indonesia, South Korea and the Philippines through franchising with Fransmart.


Just Forking Around is produced by Podcast Masters