Maximize Your LinkedIn Profile: 5 Essential Optimization Tips
Good Girls Get Rich by Karen Yankovich
Release Date: 08/12/2024
Nobody Reads Your Resume — But They’re Definitely Googling You (Is Your LinkedIn Profile Ready?)
Good Girls Get Rich by Karen Yankovich
Welcome back to the Good Girls Get Rich podcast. I’m your host, Karen Yankovich. What if your LinkedIn profile could become your most powerful revenue-generating asset? In this week’s episode of Good Girls Get Rich, I’m going all-in on the basics that most people are overlooking — and trust me, it’s costing them clients, income, and influence. If you're still treating your LinkedIn like a resume, you're leaving serious money on the table. Your profile isn’t just a list of what you’ve done — it should be a compelling, strategic story that positions you for the high-ticket...
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Your $25K Opportunity Is Already in Your Network: Here’s How to Find It on LinkedIn
Good Girls Get Rich by Karen Yankovich
Welcome back to the Good Girls Get Rich podcast. I’m your host, Karen Yankovich,LinkedIn strategist, PR mentor, and unwavering advocate for women building wealth and visibility on their own terms. In today’s episode, we’re taking a hard look at something that’s both incredibly simple and deeply underused: your existing LinkedIn network. We want to hear your thoughts on this episode! Leave us a message on or email us at . About The Episode and Highlights: If you're a woman in transition—whether from corporate to consulting, from hustle to high-ticket, or from...
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The LinkedIn DM Strategy That Gets Decision-Makers to Say YES (Without Sounding Salesy)
Good Girls Get Rich by Karen Yankovich
Welcome back to the Good Girls Get Rich podcast. I’m your host, Karen Yankovich. Let’s talk about the truth that no one is saying out loud: if you're not using LinkedIn DMs strategically, you are leaving opportunities — and let’s be real, income — on the table. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on or email us at . About The Episode and Highlights: In Episode 311 of the Good Girls Get Rich podcast, I’m taking you deep into the art and soul of messaging decision-makers on LinkedIn in a way that feels...
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Jess Sato on Why Bold Women Build Better Businesses
Good Girls Get Rich by Karen Yankovich
Welcome to Episode 310 of the Good Girls Get Rich Podcast and I’m your host, . You know those conversations that leave your soul lit up and your mind spinning—in the best way? That’s what today’s episode is. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on or email us at . About This Episode & Highlights: I had the absolute joy of sitting down with my friend, fellow Entrepreneurs Unfiltered co-host, and powerhouse Social Impact + Big Idea Coach, Jess Sato, for a deep, juicy conversation about something I don’t...
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Grace is the New Power Move: How Ease Makes You Magnetic
Good Girls Get Rich by Karen Yankovich
Welcome back to the Good Girls Get Rich podcast. I’m your host, Karen Yankovich. This week’s episode of Good Girls Get Rich is a little different. It’s softer. It’s deeper. And honestly? It might be exactly what your nervous system is craving. Because here’s the thing: we are all holding a lot right now. And if you're a high-achieving woman with a big mission, you probably feel like you're carrying the weight of the world in heels, with a smile, while posting about it all on LinkedIn. Sound familiar? This episode is a permission slip to stop the madness. #GoodGirlsGetRich We...
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Celi Arias: Why Foundational Growth Beats Flashy Funnels Every Time
Good Girls Get Rich by Karen Yankovich
Welcome to Episode 308 of the Good Girls Get Rich Podcast and I’m your host, . What if the story you’ve been hiding is actually your superpower? In this week’s episode of the Good Girls Get Rich podcast, I sit down with the incredible Celi Arias — CEO of Grown Ass Business — and we dive deep into what it really takes to build a business that not only survives… but scales with integrity. ✨ Spoiler alert: It’s NOT about chasing shiny funnels or working 18-hour days. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message...
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How to Turn Your LinkedIn Profile Into a $100K Revenue Generator
Good Girls Get Rich by Karen Yankovich
Welcome back to the Good Girls Get Rich podcast. I’m Karen Yankovich, and if you’ve ever caught yourself side-eyeing your LinkedIn profile thinking, “Wait... is this thing even doing anything for me?”—then this episode is your love note from the universe. We’re not here to play small anymore. This episode is for the brilliant, successful, wildly capable women who are still—somehow—invisible online. You’re out there doing the most, changing lives, delivering real transformation… and still? People are hiring the other guy because they found them first. Let’s change that....
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This Is Your Time to Rise: Why Women With Wealth Change the World
Good Girls Get Rich by Karen Yankovich
Welcome back to Good Girls Get Rich. I’m your host, Karen Yankovich, and today, I want you to really hear this: It is time for women to stop playing small. This episode is not just another conversation about business growth or personal branding. This is about power. This is about financial independence. And this is about finally stepping up and taking what is already meant for you. Women are still earning half a trillion dollars less than men for the same work. Let that sink in for a minute. It’s an infuriating statistic, but here’s the thing—I don’t waste my energy being frustrated....
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This One’s for the Women Who Wonder If It’s Too Late (Spoiler: It’s Not)
Good Girls Get Rich by Karen Yankovich
Hey there, gorgeous. I’ve got a little Jersey-style truth for you today, and I need you to hear it with your whole heart: You. Are. Not. Too. Late. You are right on time. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on or email us at . In this special bonus episode of Good Girls Get Rich, we’re having a heart-to-heart — no fluff, no filters, just real talk about what it means to be a woman over 40, 50, even 60+ and still wanting more. More visibility. More influence. More money. More freedom. And guess what? That desire...
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How to Position Yourself as a Premium Expert (And Get Paid Like One!)
Good Girls Get Rich by Karen Yankovich
Ever feel like you’re working twice as hard as you did in corporate—but still not making the money you deserve? If you’re nodding along, this episode is for YOU. I’m diving into the biggest shift you need to make to start landing high-ticket opportunities with ease. Spoiler alert: it’s NOT about working harder—it’s about working smarter (and leveraging LinkedIn & PR to do the heavy lifting for you). If you’re tired of hustling for every dollar, constantly launching, or feeling like you have to be “everywhere” to make an impact—breathe easy. There’s a better...
info_outlineWelcome to episode 284 of the Good Girls Get Rich Podcast, hosted by Karen Yankovich. In this episode, Karen dives into essential yet often overlooked basics for optimizing your LinkedIn profile. Whether you're new to LinkedIn or looking to polish your existing profile, these five steps will help you maximize your presence and leverage LinkedIn to its fullest potential.
Episode Highlights
1. Optimize Your Featured Section
Why It's Important: The featured section is a prime spot to showcase your most important content. It's a visual highlight reel of your professional achievements and key resources.
How to Use It: Add links to your website, PDFs, recent podcasts, or a call-to-action like booking a call with you. Keep it focused with only 2-3 items to avoid overwhelming viewers.
2. Customize Your LinkedIn URL
Why It's Important: A customized URL is easier to remember and looks more professional on business cards and email signatures.
How to Do It: Make sure your URL includes your name, not your business name, to maintain a personal touch. Simple instructions can be found with a quick Google search.
3. Give and Receive Endorsements and Recommendations
Why It's Important: Endorsements and recommendations build credibility and enhance your profile's visibility in LinkedIn searches.
How to Do It: Take time to endorse skills and write recommendations for others. This not only helps them but often results in reciprocal endorsements for you. Focus on endorsing skills you want to be known for.
4. Utilize the Services Section
Why It's Important: Listing your services helps potential clients quickly understand what you offer and makes your profile searchable for those services.
How to Do It: If you have LinkedIn Sales Navigator or Premium, you can detail your services more extensively. At a minimum, ensure your core services are listed.
5. Reconnect with Your Network
Why It's Important: Reconnecting with past contacts can lead to new opportunities and strengthen existing relationships.
How to Do It: Regularly review your connections and reach out to individuals with whom you've lost touch. Personalize your messages and look for mutual benefits.
Action Steps
Featured Section: Add or update your LinkedIn featured section today.
URL Customization: Ensure your LinkedIn URL is customized with your name.
LinkedIn Endorsements and Recommendations: Write two recommendations and endorse five skills today.
Services Section: Update and optimize your services section.
Reconnect: Spend 10 minutes three times a week reaching out to your network.
Join the Community
Karen emphasizes the importance of community and invites listeners to join the "LinkedIn for Women" Facebook group for ongoing support and resources. She also highlights upcoming events and training programs that are either free or low-cost, providing valuable insights into magnetic marketing strategies.
Closing Thoughts
Karen reminds listeners that small, consistent actions on LinkedIn can significantly impact your business success. By implementing these simple steps, you can create a magnetic approach to building your business, attracting more opportunities and clients.
If you found value in this episode, share a screenshot on your social networks and tag Karen to help spread the word and gain more visibility for yourself.
Stay tuned for next week's episode where Karen will share more tips on leveraging LinkedIn for your professional growth. Until then, keep implementing these strategies and watch your LinkedIn presence soar!
Show Notes and Video:
Magical Quotes from the Episode:
1. "I teach this stuff all the time. And at the heart of everything I teach is, I want more women to have more financial success, right? And a lot of times it comes down to how you're showing up."
2. "The featured section is a prime spot to showcase your most important content. It's a visual highlight reel of your professional achievements and key resources."
3. "Take some time today and write two recommendations. It's so powerful when you are just providing value to people."
4. "A customized URL is easier to remember and looks more professional on business cards and email signatures."
5. "Reconnecting with past contacts can lead to new opportunities and strengthen existing relationships. Personalize your messages and look for mutual benefits."
Resources Mentioned In This Episode:
- Sign up for the She’s LinkedUp Masterclass
- Join my free Facebook Group if you have any questions about today’s episode
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