Interview w/ Crystal Green - Podcasting, Perfectionism, Community & Comparision...We cover it all!
The In Demand Hairstylist Podcast
Release Date: 06/12/2023
The In Demand Hairstylist Podcast
In this epsiode, I discuss the importance of focusing on nine impact zones to positively impact your business as a hair stylist or salon owner. I emphasize the significance of elevating your skill set and technique, as it is the most important impact zone because it's what people are paying you for. By continuously practicing and mastering your craft, you can brand and market yourself effectively, attract referrals, and set boundaries for your schedule. Being excellent at what you do not only builds your reputation but also gives you leverage to increase your pricing and creates demand for...
info_outlineThe In Demand Hairstylist Podcast
In this episode, I discuss the crucial elements of a service experience and why they are non-negotiable. I break them down into the "big details" and "small details" and encourage you start with the 3 big details first. Have you been enjoying this series? have you implemented anything new into your salon expereince that you have heard on the podcast? I'd love to hear about it! Share it with me at Connect in the private FB Community Follow me on Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money ...
info_outlineThe In Demand Hairstylist Podcast
In this epsiode, I share the importance of focusing on the basics, such as consultations, to achieve consistent results and client satisfaction. I also emphasize the impact of small details during the consultation and asking the right kind of questions to achieve the best results. Tune in to gain inspiration, motivation, and practical tips to implement into your consultation process in the salon. 00:00 Introduction 04:48 Importance of Consultations 12:16 Consumer Behavior and Results 17:36 Small Things that Make a Difference 20:16 Powerful Recommendations 23:11 Closing Thoughts...
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In this episode, I discuss the significance of the shampoo experience in the salon. I explain how it relaxes the client, sets the tone for their whole experience, and makes the salon visit memorable and desirable. I also highlight the opportunity to engage all the senses and create a unique and immersive experience for the client. Tune in to learn more about how the shampoo experience can enhance your salon business. Introduction The Nine Impact Zones The Relaxing Effect of Shampoo The Importance of Touch and Senses The Shampoo Experience as a Revenue Stream Connect in the...
info_outlineThe In Demand Hairstylist Podcast
In this episode, I discuss the significance of creating a positive first impression in the salon experience. I explain how every client, whether it's their first visit or not, forms an immediate impression upon entering the salon. I emphasize the importance of consistency in greeting clients with a smile and positive energy, as it sets the tone for the entire appointment. By creating a welcoming atmosphere, we can establish trust with our clients ultimately creating more clients, more referrlas, and more money. 00:00 Introduction 02:56 The Importance of First Impressions 08:00 Creating a...
info_outlineThe In Demand Hairstylist Podcast
In this video, I share the 9 impact zones of your business that will make the biggest difference in attracting new clients, retaining existing clients and increasing your revenue. 00:00 Introduction 01:36 Creating Demand 03:34 Delivering Excellent Service 09:16 Shampoo Experience 14:24 Making Product Recommendations 19:53 Utilizing Social Media 38:15 Salon Atmosphere 39:44 Service Experience 44:32 Conclusion Connect in the private FB Community Follow me on Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money
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In this episode, I discuss the challenges hairstylists face in adapting their marketing strategies to the ever-changing landscape of social media. I explore how the needs and preferences of clients have evolved over time, and how stylists can effectively use social media to connect with their clients and grow their business. I also share personal frustrations and insights, emphasizing the importance of showcasing skills and providing valuable content to attract and retain clients. Introduction Adapting Marketing Strategies Changing Consumer Behavior The Business of Social Media...
info_outlineThe In Demand Hairstylist Podcast
In this episode, I discuss the challenges faced by stylists and salon owners in growing their businesses. I share insights and strategies for maximizing your salon's potential, including addressing location-specific issues, building a strong clientele, and optimizing your space. I also provide recommendations for managing client requests, expanding your team, and generating additional income. Tune in to gain valuable tips and ideas for taking your business to the next level. Introduction Challenges and Growth Clientele Building Establishing Expertise Location Considerations Expanding...
info_outlineThe In Demand Hairstylist Podcast
In this epsiode we discuss the benefits of hiring a salon assistant and how to train a salon asistant once they are hired. Plus tips on hiring and growing your salon team. Connect in the private FB Community Follow me on Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money
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In this episode, I address the challenges that salon owners face, such as feeling overwhelmed and struggling with communication and leadership. I provide practical tips and strategies to help salon owners navigate these challenges, including having timely conversations, writing down and envisioning the ideal salon environment, and implementing one change at a time. By following these steps, salon owners can create a positive and thriving salon culture. Introduction Having Necessary Conversations Writing Down Challenges Envisioning the Ideal Salon Choosing One Thing to Implement The...
info_outlineJoin in on the conversation between Crystal Green, founder of Your Hair Mentor, and myself for a playful and informative conversation about...
- Podcasting
- Dealing with perfectionism
- Creating impact beyond your chair
- The value of knowing your target audience
- How to stay relevant in an ever-changing industry
- The importance of community
- How to overcome the "comparison trap"
Such a fun episode with lots of good tips!