4 Powerful Ways to Boost your CONFIDENCE in the Salon
The In Demand Hairstylist Podcast
Release Date: 07/10/2023
9 Impact Zones: Elevating Your Skillset to Create Demand for Your Services
The In Demand Hairstylist Podcast
In this epsiode, I discuss the importance of focusing on nine impact zones to positively impact your business as a hair stylist or salon owner. I emphasize the significance of elevating your skill set and technique, as it is the most important impact zone because it's what people are paying you for. By continuously practicing and mastering your craft, you can brand and market yourself effectively, attract referrals, and set boundaries for your schedule. Being excellent at what you do not only builds your reputation but also gives you leverage to increase your pricing and creates demand for...
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9 Impact Zones: Mastering Service Excellence
The In Demand Hairstylist Podcast
In this episode, I discuss the crucial elements of a service experience and why they are non-negotiable. I break them down into the "big details" and "small details" and encourage you start with the 3 big details first. Have you been enjoying this series? have you implemented anything new into your salon expereince that you have heard on the podcast? I'd love to hear about it! Share it with me at Connect in the private FB Community Follow me on Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money ...
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9 Impact Zones: Better Consultation, Better Results
The In Demand Hairstylist Podcast
In this epsiode, I share the importance of focusing on the basics, such as consultations, to achieve consistent results and client satisfaction. I also emphasize the impact of small details during the consultation and asking the right kind of questions to achieve the best results. Tune in to gain inspiration, motivation, and practical tips to implement into your consultation process in the salon. 00:00 Introduction 04:48 Importance of Consultations 12:16 Consumer Behavior and Results 17:36 Small Things that Make a Difference 20:16 Powerful Recommendations 23:11 Closing Thoughts...
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9 Impact Zones: Why The Shampoo Experience Create Client Retention & Loyalty
The In Demand Hairstylist Podcast
In this episode, I discuss the significance of the shampoo experience in the salon. I explain how it relaxes the client, sets the tone for their whole experience, and makes the salon visit memorable and desirable. I also highlight the opportunity to engage all the senses and create a unique and immersive experience for the client. Tune in to learn more about how the shampoo experience can enhance your salon business. Introduction The Nine Impact Zones The Relaxing Effect of Shampoo The Importance of Touch and Senses The Shampoo Experience as a Revenue Stream Connect in the...
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9 Impact Zones: Creating A Powerful First Impression
The In Demand Hairstylist Podcast
In this episode, I discuss the significance of creating a positive first impression in the salon experience. I explain how every client, whether it's their first visit or not, forms an immediate impression upon entering the salon. I emphasize the importance of consistency in greeting clients with a smile and positive energy, as it sets the tone for the entire appointment. By creating a welcoming atmosphere, we can establish trust with our clients ultimately creating more clients, more referrlas, and more money. 00:00 Introduction 02:56 The Importance of First Impressions 08:00 Creating a...
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The 9 IMPACT ZONES to Create Demand for Yourself & Your Biz
The In Demand Hairstylist Podcast
In this video, I share the 9 impact zones of your business that will make the biggest difference in attracting new clients, retaining existing clients and increasing your revenue. 00:00 Introduction 01:36 Creating Demand 03:34 Delivering Excellent Service 09:16 Shampoo Experience 14:24 Making Product Recommendations 19:53 Utilizing Social Media 38:15 Salon Atmosphere 39:44 Service Experience 44:32 Conclusion Connect in the private FB Community Follow me on Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money
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How to CONSISTENTLY Get New Clients with EVER-CHANGING Social Media Platfroms
The In Demand Hairstylist Podcast
In this episode, I discuss the challenges hairstylists face in adapting their marketing strategies to the ever-changing landscape of social media. I explore how the needs and preferences of clients have evolved over time, and how stylists can effectively use social media to connect with their clients and grow their business. I also share personal frustrations and insights, emphasizing the importance of showcasing skills and providing valuable content to attract and retain clients. Introduction Adapting Marketing Strategies Changing Consumer Behavior The Business of Social Media...
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Maximizing Your Growth: Simple Strategies That Won't Cost You $$$
The In Demand Hairstylist Podcast
In this episode, I discuss the challenges faced by stylists and salon owners in growing their businesses. I share insights and strategies for maximizing your salon's potential, including addressing location-specific issues, building a strong clientele, and optimizing your space. I also provide recommendations for managing client requests, expanding your team, and generating additional income. Tune in to gain valuable tips and ideas for taking your business to the next level. Introduction Challenges and Growth Clientele Building Establishing Expertise Location Considerations Expanding...
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Everything You Need to Know About Hiring A Salon Assistant
The In Demand Hairstylist Podcast
In this epsiode we discuss the benefits of hiring a salon assistant and how to train a salon asistant once they are hired. Plus tips on hiring and growing your salon team. Connect in the private FB Community Follow me on Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money
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Unravel Overwhelm - How to Quickly Handle Employee Challenges
The In Demand Hairstylist Podcast
In this episode, I address the challenges that salon owners face, such as feeling overwhelmed and struggling with communication and leadership. I provide practical tips and strategies to help salon owners navigate these challenges, including having timely conversations, writing down and envisioning the ideal salon environment, and implementing one change at a time. By following these steps, salon owners can create a positive and thriving salon culture. Introduction Having Necessary Conversations Writing Down Challenges Envisioning the Ideal Salon Choosing One Thing to Implement The...
info_outlineIn this episode, we will dive into 4 effective ways to enhance your confidence in the salon.
1) Surround Yourself with Good Mentors: Learn the importance that mentors play in growing your confidence
2) Eliminate the Things that Don't Make Your Feel Good About Yourself: Learn what type of content that your absorbing might be holding you back from becoming a more confident stylist/ owner
3) Get in the Habit of Stretching Yourself: Understand how getting in the habit of being uncomfortable can be your greatest strategy for growth and confidence.
4) Track Your Progress: What doesn't get tracked doesn't get transformed. If you want to become more confident in a certain area you must track your progress. Numbers tell a story and they let us know how well we are doing and where we can improve. I'll share different ways of tracking your progress in the salon.
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- Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money Grab Your Copy Here