Bast Fiber Tech and the Rise of Hemp in Nonwoven Hygiene
Release Date: 06/18/2025
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info_outlineThis week on the Lancaster Farming Industrial Hemp Podcast, we’re talking about wipes.
And diapers. And makeup pads. And all the other throwaway hygiene products we barely think about — but use every day.
Most of these single-use items are made from plastic.
Why?
Because plastic is cheap, consistent, and engineered to run smoothly on fast-moving machines.
But that convenience comes at a cost: landfill waste, microplastic pollution and a total disconnect from the land.
But what if we could change that? What if the raw material for these essential products didn’t come from oil — but from agriculture? From the hemp fields, even?
This week, we talk to Jason Finnis from Bast Fiber Technologies, a company working to make that shift real — using hemp fiber to replace plastic in nonwoven hygiene products.
Our guest is Jason Finnis, co-founder and Chief Innovation Officer at Bast Fiber Technologies, a clean-tech fiber company with operations in North Carolina and Germany. Jason’s been working to bring hemp fiber into hygiene and personal care products for more than 30 years — not as a novelty, but as a high-performance alternative to synthetic materials.
We talk about:
• The massive and often invisible role of nonwovens in our daily lives
• The hidden microplastics in wipes, pads and tampons — and why it matters
• Why hemp fiber is a smart material for hygiene: absorbent, soft and compostable
• What BFT looks for in hemp fiber: long, clean and consistent
• The importance of regional supply chains and local farm partnerships
• How consumer pressure, brand demand and European policy are aligning to create real momentum
Jason shares his journey from selling hemp out of a VW bus in the ’90s to helping build a future where everyday products are cleaner, greener and made from plants, not petroleum.
Learn More:
Bast Fiber Technologies
Global Hemp Fiber Summit – July 10–11 at NC State University
https://hempinitiatives.com/fiber-summit
Thanks to our sponsor:
HEMI – The Hemp Education and Marketing Initiative
Learn more at HempInitiatives.org
Produced by Eric Hurlock and Justin Berger