Scott Halford | Pt. 1: The Neuroscience of Storytelling and Leadership
Let Go & Lead with Maril MacDonald
Release Date: 06/09/2021
Let Go & Lead with Maril MacDonald
To survive over the long term, businesses must constantly innovate and transform. All too often, however, forces inside companies stifle this change. Greg Larkin has built a career as an internal disruptor. In his view, anyone who seeks to innovate from within, to transform a legacy company, naturally comes into contact with obstructionists — with people who, for different reasons, act as barriers to change. Larkin has identified five key obstructionist archetypes, and he has a playbook of strategies for overcoming each one of them. He talks with Maril about his career journey;...
info_outlineLet Go & Lead with Maril MacDonald
From the U.S. Air Force to higher education, General Jay Silveria’s leadership career has been as wide-ranging as they come. After leading pilots into combat and going viral for the anti-racist speech he made while Superintendent of the United States Air Force Academy, Silveria now serves as the Executive Director of Texas A&M University’s Bush School of Government & Public Service. The thread beneath all his experiences is that he’s a true servant leader — one who invests time in getting to know his people as a mission imperative. He and Maril discuss why innovation starts...
info_outlineLet Go & Lead with Maril MacDonald
In a world where so many M&A activities fail to deliver their promised results, Umayma Abubakar has firsthand knowledge of how to buck the trend, and truly create something new and better through all the change. Starting in 2017, Abubakar helped lead one of the largest mergers in history, when Mubadala Development Company combined with International Petroleum Investment Company (IPIC) to form what is today known as Mubadala Investment Company. Maril talks with Abubakar, now Mubadala’s deputy chief communications officer, about the principles and practices that drove them...
info_outlineLet Go & Lead with Maril MacDonald
Resilience is something Bonnie St. John knows in her core. The Harvard grad and Rhodes Scholar became a Paralympic medalist by getting up after she’d fallen down in a very literal way, and since then, she has helped leaders and businesses understand the power in that truth. Over a wide-ranging conversation, she and Maril discuss how there is no one right way to be a leader; why purpose is so important to resilience; and why positivity is such a potent reinforcement mechanism — for locking in learning, for persevering within challenges and ultimately, for accomplishing our goals. ABOUT LET...
info_outlineLet Go & Lead with Maril MacDonald
Work has been in a chaotic flux since COVID-19 began, but as Julia Hobsbawm reminds us, it wasn’t going that well before the pandemic, either. The author, Bloomberg columnist and futurist of work has been researching connectivity, social health and humans’ relationship with technology since before the age of hybrid work. She talks with Maril about the ways work is changing — from new office models to technology developments to the norms of new generations — and what the best leaders can do to build productive, fulfilled, connected cultures through it all. --- ABOUT LET GO & LEAD...
info_outlineLet Go & Lead with Maril MacDonald
At the heart of Chick-fil-A’s iconic culture is a simple but consistent focus on studying and developing good leaders. Mark Miller, the former Vice President of High Performance Leadership at Chick-fil-A, was there decades ago as the company first asked what it takes to be an effective leader. He was also there leading the charge as they worked to scale the learnings they found. He and Maril discuss the traits that set transformative leaders apart; the power of asking questions; why unclear aspiration is the root of so much organizational culture struggle; and why it’s so important for...
info_outlineLet Go & Lead with Maril MacDonald
In a world increasingly driven by technology and data, is it possible to preserve the health of the human experience and the broader planet? One of the first 100 employees of Netflix, Kate O’Neill has long innovated at the intersection of technology and humanity. In the view of O’Neill and her signature “strategic optimism,” the future is still ours to shape, and businesses have a bigger role to play than they’ve ever had in the past. She and Maril discuss the human specialty of meaning-making, and the ways it manifests into organizational purpose work; why there’s no such...
info_outlineLet Go & Lead with Maril MacDonald
In Pulitzer-nominated sportswriter Sally Jenkins’ experience, great leaders are less in the business of winning than the business of teaching. Over a wide-ranging conversation, Maril and Sally explore the leadership lessons Sally has learned from a career interviewing and writing about the world’s great athletes and coaches. They discuss why discipline is something that leaders can’t impose, but have to call up from within people; why it’s less important to take a popular position than a good position; and why leadership is less like holding the steering wheel and more...
info_outlineLet Go & Lead with Maril MacDonald
For Vada Manager, everything comes back to relationships. Throughout a career serving on countless Boards of Directors and advising everyone from Nelson Mandela to Nike founder Phil Knight to the New York Yankees’ George Steinbrenner, Manager has accumulated more than 14,000 contacts in his rolodex, and he’s quick to tout this number with students and mentees. Relationships, he says, come full circle — and his career has been driven by them. Nurturing those relationships through thoughtful gestures and regular contact means that you’re always top of mind for opportunities and...
info_outlineLet Go & Lead with Maril MacDonald
For researcher, professor and author Zach Mercurio, “mattering” is not a new buzz word: it’s a primal human survival instinct embedded in our brains from 6 million years of programming, and something businesses need to take very seriously. Zach is an expert in what makes work meaningful, and to him, the facts are clear: Meaningfulness is not developed through a program or initiative — it’s developed and maintained through human interactions. He and Maril discuss why it’s so important for people to know that they’re significant to others; why often, we blame humans for problems...
info_outlineThe human brain is wired to focus far more on dangers than on positive information. This is a reality business leaders navigate every day, as they work to be intentional, clear and engaging in their communications. It’s also where Scott Halford can help. Scott sees effective storytelling as a key part of leadership, and he believes that with deeper knowledge of neuroscience, we can get a lot better at both.
Scott is an internationally renowned keynote speaker, educator and advisor. He works worldwide to educate audiences about emotional intelligence, the neuroscience of achievement, effective performance and the success we create when we understand the intricacies of human interaction. He’s the author of the bestselling books Be a Shortcut and Activate Your Brain.
Scott has been telling stories throughout his career — first as an Emmy Award-winning writer and producer and then as a professional speaker. He’s recognized as a Certified Speaking Professional by the National Speakers Association, and in 2014, the group inducted him into the NSA Speaker Hall of Fame.
Scott holds an executive master’s degree from the NeuroLeadership Institute and is the president of SG Halford, Inc.
Learn about:
4:19 - How storytelling triggers positive brain chemicals to induce certain feelings
6:10 - The neurochemicals to focus on when delivering a story or speech
8:55 - Applying a storytelling lens to business contexts
11:56 - How inspiration moves us better than motivation alone
20:29 - Leading and communicating with teams through downturns and uncertainty
22:50 - Dealing with lack of control through a neuroscience lens
30:53 - The personal goal Scott believes should be every leader’s holy grail
—
Let Go & Lead is a leadership community created by Maril MacDonald, CEO and founder of Gagen MacDonald, more than a decade ago. It explores how leaders inspire change and transformation in an environment in which they possess diminishing control.
The Let Go & Lead conversation series has existed in several iterations, from video interviews to its current form as a podcast, now in season 4. Over the years, Maril has conducted more than 70 interviews with business leaders, academics and creative thinkers, including former Starbucks CEO Howard Schultz, best-selling authors Mitch Albom and Dan Pink, Hyatt CHRO Malaika Myers and American Medical Association CEO James Madara. At its core, Let Go & Lead remains a place where people can access a diversity of perspectives on interdisciplinary approaches to leadership
Full episodes also available on:
Apple Podcasts: https://podcasts.apple.com/us/podcast/let-go-lead-with-maril-macdonald/id1454869525
Spotify: https://open.spotify.com/show/5Gaf7JXOckZMtkpsMtnjAj?si=WZjZkvfLTX2T4eaeB1PO2A
Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9sZXRnb2xlYWQubGlic3luLmNvbS9yc3M
Stitcher: https://www.stitcher.com/show/let-go-lead
—
Gagen MacDonald is a strategy execution consulting firm that specializes in employee engagement, culture change and leadership development. Learn more at http://www.gagenmacdonald.com.