085 From Idea to Product Launch Success Part 1 The 4 Launch Stages
The Leveraged Business: Earn More, Work Less, Grow Faster
Release Date: 04/21/2023
108 Resilience Habits to Manage Stress, Anxiety and Overwhelm in Business and Career Transition - Interview with Executive Leadership Coach Barbara Walsh
The Leveraged Business: Earn More, Work Less, Grow Faster
In this empowering episode of our podcast, we welcome Barbara Walsh, the dynamic co-founder of SupraLimina and a maestro in executive transition coaching. After cementing her legacy in South Africa, Barbara is now conquering the UK with her profound insights into leadership development. SupraLimina is the next iteration of a highly successful consultancy, Metaco, founded in 2009, which rapidly grew to become a leader in Executive and Team Coaching and Leadership Development solutions in Southern Africa, expanding into many parts of the world. Now based in the United Kingdom, she and partner...
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107 Rising Resilient Series Guest Lily Woi on Conscious Self-Management
The Leveraged Business: Earn More, Work Less, Grow Faster
My rising resilient series guest today is Lily Woi, an executive coach, leadership expert, and culture change consultant. Lily is both a published author, and international speaker. She has been a contributor to Brainz Magazine and featured on Forbes. As an ex-corporate person and a business owner, Lily understands what it’s like to be constantly firefighting endless challenges, feeling overwhelmed and without the headspace to focus on the things that matter most to you. As entrepreneurs, making positive changes that drive real value often seems like an unattainable goal. Let’s...
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106 Rising Resilient Series Guest Mia Sindolic on Developing Intuitive Communication, Compassion and a Culture of Adventure
The Leveraged Business: Earn More, Work Less, Grow Faster
Why are professionals burning out while they give the best of themselves to help others? Addressing this question is a key driver for my guest today, Mia Sindolic. After a career as a paediatric dentist, and later after moving continents and having to resume her career as a dental hygienist, her use of self-compassion to drive her entrepreneurship is admirable. When I met Mirjana (Mia) Sindolic a year ago for business coaching, she was a women filled with passion and determination for the vision of her business and the people she wanted to help. Now, the founder of a cutting-edge...
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105 Rising Resilient Series with Guest Margo Mansfield on Emotional Mastery and Healing from Trauma
The Leveraged Business: Earn More, Work Less, Grow Faster
In this episode, I interview Margo Mansfield, an internationally known speaker, master trainer, mentor, and organization development consultant. Margo is a leader in emotional mastery, helping individuals and companies transform the way they improve performance. She has spent the past 45 years specializing in the development of emotional literacy in the transformation of stress. She supports organisational leaders to excel by humanizing their approach using her 6-step breakthrough roadmap. Margo’s story is powerful. She’s overcome a tremendous critical car accident, a traumatic event that...
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104 How to Use Positive Psychology to Build Self-Confidence and Achieve Career Goals - Interview with Life Coach Linda Lalicata
The Leveraged Business: Earn More, Work Less, Grow Faster
As entrepreneurs, we're highly driven, we're committed to the impact that we have, we push ourselves. And we beat ourselves up a lot. It's what drives us, but it also can cause a lot of burnout and stress and anxiety when things don't go quite to plan. In our Rising Resilient interview, I spoke with life coach Linda Lalicata on spotting the signs that your life or career isn't where you want it to be, and getting the right support and accountability to work on the kind of personal growth and self-confidence that builds our resilience. Join us as we dive into the inspiring narrative of Linda...
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103 Rising Resilient Series Guest Melanie Hussell on Building Resilience through Courage and Self-Belief
The Leveraged Business: Earn More, Work Less, Grow Faster
My guest for Rising Resilient today is Melanie Hussell, founder and CEO of Melanie Hussell Communications. Melanie's brilliance is in helping business leaders create and deliver powerful presentations. Melanie’s story of resilience is inspiring to others venturing into the world of entrepreneurship. She started out in her business offering in-person Business English classes, then made the courageous decision to shift to online training and coaching, despite lacking technical and marketing skills. Investing in business coaching and with the help of done-for-you services, she’s created a...
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102 Rising Resilient Series: Coping and Empowerment - Guest Interview with Dr Carmen Morrison
The Leveraged Business: Earn More, Work Less, Grow Faster
My first guest for this special podcast series Rising Resilient is Dr. Carmen Morrison. Specialization: Parenting, Brain Health, Relationships, Mind-Body Nutrition, she has a Ph.D. in Clinical Psychology, an M.A. in Theology and M.A. in Education, and is a Certified Integrative Mental Health Practitioner. Carmen has been licensed as a psychologist for almost two decades and also set up an online dimension under the umbrella brand of Alli.health to reach more people who are ‘stuck’ and looking for the Ultimate Brain Reset – the so-called magic wand. In this interview, when you...
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101 Rising Resilient Series Intro - Principles and Practices for Building Entrepreneurial Resilience
The Leveraged Business: Earn More, Work Less, Grow Faster
Resilience is the cornerstone upon which success is built. As entrepreneurs, we possess an unwavering commitment to making an impact in the world. We push ourselves relentlessly, working tirelessly to achieve our goals. But the burning question that often arises is how to sustain this level of commitment while navigating the myriad challenges life, work, and our careers throw at us. How do we avoid burnout and instead, thrive while continually rising resilient? This series is not just about hype or quick fixes; it's about serious discussions on the profound challenges and changes that every...
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100 Fostering, Celebrating and Leveraging Success in Entrepreneur Resilience
The Leveraged Business: Earn More, Work Less, Grow Faster
It’s the 100th episode and three-year anniversary of the show. And we are celebrating. For 2024, we’re launching a fantastic new series for the podcast – all about one of the key cornerstones of success in business – resilience. I’ve been collaborating with a whole group of strong women entrepreneurs on this to put this together for you. In today’s episode, I set the scene for what entrepreneurial resilience means, what’s coming in guest contributions on the subject, and how to develop resilient practices that fuel and sustain your business success. Through a series of interviews...
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099 Survive and Thrive in the Age of AI PART 3 How to Future Proof Your Online Courses
The Leveraged Business: Earn More, Work Less, Grow Faster
For the third part of this series focused on surviving and thriving in the age of AI, we address the proliferation of online courses created using Artificial Intelligence (AI), the impact of AI on education, our writing and digital literacy more broadly, and how you can future proof online courses that sell. AI technologies, and generative AI in particular, such as ChatGPT, has led to inevitable change in the labour market as well as the marketplace for online education. The increase in course production is leading to greater saturation and competition, which makes it more challenging...
info_outlineLaunching a new product can be an exciting, yet challenging experience. You might have a great idea, but bringing it to life and getting it in front of the right audience can be a complex process. You’re going to need one of four product launch strategies that allow you to progessively build momentum and muscle for launch campaigns.
For my iSuccess programs, I’ve always tended to do soft launches and enrolling a small group at any given time. For instance, the Leveraged Business Accelerator – because it isn’t a curriculum-based programme. It’s a structured process for strategic review, planning and coaching for each client, from where we create a customised 90-day action plan. Because of this format, I open up spots when I know I can give my coaching clients the time needed between other commitments.
In this episode I’ll be walking you through four types of launch and talking about general good practice, my experiences of launching, supporting launches and being a participant in a launch.
Then in part 2, we’ll go through ten critical steps that will help you create a solid foundation for your product launch success. Whether you're an experienced entrepreneur or just starting out, you’ll definitely pick up some valuable insights and tips to help you successfully launch any product.
To learn more if The Leveraged Business Accelerator is a good fit for the business growth you’re looking to achieve and the challenges you’re facing, book a free 30-minute strategy discovery call at http://jayallyson.com/contactme/.
Episode show notes and to read as an article, go to http://jayallyson.com/podcast/.